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  5. > Romania Smartphone Market to 2015: Mobile Handset Sales by Vendor

Summary
"Romania Smartphone Market to 2015: Mobile Handset Sales by Vendor" report provides a top-level overview and detailed insights into the operating environment for mobile operators. It is an essential tool for companies active across the telecom value chain in Romania and for new companies that may be considering entering the market.

Key Findings
- Demographics - Statistical data on Romania population, households, businesses, nominal GDP, nominal GDP per Capita, consumer price inflation, exchange rates (local currency and US dollar)
- Mobile subscriptions and penetration by population
- Mobile handset sales by quarter
- Mobile handset revenue and average selling price
- Mobile handset sales volume by: type of customer, category, price band, air interface, vendor and by feature

Synopsis
This report offers a concise breakdown of Romania operating environment, with both historic data and forecasts to 2015. The report contains quantitative data which covers:

- Demographics - data on Romania population, households, businesses, nominal GDP, nominal GDP per Capita, consumer price inflation, exchange rates (local currency and US dollar)
- Mobile subscriptions and penetration by population
- Mobile handset sales by quarter
- Mobile handset revenue and average selling price
- Mobile handset sales volume by: type of customer, category, price band, air interface, vendor and by feature

Since 1986, Pyramid Research has compiled an extensive database on the telecommunications markets in Asia, Africa, the Middle East, Europe, North America and Latin America. The core components of this database mainly include:
Regulatory
- Interviews with top officials at regulatory agencies.
- Statistical data published by governments and regulatory agencies.
- Copies of telecom laws and amendments.
- Copies of tariff schedules, interconnection regulations and universal service requirements.
Operators
- Interviews with key officials in strategic planning, marketing, network planning and financial planning.
- Extensive surveys conducted with operators to determine key network statistics, investment, technology rollout plans, subscribers by service, tariff plans and service offerings.
- Internal statistics and bulletins published by operators.
Vendors
- Interviews with key officials within vendors both at in-country offices and in-company headquarters.

Table Of Contents

Romania Smartphone Market to 2015: Mobile Handset Sales by Vendor
Table of Contents
1 INTRODUCTION
1.1 What is this Report About?
1.2 Definitions
2 DEMOGRAPHICS
2.1 Romania Population, 2009 - 15F
2.2 Romania Nominal GDP (US$ m), 2009 - 15F
2.3 Romania Nominal GDP per Capita (US$), 2009 - 15F
2.4 Romania PPP Adjusted GDP per Capita (US$), 2009 - 15F
2.5 Romania Annual GDP Growth (%), 2009 - 15F
2.6 Romania Consumer Price Inflation (%), 2009 - 15F
2.7 Exchange Rate (RON) / US$, 2009 - 15F
3 MOBILE MOBILE SUBSCRIPTIONS AND PENETRATION
3.1 Romania Total Mobile Subscriptions, 2009 - 15F
3.2 Romania Mobile Subscription Penetration of Population, 2009 - 15F
4 MOBILE HANDSET SALES BY QUARTER
4.1 Romania Total Mobile Handset Sales by Quarter, 2009 - 15F
5 MOBILE HANDSET SALES ANALYSIS
5.1 Romania Mobile Handset Sales Volume by Type of Customer, 2009 - 15F
5.2 Romania Mobile Handset Sales Volume by Category, 2009 - 15F
5.3 Romania Mobile Handset Sales Volume by Price Band, 2009 - 15F
5.4 Romania Mobile Handset Sales Volume by Vendor, 2009 - 15F
5.5 Romania Mobile Handset Sales Volume by Feature, 2009 - 15F
5.6 Romania Smartphone Handset Sales Volume by Feature, 2009 - 15F
5.7 Romania Mobile Handset ASP, 2009 - 15F
5.8 Romania Mobile Handset Revenue, 2009 - 15F
6 APPENDIX
6.1 About Pyramid Research
6.2 Disclaimer

List of Tables
Table 1: Definitions
Table 2: Romanian Population, 2009 - 2015F
Table 3: Romanian Nominal GDP (US$ m), 2009 - 2015F
Table 4: Romanian Nominal GDP per Capita (US$), 2009 - 2015F
Table 5: Romanian PPP Adjusted GDP per Capita (US$), 2009 - 2015F
Table 6: Romanian Annual GDP Growth (%), 2009 - 2015F
Table 7: Romanian Consumer Price Inflation (%), 2009 - 2015F
Table 8: Exchange Rate (RON) / US$, 2009 - 2015F
Table 9: Romanian Total Mobile Subscriptions (000), 2009 - 2015F
Table 10: Romanian Mobile Subscription Penetration of Population (%), 2009 - 2015F
Table 11: Romanian Total Mobile Handset Sales by Quarter [000], 2009 - 2015F
Table 12: Romanian Mobile Handset Sales Volume by Type of Customer [000], 2009 - 2015F
Table 13: Romanian Mobile Handset Sales Volume by Category [000], 2009 - 2015F
Table 14: Romanian Handset Sales Volume by Price Band [000], 2009 - 2015F
Table 15: Romanian Handset Sales Volume by Vendor [000], 2009 - 2015F
Table 16: Romanian Mobile Handset Sales Volume by Feature [000], 2009 - 2015F
Table 17: Romanian Smartphone Handset Sales Volume by Feature [000], 2009 - 2015F
Table 18: Romanian Mobile Handset ASP [US$], 2009 - 2015F
Table 19: Romanian Mobile Handset Revenue [US$m], 2009 - 2015F

List of Figures
Figure 1: Romanian Population, 2009 - 2015F
Figure 2: Romanian Nominal GDP (US$ m), 2009 - 2015F
Figure 3: Romanian Nominal GDP per Capita (US$), 2009 - 2015F
Figure 4: Romanian PPP Adjusted GDP per Capita (US$), 2009 - 2015F
Figure 5: Romanian Annual GDP Growth (%), 2009 - 2015F
Figure 6: Romanian Consumer Price Inflation (%), 2009 - 2015F
Figure 7: Exchange Rate (RON) / US$, 2009 - 2015F
Figure 8: Romanian Total Mobile Subscriptions (000), 2009 - 2015F
Figure 9: Romanian Mobile Subscription Penetration of Population (%), 2009 - 2015F
Figure 10: Romanian Total Mobile Handset Sales by Quarter [000], 2009 - 2015F
Figure 11: Romanian Mobile Handset Sales Volume by Type of Customer, 2009 - 2015F
Figure 12: Romanian Mobile Handset Sales Volume by Category, 2009 - 2015F
Figure 13: Romanian Handset Sales Volume by Price Band, 2009 - 2015F
Figure 14: Romanian Handset Sales Volume by Vendor, 2009 - 2015F
Figure 15: Romanian Mobile Handset Sales Volume by Feature[000], 2009 - 2015F
Figure 16: Romanian Smartphone Handset Sales Volume by Feature [000] 2009 - 2015F
Figure 17: Romanian Mobile Handset ASP [US$], 2009 - 2015F
Figure 18: Romanian Mobile Handset Revenue [US$m], 2009 - 2015F

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