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Pranda Jewelry PCL in Personal Accessories (Thailand)

  • November 2015
  • -
  • Euromonitor International
  • -
  • 3 pages

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Pranda Jewelry PCL generates sales in domestic and international markets, and is seeking to boost profitability in both. In an effort to offset a slowdown in retail value growth in real jewellery, the company focused on stimulating demand among tourists – its key target consumer group in the domestic market. However, the company is also seeking to encourage demand among Thai consumers.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Bags and Luggage, Jewellery, Watches, Writing Instruments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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