Table of Contents
This research service provides a strategic overview of the global passenger vehicles telematics market. The study provides market analysis by region, unit shipment, aftermarket, OEM, and industry. It highlights key trends, legislation, and related roadmaps. It also discusses the penetration of telematics, connectivity and navigation and the market potential across different regions, while highlighting key popular features. Overall, the study provides insights into the industry by discussing the 2013 (base year) developments in the market and outlining the outlook for 2014.
Top 5 Predictions, Global, 2013
1.Focus on IVI OS & App Stores
Official entry of Google with the Open Automotive Alliance and Apple iOS expected to increase competition in the IVI OS and API space with more than x standards available
Open App development will continue to be the focus to increase volumes of apps even though revenue models are lacking. Mobile ads are expected to make a minimal impact.
2. Future Proofing with LTE
North American OEMs are expected to utilize widespread LTE growth to integrate that for future proofing the connected car and its bandwidth requirements even with high cost
Rest of the world especially markets like Europe are expected to work on 2G/3G for the medium term purely because of lack of mass acceptance of these solutions
3. Focus on Cooperative Driving
CEN and ETSI in Europe have delivered the first set of standards for mass cooperation in the V2X space in Europe with first V2I applications expected by 2015
USDOT is expected to push ahead with a mandate soon (delayed) on V2X. In the US focus initially will be more on V2V systems rather than DSRC based V2I
4. Addressing Driver Distraction
Several tier 1 suppliers like Continental, Denso, Mitsubishi Electric, Visteon have displayed infotainment concepts with intelligent driver workload management solutions
OEMs and Tier 1 focus is expected to be on simplifying the IVI HMI space with innovative solutions focusing on a mix of voice and visual technologies
5. New Telematics Delivery Models with Focus on Analytics
In 2013, the US mostly and certain regions in Europe like Italy and UK have witnessed the potential explosion of startups with innovative DIY OBD II solutions complemented by smartphone apps focusing on delivering telematics and diagnostics services
This is expected to be a billion dollar market in the US in the next x-x years
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