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Summary
"China Mobile Data Market to 2015: Mobile Data Users by Application" report provides a top-level overview and detailed insights into the operating environment for mobile operators. It is an essential tool for companies active across the telecom value chain in China and for new companies that may be considering entering the market.

Key Findings
- Demographics - Statistical data on China population, households, businesses, nominal GDP, nominal GDP per Capita, consumer price inflation, exchange rates (local currency and US dollar)
- China mobile services penetration covering: Main lines, mobile users, mobile subscriptions by type and mobile data users
- Mobile data users by application - messaging and applications
- Mobile usage by: voice MOU, average monthly SMS and average monthly MMS
- Total mobile revenues including messaging and applications.

Synopsis
This report offers a concise breakdown of China operating environment, with both historic data and forecasts to 2015. The report contains quantitative data which covers:

- Demographics - data on China population, households, businesses, nominal GDP, nominal GDP per Capita, consumer price inflation, exchange rates (local currency and US dollar)
- China mobile services penetration covering: Main lines, mobile users, mobile subscriptions by type and mobile data users
- Mobile data users by application - messaging and applications
- Mobile usage by: voice MOU, average monthly SMS and average monthly MMS
- Total mobile revenues including messaging and applications.

Since 1986, Pyramid Research has compiled an extensive database on the telecommunications markets in Asia, Africa, the Middle East, Europe, North America and Latin America. The core components of this database mainly include:
Regulatory
- Interviews with top officials at regulatory agencies.
- Statistical data published by governments and regulatory agencies.
- Copies of telecom laws and amendments.
- Copies of tariff schedules, interconnection regulations and universal service requirements.
Operators
- Interviews with key officials in strategic planning, marketing, network planning and financial planning.
- Extensive surveys conducted with operators to determine key network statistics, investment, technology rollout plans, subscribers by service, tariff plans and service offerings.
- Internal statistics and bulletins published by operators.
Vendors
- Interviews with key officials within vendors both at in-country offices and in-company headquarters.

Table Of Contents

China Mobile Data Market to 2015: Mobile Data Users by Application
Table of Contents
1 INTRODUCTION
1.1 What is this Report About?
1.2 Definitions
2 DEMOGRAPHICS
2.1 China Population, 2009 - 15F
2.2 China Households, 2009 - 15F
2.3 China Businesses, 2009 - 15F
2.4 China Nominal GDP (US$ B), 2009 - 15F
2.5 China Nominal GDP per Capita (US$), 2009 - 15F
2.6 China PPP Adjusted GDP per Capita (US$), 2009 - 15F
2.7 China Consumer Price Inflation (%), 2009 - 15F
2.8 Exchange Rate CNY / US$, 2009 - 15F
3 MOBILE SERVICES PENETRATION
3.1 China Main Lines, 2009 - 15F
3.2 China Mobile Users, 2009 - 15F
3.3 China Mobile Subscriptions, 2009 - 15F
3.4 China Mobile Data Users, 2009 - 15F
4 MOBILE DATA USERS BY APPLICATION
4.1 China Messaging, 2009 - 15 F
4.2 China Applications, 2009 - 15 F
5 MOBILE USAGE
5.1 China Monthly Voice MOU by Package, 2009 - 15 F
5.2 China Average Monthly SMS, 2009 - 15 F
5.3 China Average Monthly MMS, 2009 - 15 F
6 MOBILE REVENUES
6.1 China Total Mobile Revenues, 2009 - 15F
6.2 China Messaging Revenue, 2009 - 15F
6.3 China Applications Revenue, 2009 - 15F
7 APPENDIX
7.1 About Pyramid Research
7.2 Disclaimer

List of Tables
Table 1: Definitions
Table 2: Chinese Population (000), 2009 - 2015F
Table 3: Chinese Households (‘000), 2009 - 2015F
Table 4: Chinese Businesses (‘000), 2009 - 2015F
Table 5: Chinese Nominal GDP (US$ B), 2009 - 2015F
Table 6: Chinese Nominal GDP per Capita (US$), 2009 - 2015F
Table 7: Chinese PPP Adjusted GDP per Capita (US$), 2009 - 2015F
Table 8: Chinese Consumer Price Inflation (%), 2009 - 2015F
Table 9: Exchange Rate CNY / US$, 2009 - 2015F
Table 10: Chinese Main Lines (%), 2009 - 2015F
Table 11: Chinese Mobile Users (%), 2009 - 15F
Table 12: Chinese Mobile Subscriptions (%), 2009 - 15F
Table 13: Chinese Mobile Data Users (%), 2009 - 15F
Table 14: Chinese Messaging (000), 2009 - 2015 F
Table 15: Chinese Applications (000), 2009 - 2015 F
Table 16: Chinese Monthly Voice MOU by Package (units/month), 2009 - 2015 F
Table 17: Chinese Average Monthly SMS (units/month), 2009 - 2015 F
Table 18: Chinese Average Monthly MMS (units/month), 2009 - 2015 F
Table 19: Chinese Total Mobile Revenues [US$m], 2009 - 2015F
Table 20: Chinese Messaging Revenue [US$m], 2009 - 2015F
Table 21: Chinese Applications Revenue [US$m], 2009 - 2015F

List of Figures
Figure 1: Chinese Population (000), 2009 - 2015F
Figure 2: Chinese Households (‘000), 2009 - 2015F
Figure 3: Chinese Businesses (‘000), 2009 - 2015F
Figure 4: Chinese Nominal GDP (US$ B), 2009 - 2015F
Figure 5: Chinese Nominal GDP per Capita (US$), 2009 - 2015F
Figure 6: Chinese PPP Adjusted GDP per Capita (US$), 2009 - 2015F
Figure 7: Chinese Consumer Price Inflation (%), 2009 - 2015F
Figure 8: Exchange Rate CNY / US$, 2009 - 2015F
Figure 9: Chinese Main Lines (%), 2009 - 2015F
Figure 10: Chinese Mobile Users (%), 2009 - 15F
Figure 11: Chinese Mobile Subscriptions (%), 2009 - 15F
Figure 12: Chinese Mobile Data Users (%), 2009 - 15F
Figure 13: Chinese Messaging (000), 2009 - 2015 F
Figure 14: Chinese Applications (000), 2009 - 2015 F
Figure 15: Chinese Monthly Voice MOU by Package (units/month), 2009 - 2015 F
Figure 16: Chinese Average Monthly SMS (units/month), 2009 - 2015 F
Figure 17: Chinese Average Monthly MMS (units/month), 2009 - 2015 F
Figure 18: Chinese Total Mobile Revenues (US$m), 2009 - 2015F
Figure 19: Chinese Messaging Revenue (US$m), 2009 - 2015F
Figure 20: Chinese Applications Revenue (US$m), 2009 - 2015F

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