Polishes - Finland

Polishes - Finland

Polishes declined by almost 3% in current value in 2009. This was a slower performance compared to the 1% growth seen in 2008. Sales took a turn downwards in 2009 as a result of the economic recession, which both undermined volume sales and made consumers go for cheaper private label brands.

Euromonitor International's Polishes in Finland market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.

Product coverage: Floor Polish, Furniture Polish, Metal Polish, Shoe Polish

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Care industry;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Polishes in Finland
Euromonitor International
May 2010
List of Contents and Tables
Executive Summary
Sluggish Growth in 2009
Effects of Economic Recession Offset by Market Development
Mature Market Dominated by Multinationals
Grocery Retailers Benefit From Economic Slowdown
Small Forecasted Growth Expected To Follow Recovering Economy
Key Trends and Developments
Economic Situation in Finland Stable, But Far From Positive
Demographic Changes Shaping Finland
Environmental Awareness Growing
Limited Growth Potential Due To Maturity and Saturation
Multinational Companies Lead Home Care Sales
Market Indicators
Table 1 Households 2004-2009
Market Data
Table 2 Sales of Home Care by Sector: Value 2004-2009
Table 3 Sales of Home Care by Sector: % Value Growth 2004-2009
Table 4 Home Care Company Shares 2005-2009
Table 5 Home Care Brand Shares 2006-2009
Table 6 Penetration of Private Label by Sector 2004-2009
Table 7 Sales of Home Care by Distribution Format: % Analysis 2004-2009
Table 8 Sales of Home Care by Sector and Distribution Format: % Analysis 2009
Table 9 Forecast Sales of Home Care by Sector: Value 2009-2014
Table 10 Forecast Sales of Home Care by Sector: % Value Growth 2009-2014
Definitions
Summary 1 Research Sources
Cederroth Oy
Strategic Direction
Key Facts
Summary 2 Cederroth Oy: Key Facts
Summary 3 Cederroth Oy: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 4 Cederroth: Competitive Position 2009
Farmos Oy
Strategic Direction
Key Facts
Summary 5 Farmos Oy: Key Facts
Summary 6 Farmos Oy: Operational Indicators
Company Background
Production
Summary 7 Farmos Oy: Production Statistics 2009
Competitive Positioning
Summary 8 Farmos Oy: Competitive Position 2009
Kiiltoclean Oy
Strategic Direction
Key Facts
Summary 9 KiiltoClean Oy: Key Facts
Summary 10 KiiltoClean Oy: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 11 KiiltoClean Oy: Competitive Position 2009
Lifehair Oy
Strategic Direction
Key Facts
Summary 12 Lifehair Oy: Key Facts
Summary 13 Lifehair Oy: Operational Indicators
Company Background
Production
Summary 14 Lifehair Oy: Production Statistics 2009
Competitive Positioning
Summary 15 Lifehair Oy: Competitive Position 2009
Suomen Bioteekki Oy
Strategic Direction
Key Facts
Summary 16 Suomen Bioteekki Oy: Key Facts
Summary 17 Suomen Bioteekki Oy: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 18 Suomen Bioteekki Oy: Competitive Position 2009
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 11 Sales of Polishes by Subsector: Value 2004-2009
Table 12 Sales of Polishes by Subsector: % Value Growth 2004-2009
Table 13 Polishes Company Shares 2005-2009
Table 14 Polishes Brand Shares 2006-2009
Table 15 Forecast Sales of Polishes by Subsector: Value 2009-2014
Table 16 Forecast Sales of Polishes by Subsector: % Value Growth 2009-2014