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Kering SA in Luxury Goods (World)

  • January 2016
  • -
  • Euromonitor International
  • -
  • 36 pages

Kering SA is a relative newcomer to luxury, arriving with a bang in 1999 with its acquisition of Gucci. Following an acquisition race with leading luxury player LVMH and the disposal of mass-market retail brands including Fnac and La Redoute, it ranked third in the global luxury goods market in 2014. However, it remains overly dependent on Gucci, and the iconic brand is struggling with falling sales. However, the Yves St Laurent and Bottega Veneta brands have performed well.

Euromonitor International’s Kering SA in Luxury Goods (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Luxury Goods industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.


Product coverage: Designer Apparel and Footwear (Ready-to-Wear), Fine Wines/Champagne and Spirits, Luxury Accessories, Luxury Electronic Gadgets, Luxury Jewellery and Timepieces, Luxury Leather Goods, Luxury Writing Instruments and Stationery, Super Premium Beauty and Personal Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Luxury Goods market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Kering SA in Luxury Goods (World)
Kering SA in Luxury Goods (World)
Euromonitor International
January 2016
Introduction
Strategic Evaluation
Competitive Positioning
Market Assessment
Market and Category Assessment
Brand Strategy
Operations
Recommendations

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