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Nappies/Diapers/Pants in Greece

  • March 2016
  • -
  • Euromonitor International
  • -
  • 21 pages

One of the most significant obstacles to growth for nappies/diapers/pants is that birth rates are steadily declining year on year; this is squeezing the room for growth available to manufacturers, given that the consumer base of nappies/diapers/pants is shrinking. Greece has one of the lowest birth rates in Western Europe at 8.5%. Over the period 2010-2015, the birth rate declined by 20%, and the population aged 0-36 months fell by 13%.

Euromonitor International's Nappies/Diapers/Pants in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Disposable Pants, Nappies/Diapers.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Nappies/Diapers/Pants market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Nappies/Diapers/Pants in Greece
NAPPIES/DIAPERS/PANTS IN GREECE
Euromonitor International
March 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Retail Sales of Nappies/Diapers/Pants by Category: Value 2010-2015
Table 2 Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2010-2015
Table 3 NBO Company Shares of Retail Nappies/Diapers/Pants: % Value 2011-2015
Table 4 LBN Brand Shares of Retail Nappies/Diapers/Pants: % Value 2012-2015
Table 5 Forecast Retail Sales of Nappies/Diapers/Pants by Category: Value 2015-2020
Table 6 Forecast Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2015-2020
Mega Disposables SA in Tissue and Hygiene (greece)
Strategic Direction
Key Facts
Summary 1 Mega Disposables SA: Key Facts
Summary 2 Mega Disposables SA: Operational Indicators
Competitive Positioning
Summary 3 Mega Disposables SA: Competitive Position 2015
Executive Summary
Tissue and Hygiene Sales Witness An Increase in 2015
Capital Controls and Political Instability Affect Consumer Behaviour in Greece
Private Label Products Lead Sales in Several Product Categories
Supermarkets Continue To Lead Tissue and Hygiene Sales
Stability in Value Sales Is Anticipated for the Forecast Period
Key Trends and Developments
Developments in the Political Landscape Affect Consumption Patterns
Amidst Intense Promotional Activity the Price Gap Between Private Label and Branded Products Shrinks
Hygiene Products Witnesses Strong Promotional Activity
Market Indicators
Table 7 Birth Rates 2010-2015
Table 8 Infant Population 2010-2015
Table 9 Female Population by Age 2010-2015
Table 10 Total Population by Age 2010-2015
Table 11 Households 2010-2015
Table 12 Forecast Infant Population 2015-2020
Table 13 Forecast Female Population by Age 2015-2020
Table 14 Forecast Total Population by Age 2015-2020
Table 15 Forecast Households 2015-2020
Market Data
Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2010-2015
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2010-2015
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2011-2015
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2012-2015
Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2010-2015
Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2010-2015
Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2015
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2015-2020
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2015-2020
Sources
Summary 4 Research Sources












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