Animal feed additives are pharmaceutical or nutritional substances which are not of natural origin and are added to prepared and stored feeds. Feed additives are gaining importance due to various functions such asgrowth promotion, controlling infectious diseases and enhancement of feed digestibility in animals.The animal feed additives market is growing at a steady pace and the market is projected to grow in the future due to the increasing demand for meat and meat products around the globe. Epidemics such asbird flu, other diseases such asfoot-and mouth-disease, and environmental concerns have led to increase in concern over animal health around the globe,due to which, meat producers have increased their focus on feed quality and certification.

North America and Asia-Pacific are the top two consumers of feed additives in the world, together accounting for more than 60% of the consumption. Asia-Pacific is estimated to be the fastest growing region in terms of revenue. Growth is particularly high in emerging countries such as China, India, and Brazil, because of increasing income levels and rising per capita meat consumption.Poultry market is estimated to account for the market share for feed additives followed by swine. The driving factors of the global animal feed additives market are rise in global meat consumption, increasing awareness towards meat quality and safety, increasing mass production of meat, and recent disease outbreaksin livestock.

The restraints of the market are, increasing raw material cost and regulatory structure. However, increasing cost of natural feed products is creating an opportunity for feed additives as a cheap alternative.Leading manufacturersare focusing on expansion of businesses across regions and setting up new plants for increasing their production capacity.

1.1 SCOPE OF THE REPORT

This research report categorizes the global market for animal feed additives on the basis of Types, livestock, and geography; projectingrevenue and analyzing trends in each of the submarkets:

By type
• Antibiotics
• Vitamins
• Antioxidants
• Amino Acids
• Feed Enzymes
• Acidifiers
• Prebiotics & Probiotics
• Minerals
• Others

By livestock
• Swine
• Poultry
• Cattle
• Aquaculture
• Others

By geography
• North America
• Europe
• Asia-Pacific
• ROW

Table Of Contents

1 INTRODUCTION 16

1.1 KEY TAKE-AWAYS 16
1.2 REPORT DESCRIPTION 16
1.3 MARKETS COVERED 17
1.4 RESEARCH METHODOLOGY 18
1.4.1 MARKET SIZE ESTIMATION 19
1.4.2 ASSUMPTIONS MADE FOR THIS REPORT 23
1.4.3 KEY QUESTIONS ANSWERED 24

2 EXECUTIVE SUMMARY 25

3 PREMIUM INSIGHTS 28

3.1 ANIMAL FEED ADDITIVES MARKET SEGMENTATION 28
3.2 DRIVERS and RESTRAINTS 29
3.3 ANIMAL FEED ADDITIVES MARKET, BY GEOGRAPHY 30
3.4 INDUSTRY LIFE CYCLE, BY GEOGRAPHY 31
3.5 ROW: ANIMAL FEED ADDITIVES MARKET, BY COUNTRY 32
3.6 ANIMAL FEED ADDITIVES MARKET, BY LIVESTOCK 33
3.7 ANIMAL FEED ADDITIVES MARKET, BY TYPE 34

4 MARKET OVERVIEW 35

4.1 INTRODUCTION 36
4.2 HISTORY and EVOLUTION OF THE MARKET 38
4.2.1 ANIMAL HEALTH INDUSTRY 38
4.2.2 BENEFITS OF ANIMAL FEED ADDITIVES 41
4.2.2.1 Improve Animal Nutritional Growth 41
4.2.2.2 Improve Feed Quality 41
4.2.2.3 Enhance Meat Quality 42
4.2.2.4 Cost Benefits 42
4.2.3 DIFFERENT TYPES OF FEED ADDITIVES 42
4.2.3.1 Sensory Feed Additives 42
4.2.3.2 Nutritional Feed Additives 42
4.2.3.3 Zoo-technical Feed Additives 43
4.3 COMPLEMENTARY MARKETS: ANIMAL FEED INDUSTRY 43
4.4 RELATED MARKETS: PROCESSED MEAT, POULTRY and SEAFOOD 44
4.4.1 PROCESSED MEAT 44
4.4.2 PROCESSED POULTRY 44
4.4.3 PROCESSED SEAFOOD 45
4.5 BURNING ISSUES 46
4.5.1 ANTIBIOTIC GROWTH PROMOTER-FREE FEED 46
4.5.2 NON-GMO FEED 46
4.6 WINNING IMPERATIVES 47
4.6.1 INVESTMENTS IN RandD 47
4.6.2 DRIVERS 47
4.6.2.1 Rise in Global Meat Consumption 49
4.6.2.2 Rising Awareness Regarding Meat Quality and Dairy Products 51
4.6.2.3 Mass Production Of Meat 52
4.6.2.4 Livestock Disease Outbreaks Drive Feed Additives Usage 54
4.6.2.5 Big Sporting Events In Latin America Are Expected To Drive The Market In The Short Run 54
4.6.3 RESTRAINTS 55
4.6.3.1 Regulatory Structure and Intervention 55
4.6.3.2 Rising Raw Material Cost 56
4.6.4 MARKET OPPORTUNITIES 57
4.6.4.1 Non-Antibiotic Growth Promoters (NGPs) 57
4.6.4.2 Rising Cost Of Natural Feed Products Increases Demand For Feed Additives 58
4.6.4.3 Ban on Antibiotics: An opportunity 58
4.7 PORTER’S FIVE FORCES ANALYSIS 59
4.7.1 SUPPLIERS’ POWER 60
4.7.2 BUYERS’ POWER 60
4.7.3 THREAT FROM NEW ENTRANTS 61
4.7.4 THREAT FROM SUBSTITUTES 61
4.7.5 DEGREE OF COMPETITION 62
4.8 MARKET SHARE ANALYSIS 62

5 ANIMAL FEED ADDITIVES MARKET, BY TYPE 64

5.1 INTRODUCTION 65
5.2 ANIMALFEED ADDITIVES MARKET, BY TYPE 68
5.2.1 ANTIBIOTICS 69
5.2.2 VITAMINS 71
5.2.3 ANTIOXIDANTS 74
5.2.4 AMINO ACIDS 75
5.2.5 FEED ENZYMES 78
5.2.6 FEED ACIDIFIERS 81
5.2.7 MINERALS 83

6 ANIMAL FEED ADDITIVES MARKET, BY LIVESTOCK 85

6.1 INTRODUCTION 86
6.2 SWINE 89
6.3 AQUATIC ANIMALS 93
6.4 CATTLE 96
6.5 POULTRY 98

7 ANIMAL FEED ADDITIVES MARKET, BY GEOGRAPHY 101

7.1 NORTH AMERICA: FEED ADDITIVES MARKET 102
7.2 NORTH-AMERICA: MARKET SHARE ANALYSIS 103
7.2.1 U.S. 107
7.2.2 CANADA 110
7.2.3 NORTH AMERICA: REGULATORY ENVIRONMENT ANALYSIS 113
7.3 EUROPE: ANIMAL FEED ADDITIVES MARKET 114
7.4 EUROPE: MARKET SHARE ANALYSIS 115
7.4.1 GERMANY 119
7.4.2 U.K. 122
7.4.3 FRANCE 125
7.4.4 RUSSIA 128
7.4.5 EUROPE: REGULATORY ENVIRONMENT ANALYSIS 131
7.5 ASIA-PACIFIC: ANIMAL FEED ADDITIVES MARKET 132
7.6 ASIA-PACIFIC: MARKET SHARE ANALYSIS 133
7.6.1 CHINA 137
7.6.2 INDIA 141
7.6.3 JAPAN 145
7.6.4 ASIA-PACIFIC REGULATORY ENVIRONMENT ANALYSIS 148
7.7 REST OF WORLD 149
7.7.1 BRAZIL 149
7.7.2 ARGENTINA 152
7.7.3 SOUTH AFRICA 155

8 COMPETITIVE LANDSCAPE 158

8.1 INTRODUCTION 159
8.2 EXPANSION: THE MOST PREFERRED STRATEGIC APPROACH 159
8.3 MAXIMUM DEVELOPMENTS IN 2011 161
8.4 CARGILL, INC.:THE MOST ACTIVE COMPANY 162

9 COMPANY PROFILES 180

9.1 ADISSEO FRANCE S.A.S 180
9.1.1 OVERVIEW 180
9.1.2 PRODUCTS and SERVICES 181
9.1.3 STRATEGIES and INSIGHTS 181
9.1.4 DEVELOPMENTS 182
9.1.5 MNM VIEW 183
9.1.5.1 Company Review 183
9.2 ARCHER DANIELS MIDLAND COMPANY 184
9.2.1 OVERVIEW 184
9.2.2 PRODUCTS and SERVICES 185
9.2.3 STRATEGIES and INSIGHTS 186
9.2.4 DEVELOPMENTS 186
9.2.5 MNM VIEW 187
9.2.5.1 Company Review 187
9.3 BASF SE 188
9.3.1 OVERVIEW 188
9.3.2 PRODUCTS and SERVICES 189
9.3.3 STRATEGIES and INSIGHTS 190
9.3.4 DEVELOPMENTS 191
9.3.5 MNM VIEW 192
9.3.5.1 Company Review 192
9.3.5.2 SWOT Analysis 192
9.4 CARGILL, INCORPORATED 193
9.4.1 OVERVIEW 193
9.4.2 PRODUCTS and SERVICES 194
9.4.3 STRATEGIES and INSIGHTS 195
9.4.4 DEVELOPMENTS 195
9.4.5 MNM VIEW 199
9.4.5.1 Company Review 199
9.4.5.2 SWOT Analysis 199
9.5 CHAREON POKPHAND FOODS PUBLIC COMPANY LIMITED. 200
9.5.1 OVERVIEW 200
9.5.2 PRODUCTS and SERVICES 201
9.5.3 STRATEGIES and INSIGHTS 201
9.5.4 DEVELOPMENTS 201
9.6 KONINKLIJKE DSM N.V. 203
9.6.1 OVERVIEW 203
9.6.2 PRODUCTS and SERVICES 204
9.6.3 STRATEGIES and INSIGHTS 205
9.6.4 DEVELOPMENTS 205
9.7 EVONIK INDUSTRIES AG 208
9.7.1 OVERVIEW 208
9.7.2 PRODUCTS and SERVICES 209
9.7.3 STRATEGIES 209
9.7.4 DEVELOPMENTS 210
9.7.5 MNM VIEW 212
9.7.5.1 Company Review 212
9.7.5.2 SWOT Analysis 213
9.8 NOVOZYMES A/S 214
9.8.1 OVERVIEW 214
9.8.2 PRODUCTS and SERVICES 215
9.8.3 STRATEGIES and INSIGHTS 216
9.8.4 DEVELOPMENTS 216
9.9 NUTRECO N.V. 218
9.9.1 OVERVIEW 218
9.9.2 PRODUCTS and SERVICES 219
9.9.3 STRATEGIES and INSIGHTS 220
9.9.4 DEVELOPMENTS 220
9.10 CHR. HANSEN HOLDINGS A/S 223
9.10.1 OVERVIEW 223
9.10.2 PRODUCTS and SERVICES 224
9.10.3 STRATEGIES and INSIGHTS 224
9.10.4 DEVELOPMENTS 225

LIST OF TABLES

TABLE 1 ANIMAL FEED ADDITIVES MARKET SIZE ESTIMATION 22
TABLE 2 ANIMAL FEED ADDITIVES MARKET VALUE, BY TYPE,
2011-2018 ($MILLION) 26
TABLE 3 CLASSIFICATION OF BASIC ANIMAL FEED ADDITIVES 36
TABLE 4 MEAT CONSUMPTION, BY LIVESTOCK,X2010-2017 (MILLION METRIC TONS) 49
TABLE 5 POPULATION TRENDS, BY GEOGRAPHY,
2010-2017 (THOUSAND PEOPLE) 50
TABLE 6 INCREASING PER CAPITA INCOME, DEVELOPING NATIONS,
2005 VS. 2010 ($) 51
TABLE 7 ANIMAL FEED PRODUCTION, BY GEOGRAPHY,
2010-2017 (MILLION METRIC TONS) 52
TABLE 8 MEAT TRADE, BY LIVESTOCK, 2010-2017 (MILLION METRIC TONS) 53
TABLE 9 CORN PRODUCTION and PRICES, 2008-2010 56
TABLE 10 WHEAT PRODUCTION and PRICES, 2008-2010 57
TABLE 11 ANIMAL FEED ADDITIVES MARKET VALUE, BY GEOGRAPHY,
2011-2018 ($MILLION) 66
TABLE 12 PER CAPITA MEAT CONSUMPTION, BY MEAT TYPE,
2010-2017 (KG/YEAR) 67
TABLE 13 ANTIBIOTIC FEED ADDITIVES MARKET VALUE, BY GEOGRAPHY,
2011-2018 ($MILLION) 70
TABLE 14 DIETARY VITAMIN SUPPLY and VITAMIN REQUIREMENTS IN SWINE BREEDING 71
TABLE 15 VITAMIN FEED ADDITIVES MARKET VALUE, BY TYPE,
2011-2018 ($MILLION) 72
TABLE 16 VITAMIN FEED ADDITIVES MARKET VALUE, BY GEOGRAPHY,
2011-2018 ($MILLION) 73
TABLE 17 ANTIOXIDANTS FEED ADDITIVES MARKET VALUE, BY GEOGRAPHY, 2011-2018 ($MILLION) 74
TABLE 18 AMINO ACID FEED ADDITIVES MARKET VALUE, BY TYPE,
2011-2018 ($MILLION) 76
TABLE 19 AMINO ACID FEED ADDITIVES MARKET VALUE, BY GEOGRAPHY,
2011-2018 ($MILLION) 77
TABLE 20 FEED ENZYME ADDITIVES MARKET VALUE, BY TYPE,
2011-2018 ($MILLION) 78
TABLE 21 FEED ENZYME ADDTIVES MARKET VALUE, BY GEOGRAPHY,
2011-2018 ($MILLION) 80
TABLE 22 FEED ACIDIFIERS MARKET VALUE, BY GEOGRAPHY,
2011-2018 ($MILLION) 82
TABLE 23 MINERAL FEED ADDITIVES MARKET VALUE, BY GEOGRAPHY,
2011-2018 ($MILLION) 84
TABLE 24 MEAT PRODUCTION MARKET VOLUME, BY LIVESTOCK,
2010-2017 (MILLION TONS) 87
TABLE 25 ANIMAL FEED ADDITIVES MARKET VALUE, BY LIVESTOCK,
2011-2018 ($MILLION) 88
TABLE 26 PER CAPITA PORK CONSUMPTION,BYCOUNTRY/REGION,
2010-2017 (KG/YEAR) 90
TABLE 27 MAIN PORK IMPORTERS, BY COUNTRY/REGION,
2010-2017 (MILLION TONS) 91
TABLE 28 SWINE FEED ADDITIVES MARKET VALUE, BY GEOGRAPHY,
2011-2018 ($MILLION) 92
TABLE 29 PER CAPITA FISH CONSUMPTION, BY COUNTRY,
2001 VS. 2010 (KG/YEAR) 94
TABLE 30 AQUATIC ANIMAL FEED ADDITIVES MARKET VALUE, BY GEOGRAPHY, 2011-2018 ($MILLION) 95
TABLE 31 PER CAPITA CATTLE MEAT CONSUMPTION,BY COUNTRY/REGION,
2010-2017 (KG/YEAR) 96
TABLE 32 CATTLE FEED ADDITIVES MARKET VALUE, BY GEOGRAPHY,
2011-2018 ($MILLION) 97
TABLE 33 PER CAPITA POULTRY CONSUMPTION,BY COUNTRY/REGION,
2010-2017 (KG/YEAR) 99
TABLE 34 POULTRY FEED ADDITIVES MARKET VALUE, BY GEOGRAPHY,
2011-2018 ($MILLION) 100
TABLE 35 NORTH AMERICA: PER CAPITA MEAT CONSUMPTION, BY MEAT TYPE, 2010-2017 (KG/YEAR) 104
TABLE 36 NORTH AMERICA: ANIMAL FEED ADDITIVES MARKET VALUE, BY TYPE, 2011-2018 ($MILLION) 105
TABLE 37 NORTH AMERICA: ANIMAL FEED ADDITIVES MARKET VALUE,
BY LIVESTOCK, 2011-2018 ($MILLION) 106
TABLE 38 U.S: ANIMAL FEED ADDITIVES MARKET VALUE, BY TYPE,
2011-2018 ($MILLION) 108
TABLE 39 U.S: ANIMAL FEED ADDITIVES MARKET VALUE, BY LIVESTOCK,
2011-2018 ($MILLION) 109
TABLE 40 CANADA: ANIMAL FEED ADDITIVES MARKET VALUE, BY TYPE,
2011-2018 ($MILLION) 111
TABLE 41 CANADA: ANIMAL FEED ADDITIVES MARKET VALUE, BY LIVESTOCK, 2011-2018 ($MILLION) 112
TABLE 42 EUROPE: PER CAPITA MEAT CONSUMPTION, BY MEAT TYPE,
2010-2017 (KG/YEAR) 116
TABLE 43 EUROPE: ANIMAL FEED ADDITIVES MARKET VALUE, BY TYPE,
2011-2018 ($MILLION) 117
TABLE 44 EUROPE: ANIMAL FEED ADDITIVES MARKET VALUE, BY LIVESTOCK, 2011-2018 ($MILLION) 118
TABLE 45 GERMANY: ANIMAL FEED ADDITIVES MARKET VALUE, BY TYPE,
2011-2018 ($MILLION) 120
TABLE 46 GERMANY: ANIMAL FEED ADDITIVES MARKET VALUE, BY LIVESTOCK, 2011-2018 ($MILLION) 121
TABLE 47 U.K: ANIMAL FEED ADDITIVES MARKET VALUE, BY TYPE,
2011-2018 ($MILLION) 123
TABLE 48 U.K.: ANIMAL FEED ADDITIVES MARKET VALUE, BY LIVESTOCK,
2011-2018 ($MILLION) 124
TABLE 49 FRANCE: ANIMAL FEED ADDITIVES MARKET VALUE, BY TYPE,
2011-2018 ($MILLION) 126
TABLE 50 FRANCE: ANIMAL FEED ADDITIVES MARKET VALUE, BY LIVESTOCK, 2011-2018 ($MILLION) 127
TABLE 51 RUSSIA: ANIMAL FEED ADDITIVES MARKET VALUE, BY TYPE,
2011-2018 ($MILLION) 129
TABLE 52 RUSSIA: ANIMAL FEED ADDITIVES MARKET VALUE, BY LIVESTOCK, 2011-2018 ($MILLION) 130
TABLE 53 ASIA-PACIFIC: PER CAPITA MEAT CONSUMPTION, BY MEAT TYPE, 2010-2017 (KG/YEAR) 134
TABLE 54 ASIA-PACIFIC: ANIMAL FEED ADDITIVES MARKET VALUE, BY TYPE, 2011-2018 ($MILLION) 135
TABLE 55 ASIA-PACIFIC: ANIMAL FEED ADDITIVES MARKET VALUE,
BY LIVESTOCK, 2011-2018 ($MILLION) 136
TABLE 56 CHINA: PER CAPITA MEAT CONSUMPTION, BY MEAT TYPE,
2010-2017 (KG/YEAR) 138
TABLE 57 CHINA: ANIMAL FEED ADDITIVES MARKET VALUE, BY TYPE,
2011-2018 ($MILLION) 139
TABLE 58 CHINA: ANIMAL FEED ADDITIVES MARKET VALUE, BY LIVESTOCK, 2011-2018 ($MILLION) 140
TABLE 59 INDIA: PER CAPITA MEAT CONSUMPTION, BY MEAT TYPE,
2010-2017 (KG/YEAR) 142
TABLE 60 INDIA: ANIMAL FEED ADDITIVES MARKET VALUE, BY TYPE,
2011-2018 ($MILLION) 143
TABLE 61 INDIA: ANIMAL FEED ADDITIVES MARKET VALUE, BY LIVESTOCK, 2011-2018 ($MILLION) 144
TABLE 62 JAPAN: ANIMAL FEED ADDITIVES MARKET VALUE, BY TYPE,
2011-2018 ($MILLION) 146
TABLE 63 JAPAN: ANIMAL FEED ADDITIVES MARKET VALUE, BY LIVESTOCK, 2011-2018 ($MILLION) 147
TABLE 64 BRAZIL: ANIMAL FEED ADDITIVES MARKET VALUE, BY TYPE,
2011-2018 ($MILLION) 150
TABLE 65 BRAZIL: FEED ADDITIVES MARKET REVENUE, BY LIVESTOCK,
2011-2018 ($MILLION) 151
TABLE 66 ARGENTINA: ANIMAL FEED ADDITIVES MARKET VALUE, BY TYPE,
2011-2018 ($MILLION) 153
TABLE 67 ARGENTINA: ANIMAL FEED ADDITIVES MARKET VALUE, BY LIVESTOCK, 2011-2018 ($MILLION) 154
TABLE 68 SOUTH AFRICA: ANIMAL FEED ADDITIVES MARKET VALUE, BY TYPE, 2011-2018 ($MILLION) 156
TABLE 69 SOUTH AFRICA: ANIMAL FEED ADDITIVES MARKET VALUE,
BY LIVESTOCK, 2011-2018, ($MILLION) 157
TABLE 70 MERGERSand ACQUISITIONS, 2009-2013 163
TABLE 71 EXPANSIONS, 2009-2013 167
TABLE 72 NEW PRODUCT LAUNCHES, 2009-2013 173
TABLE 73 AGREEMENTS andJOINT VENTURES, 2009-2012 175
TABLE 74 INVESTMENTS andDIVESTMENTS, 2009-2012 178
TABLE 75 ADISSEO: BRANDS and THEIR DESCRIPTIONS 181
TABLE 76 ADM: PRODUCTS and THEIR DESCRIPTIONS 185
TABLE 77 BASF: PRODUCTS and THEIR APPLICATIONS 189
TABLE 78 CARGILL: ADDITIVE TYPE and THEIR PRODUCTS 194
TABLE 79 DSM: PRODUCTS, BY CATEGORY 204
TABLE 80 EVONIK: PRODUCTS and THEIR DESCRIPTIONS 209
TABLE 81 NOVOZYMES: PRODUCTS and THEIR DESCRIPTIONS 215
TABLE 82 NUTRECO: PRODUCTS and THEIR DESCRIPTIONS 219
TABLE 83 CHR. HANSEN HOLDINGS: PRODUCTS and THEIR DESCRIPTIONS 224

LIST OF FIGURES

FIGURE 1 ANIMAL FEED ADDITIVES MARKET SEGMENTATION 17
FIGURE 2 ANIMAL FEED ADDITIVES MARKET SIZE ESTIMATION METHODOLOGY 21
FIGURE 3 ANIMAL FEED ADDITIVES MARKET SEGMENTATION 28
FIGURE 4 ANIMAL FEED ADDITIVES MARKET DRIVERS VS. RESTRAINTS 29
FIGURE 5 ANIMAL FEED ADDITIVES MARKET VALUE, BY GEOGRAPHY,
2013 VS. 2018 ($MILLION) 30
FIGURE 6 LIFE CYCLE FOR ANIMAL FEED ADDITIVES MARKET, BY GEOGRAPHY, 2011-2012 31
FIGURE 7 ROW: ANIMAL FEED ADDITIVES MARKET VALUE, BY COUNTRY,
2013 VS. 2018 32
FIGURE 8 ANIMAL FEED ADDITIVES MARKET VALUE, BY LIVESTOCK,
2013-2018 ($MILLION) 33
FIGURE 9 ANIMAL FEED ADDITIVES MARKET VALUE, BY TYPE,
2013-2018 ($MILLION) 34
FIGURE 10 ANIMAL HEALTH INDUSTRY VALUE SHARE, BY SEGMENT, 2011 39
FIGURE 11 ANIMAL FEED ADDITIVES MANUFACTURING and DISTRIBUTION CHANNELS 40
FIGURE 12 BENEFITS OF ANIMAL FEED ADDITIVES 41
FIGURE 13 IMPACT ANALYSIS OF DRIVERS ON FEED ADDITIVES MARKET 48
FIGURE 14 PORTER’S FIVE FORCES ANALYSIS 59
FIGURE 15 ANIMAL FEED ADDITIVES MARKET SHARE ANALYSIS, BY COMPANY, 2012 63
FIGURE 16 ANIMAL FEED ADDITIVES MARKET SEGMENTATION, BY TYPE 68
FIGURE 17 ANIMAL FEED ADDITIVES: MARKET SHARE ANALYSIS, BY COMPANY 2012 103
FIGURE 18 ANIMAL FEED ADDITIVES: MARKET SHARE ANALYSIS, BY COMPANY 2012 115
FIGURE 19 ANIMAL FEED ADDITIVES: MARKET SHARE ANALYSIS, BY COMPANY 2012 133
FIGURE 20 ANIMAL FEED ADDITIVES MARKET DEVELOPMENT SHARE, BY GROWTH STRATEGY, 2009-2013 160
FIGURE 21 ANNUAL ANIMAL FEED ADDITIVES MARKET DEVELOPMENT TREND,
BY GROWTH STRATEGY, 2009-2013 161
FIGURE 22 ANIMAL FEED ADDITIVES MARKET DEVELOPMENT SHARE,
BY COMPANY, 2012 162
FIGURE 23 BASF SE: SWOT ANALYSIS 192
FIGURE 24 CARGILL, INC.: SWOT ANALYSIS 199
FIGURE 25 EVONIK INDUSTRIES AG: SWOT ANALYSIS 213

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