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just-drinks on-trend: Craft beer - fortunes and future

  • April 2014
  • -
  • Just-Drinks/IWSR
  • -
  • 26 pages

This latest 'on-trend' report from just-drinks provides a strategic summary of where the craft beer category is at present, and where it might be heading in the short-term.

Through a combination of specially commissioned articles and a concise round-up of just-drinks' recent salient features around the subject, the report offers a range of views from experts, brewers and analysts.

An executive summary highlights the key findings. It then goes on to look at the latest available data from the Brewers Association and questions recent growth estimates.

There are two exclusive interviews: one with Sierra Nevada's boss and one with MillerCoors' sales president.

Alongside other recent feature articles, we round off assessing craft's true measure of success and finally provide the BA's ranking list of the top 50 craft brewers.

Table Of Contents

just-drinks on-trend: Craft beer - fortunes and future
Straight to the point: key highlights
Market facts
Brewers' and analyst insights

Can craft beer sustain its growth?
Craft beer in the US
Are growth estimates realistic?
MandA in the category
US market data

just-drinks' interview: Sierra Nevada Brewing Co founder Ken Grossman

US: Craft brewers aim for 20% market share by 2020

just-drinks' interview: MillerCoors sales president, Ed McBrien

US: Craft rise fails to spur US beer volumes - figures

Analysis - Global brewers face 'small is beautiful' approach to tackle craft creep
Craft beer mirrors the wine category

US: Craft beer on-trade volume growth stalls

Comment - who's big in craft beer?

Craft beer: a success by any definition
The silver lining

Top 50 US craft brewing companies

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