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Summary
"Poland Mobile Data Market to 2015: Mobile Data Users by Application" report provides a top-level overview and detailed insights into the operating environment for mobile operators. It is an essential tool for companies active across the telecom value chain in Poland and for new companies that may be considering entering the market.

Key Findings
- Demographics - Statistical data on Poland population, households, businesses, nominal GDP, nominal GDP per Capita, consumer price inflation, exchange rates (local currency and US dollar)
- Poland mobile services penetration covering: Main lines, mobile users, mobile subscriptions by type and mobile data users
- Mobile data users by application - messaging and applications
- Mobile usage by: voice MOU, average monthly SMS and average monthly MMS
- Total mobile revenues including messaging and applications.

Synopsis
This report offers a concise breakdown of Poland operating environment, with both historic data and forecasts to 2015. The report contains quantitative data which covers:

- Demographics - data on Poland population, households, businesses, nominal GDP, nominal GDP per Capita, consumer price inflation, exchange rates (local currency and US dollar)
- Poland mobile services penetration covering: Main lines, mobile users, mobile subscriptions by type and mobile data users
- Mobile data users by application - messaging and applications
- Mobile usage by: voice MOU, average monthly SMS and average monthly MMS
- Total mobile revenues including messaging and applications.

Since 1986, Pyramid Research has compiled an extensive database on the telecommunications markets in Asia, Africa, the Middle East, Europe, North America and Latin America. The core components of this database mainly include:
Regulatory
- Interviews with top officials at regulatory agencies.
- Statistical data published by governments and regulatory agencies.
- Copies of telecom laws and amendments.
- Copies of tariff schedules, interconnection regulations and universal service requirements.
Operators
- Interviews with key officials in strategic planning, marketing, network planning and financial planning.
- Extensive surveys conducted with operators to determine key network statistics, investment, technology rollout plans, subscribers by service, tariff plans and service offerings.
- Internal statistics and bulletins published by operators.
Vendors
- Interviews with key officials within vendors both at in-country offices and in-company headquarters.

Table Of Contents

Poland Mobile Data Market to 2015: Mobile Data Users by Application
Table of Contents
1 INTRODUCTION
1.1 What is this Report About?
1.2 Definitions
2 DEMOGRAPHICS
2.1 Poland Population, 2009 - 15F
2.2 Poland Households, 2009 - 15F
2.3 Poland Businesses, 2009 - 15F
2.4 Poland Nominal GDP (US$ m), 2009 - 15F
2.5 Poland Nominal GDP per Capita (US$), 2009 - 15F
2.6 Poland PPP Adjusted GDP per Capita (US$), 2009 - 15F
2.7 Poland Consumer Price Inflation (%), 2009 - 15F
2.8 Poland Exchange Rate PLN / US$, 2009 - 15F
3 MOBILE SERVICES PENETRATION
3.1 Poland Main Lines, 2009 - 15F
3.2 Poland Mobile Users, 2009 - 15F
3.3 Poland Mobile Subscriptions, 2009 - 15F
3.4 Poland Mobile Data Users, 2009 - 15F
4 MOBILE DATA USERS BY APPLICATION
4.1 Poland Messaging, 2009 - 15 F
4.2 Poland Applications, 2009 - 15 F
5 MOBILE USAGE
5.1 Poland Monthly Voice MOU by Package, 2009 - 15 F
5.2 Poland Average Monthly SMS, 2009 - 15 F
5.3 Poland Average Monthly MMS, 2009 - 15 F
6 MOBILE REVENUES
6.1 Poland Total Mobile Revenues, 2009 - 15F
6.2 Poland Messaging Revenue, 2009 - 15F
6.3 Poland Applications Revenue, 2009 - 15F
7 APPENDIX
7.1 About Pyramid Research
7.2 Disclaimer

List of Tables
Table 1: Definitions
Table 2: Polish Population, 2009 - 2015F
Table 3: Polish Households (‘000), 2009 - 2015F
Table 4: Polish Businesses (‘000), 2009 - 2015F
Table 5: Polish Nominal GDP (US$ m), 2009 - 2015F
Table 6: Polish Nominal GDP per Capita (US$), 2009 - 2015F
Table 7: Polish PPP Adjusted GDP per Capita (US$), 2009 - 2015F
Table 8: Polish Consumer Price Inflation (%), 2009 - 2015F
Table 9: Polish Exchange Rate PLN / US$, 2009 - 2015F
Table 10: Polish Main Lines (%), 2009 - 2015F
Table 11: Polish Mobile Users (%), 2009 - 15F
Table 12: Polish Mobile Subscriptions (%), 2009 - 15F
Table 13: Polish Mobile Data Users (%), 2009 - 15F
Table 14: Polish Messaging (000), 2009 - 2015 F
Table 15: Polish Applications (000), 2009 - 2015 F
Table 16: Polish Monthly Voice MOU by Package (units/month), 2009 - 2015 F
Table 17: Polish Average Monthly SMS (units/month), 2009 - 2015 F
Table 18: Polish Average Monthly MMS (units/month), 2009 - 2015 F
Table 19: Polish Total Mobile Revenues [US$m], 2009 - 2015F
Table 20: Polish Messaging Revenue [US$m], 2009 - 2015F
Table 21: Polish Applications Revenue [US$m], 2009 - 2015F

List of Figures
Figure 1: Polish Population, 2009 - 2015F
Figure 2: Polish Households (‘000), 2009 - 2015F
Figure 3: Polish Households (‘000), 2009 - 2015F
Figure 4: Polish Nominal GDP (US$ m), 2009 - 2015F
Figure 5: Polish Nominal GDP per Capita (US$), 2009 - 2015F
Figure 6: Polish PPP Adjusted GDP per Capita (US$), 2009 - 2015F
Figure 7: Polish Consumer Price Inflation (%), 2009 - 2015F
Figure 8: Polish Exchange Rate PLN / US$, 2009 - 2015F
Figure 9: Polish Main Lines (%), 2009 - 2015F
Figure 10: Polish Mobile Users (%), 2009 - 15F
Figure 11: Polish Mobile Subscriptions (%), 2009 - 15F
Figure 12: Polish Mobile Data Users (%), 2009 - 15F
Figure 13: Polish Messaging (000), 2009 - 2015 F
Figure 14: Polish Applications (000), 2009 - 2015 F
Figure 15: Polish Monthly Voice MOU by Package (units/month), 2009 - 2015 F
Figure 16: Polish Average Monthly SMS (units/month), 2009 - 2015 F
Figure 17: Polish Average Monthly MMS (units/month), 2009 - 2015 F
Figure 18: Polish Total Mobile Revenues (US$m), 2009 - 2015F
Figure 19: Polish Messaging Revenue (US$m), 2009 - 2015F
Figure 20: Polish Applications Revenue (US$m), 2009 - 2015F

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