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Nappies/Diapers/Pants in Russia

  • March 2017
  • -
  • Euromonitor International
  • -
  • 24 pages

Summary

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In 2016, the ongoing recession in Russia continued to reduce consumers’ purchasing power. However, nappies/diapers/pants was not characterised as a category as being highly affected in volume terms as parents continued to purchase the products for their children. Nevertheless, Russians registered a shift from more expensive products to cheaper brands and private label. Expansive distribution through hypermarkets and supermarkets had a significant positive impact on sales over the review period.

Euromonitor International’s Nappies/Diapers/Pants in Russia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage:
Disposable Pants, Nappies/Diapers.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Nappies/Diapers/Pants market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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