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Watches in Germany

  • July 2016
  • -
  • Euromonitor International
  • -
  • 23 pages

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Watches had a successful year in Germany in 2016. Value sales recorded good growth while volume sales were marginal. The main contributor to the positive development in value sales was the growing demand for premium mid-priced to high-priced luxury watches. For many consumers, exclusivity and superior quality are the main purchasing factors for watches in Germany; they consider premium watches more as an investment than a regular purchase of a mere tool to measure time. Product value trumped act...

Euromonitor International’s Watchesin Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Watches by Price Band, Watches by type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Watches market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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