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Juice in Turkey

  • February 2017
  • -
  • Euromonitor International
  • -
  • 34 pages

In 2016 juice posted off-trade volume growth of 3%, which was lower than the CAGR of 4% seen over the review period. The slower growth in 2016 was due to greater saturation in the categories that had been very dynamic over the review period, namely not from concentrate 100% juice and juice drinks (up to 24% juice), which saw an important number of new product developments over the review period. In addition, the steep increase in the unit price of juice in 2016 resulted in a slowdown in the cons...

Euromonitor International’s Juice in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2012-2016), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: 100% Juice, Coconut and Other Plant Waters, Juice Drinks (up to 24% Juice), Nectars.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Juice market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Juice in Turkey
JUICE IN TURKEY
Euromonitor International
February 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Off-trade Sales of Juice by Category: Volume 2011-2016
Table 2 Off-trade Sales of Juice by Category: Value 2011-2016
Table 3 Off-trade Sales of Juice by Category: % Volume Growth 2011-2016
Table 4 Off-trade Sales of Juice by Category: % Value Growth 2011-2016
Table 5 Leading Flavours for Off-trade 100% Juice: % Volume 2011-2016
Table 6 Leading Flavours for Off-trade Juice Drinks (up to 24% Juice): % Volume 2011-2016
Table 7 Leading Flavours for Off-trade Nectars (25-99% Juice): % Volume 2011-2016
Table 8 NBO Company Shares of Off-trade Juice: % Volume 2012-2016
Table 9 LBN Brand Shares of Off-trade Juice: % Volume 2013-2016
Table 10 NBO Company Shares of Off-trade Juice: % Value 2012-2016
Table 11 LBN Brand Shares of Off-trade Juice: % Value 2013-2016
Table 12 Forecast Off-trade Sales of Juice by Category: Volume 2016-2021
Table 13 Forecast Off-trade Sales of Juice by Category: Value 2016-2021
Table 14 Forecast Off-trade Sales of Juice by Category: % Volume Growth 2016-2021
Table 15 Forecast Off-trade Sales of Juice by Category: % Value Growth 2016-2021
Aroma Bursa Meyva Sulari Ve Gida San As in Soft Drinks (turkey)
Strategic Direction
Key Facts
Summary 1 Aroma Bursa Meyva Sulari ve Gida San as: Key Facts
Competitive Positioning
Summary 2 Aroma Bursa Meyva Sulari ve Gida San as: Competitive Position 2016
Dimes Gida San Ve Ticaret As in Soft Drinks (turkey)
Strategic Direction
Key Facts
Summary 3 Dimes Gida San ve Ticaret AS: Key Facts
Competitive Positioning
Summary 4 Dimes Gida San ve Ticaret AS: Competitive Position 2016
Yildiz Holding As in Soft Drinks (turkey)
Strategic Direction
Key Facts
Summary 5 Yildiz Holding AS: Key Facts
Competitive Positioning
Summary 6 Yildiz Holding AS: Competitive Position 2016
Executive Summary
Soft Drinks Registers Double-digit Value Growth in 2016
Political Chaos in the Country Leads To A Slowdown in On-trade Volume Growth in 2016
Coca-Cola Içecek Is the Leading Player in Soft Drinks
New Product Developments Focus on Flavour and Packaging Differentiation
Soft Drinks Is Expected To Demonstrate Positive Constant Value Growth by 2021
Key Trends and Developments
the Increase in the Average Unit Price Stimulates the Value Growth of Soft Drinks in 2016
On-trade Sales of Soft Drinks Are Affected by Political Conflicts in the Country in 2016
Increasing Shift Towards Health and Wellness Products
Market Data
Table 16 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2011-2016
Table 17 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2011-2016
Table 18 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2011-2016
Table 19 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2011-2016
Table 20 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2016
Table 21 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2016
Table 22 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2016
Table 23 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2016
Table 24 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2011-2016
Table 25 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2011-2016
Table 26 Off-trade Sales of Soft Drinks by Category: Value 2011-2016
Table 27 Off-trade Sales of Soft Drinks by Category: % Value Growth 2011-2016
Table 28 Total Sales of Soft Drinks by Fountain On-trade: Volume 2011-2016
Table 29 Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2011-2016
Table 30 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2012-2016
Table 31 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2013-2016
Table 32 NBO Company Shares of Off-trade Soft Drinks: % Value 2012-2016
Table 33 LBN Brand Shares of Off-trade Soft Drinks: % Value 2013-2016
Table 34 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2011-2016
Table 35 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2011-2016
Table 36 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2016
Table 37 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2016-2021
Table 38 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2016-2021
Table 39 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2016-2021
Table 40 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2016-2021
Table 41 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2016-2021
Table 42 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2016-2021
Table 43 Forecast Off-trade Sales of Soft Drinks by Category: Value 2016-2021
Table 44 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2016-2021
Table 45 Forecast Total Sales of Soft Drinks by Fountain On-trade: Volume 2016-2021
Table 46 Forecast Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2016-2021
Appendix
Fountain Sales in Turkey
Trends
Definitions
Sources
Summary 7 Research Sources












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