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Summary
"Brazil Media Market to 2015: Media Services Adoption by Operator" report provides a top-level overview and detailed insights into the operating environment for mobile operators. It is an essential tool for companies active across the telecom value chain in Brazil and for new companies that may be considering entering the market.

Key Findings
- Demographics - Statistical data on Brazil population, households, businesses, nominal GDP, nominal GDP per Capita, consumer price inflation, exchange rates (local currency and US dollar)
- Media services penetration
- Media services adoption by operator
- Media services market share by technology and by operator
- Media services monthly ARPS
- Media services revenue.

Synopsis
This report offers a concise breakdown of Brazil operating environment, with both historic data and forecasts to 2015. The report contains quantitative data which covers:

- Demographics - data on Brazil population, households, businesses, nominal GDP, nominal GDP per Capita, consumer price inflation, exchange rates (local currency and US dollar)
- Media services penetration
- Media services adoption by operator
- Media services market share by technology and by operator
- Media services monthly ARPS
- Media services revenue.

Since 1986, Pyramid Research has compiled an extensive database on the telecommunications markets in Asia, Africa, the Middle East, Europe, North America and Latin America. The core components of this database mainly include:
Regulatory
- Interviews with top officials at regulatory agencies.
- Statistical data published by governments and regulatory agencies.
- Copies of telecom laws and amendments.
- Copies of tariff schedules, interconnection regulations and universal service requirements.
Operators
- Interviews with key officials in strategic planning, marketing, network planning and financial planning.
- Extensive surveys conducted with operators to determine key network statistics, investment, technology rollout plans, subscribers by service, tariff plans and service offerings.
- Internal statistics and bulletins published by operators.
Vendors
- Interviews with key officials within vendors both at in-country offices and in-company headquarters.

Table Of Contents

Brazil Media Market to 2015: Media Services Adoption by Operator
Table of Contents
1 INTRODUCTION
1.1 What is this Report About?
1.2 Definitions
2 DEMOGRAPHICS
2.1 Brazil Population, 2009 - 15F
2.2 Brazil Households, 2009 - 15F
2.3 Brazil Businesses, 2009 - 15F
2.4 Brazil Nominal GDP (US$ m), 2009 - 15F
2.5 Brazil Nominal GDP per Capita (US$), 2009 - 15F
2.6 Brazil PPP Adjusted GDP per Capita (US$), 2009 - 15F
2.7 Brazil Consumer Price Inflation (%), 2009 - 15F
2.8 Exchange RateBRL / US$, 2009 - 15F
3 MEDIA SERVICES PENETRATION
3.1 Brazil TV Households, 2009 - 15F
3.2 Brazil Pay TV Households, 2009 - 15F
4 MEDIA SERVICES ADOPTION BY OPERATOR
4.1 Brazil Total TV Accounts, 2009 - 15F
4.2 Brazil Cable Accounts, 2009 - 15F
4.3 Brazil DTH/Satellite Accounts, 2009 - 15F
4.4 Brazil DTT/DVB-T Accounts, 2009 - 15F
4.5 Brazil MMDS/LMDS Accounts, 2009 - 15F
4.6 Brazil IPTV Accounts, 2009 - 15F
5 MEDIA SERVICES MARKET SHARE BY OPERATOR
5.1 Brazil Pay TV Accounts, 2009 - 15 F
6 MEDIA SERVICES MARKET SHARE BY TECHNOLOGY AND BY OPERATOR
6.1 Brazil Cable Accounts, 2009 - 15 F
6.2 Brazil DTH/Satellite Accounts, 2009 - 15 F
6.3 Brazil DTT/DVB-T Accounts, 2009 - 15 F
6.4 Brazil MMDS/LMDS Accounts, 2009 - 15 F
6.5 Brazil IPTV Accounts, 2009 - 15 F
7 MEDIA SERVICES MONTHLY ARPS
7.1 Brazil Spend per Pay TV Account, 2009 - 15F
7.2 Brazil IPTV, 2009 - 15F
8 MEDIA SERVICES REVENUE
8.1 Brazil Total Pay TV Revenue, 2009 - 15F
8.2 Brazil IPTV, 2009 - 15F
9 APPENDIX
9.1 About Pyramid Research
9.2 Disclaimer

List of Tables
Table 1: Definitions
Table 2: Brazilian Population, 2009 - 2015F
Table 3: Brazilian Households (‘000), 2009 - 2015F
Table 4: Brazilian Businesses (‘000), 2009 - 2015F
Table 5: Brazilian Nominal GDP (US$ m), 2009 - 2015F
Table 6: Brazilian Nominal GDP per Capita (US$), 2009 - 2015F
Table 7: Brazilian PPP Adjusted GDP per Capita (US$), 2009 - 2015F
Table 8: Brazilian Consumer Price Inflation (%), 2009 - 2015F
Table 9: Exchange Rate BRL / US$, 2009 - 2015F
Table 10: Brazilian TV Households (%),2009 - 2015F
Table 11: Brazilian Pay TV Households (%), 2009 - 15F
Table 12: Brazilian Total TV Accounts (‘000),2009 - 2015F
Table 13: Brazilian Cable Accounts (‘000),2009 - 2015F
Table 14: Brazilian DTH/Satellite Accounts (‘000),2009 - 2015F
Table 15: Brazilian DTT/DVB-T Accounts (‘000),2009 - 2015F
Table 16: Brazilian MMDS/LMDS Accounts (‘000),2009 - 2015F
Table 17: Brazilian IPTV Accounts (‘000),2009 - 2015F
Table 18: Brazilian Pay TV Accounts (%), 2009 - 2015 F
Table 19: Brazilian Cable Accounts (%),2009 - 2015 F
Table 20: Brazilian DTH/Satellite Accounts (%),2009 - 2015 F
Table 21: Brazilian DTT/DVB-T Accounts (%),2009 - 2015 F
Table 22: Brazilian MMDS/LMDS Accounts(%),2009 - 2015 F
Table 23: Brazilian IPTV Accounts (%),2009 - 2015 F
Table 24: Brazilian Spend per Pay TV Account [US$],2009 - 2015F
Table 25: Brazilian IPTV Monthly ARPS [US$],2009 - 2015F
Table 26: Brazilian Total Pay TV Revenue [US$m],2009 - 2015F
Table 27: Brazilian IPTV [US$m],2009 - 2015F

List of Figures
Figure 1: Brazilian Population, 2009 - 2015F
Figure 2: Brazilian Households (‘000), 2009 - 2015F
Figure 3: Brazilian Businesses (‘000), 2009 - 2015F
Figure 4: Brazilian Nominal GDP (US$ m), 2009 - 2015F
Figure 5: Brazilian Nominal GDP per Capita (US$), 2009 - 2015F
Figure 6: Brazilian PPP Adjusted GDP per Capita (US$), 2009 - 2015F
Figure 7: Brazilian Consumer Price Inflation (%), 2009 - 2015F
Figure 8: Exchange Rate BRL/ US$, 2009 - 2015F
Figure 9: Brazilian TV Households (%),2009 - 2015F
Figure 10: Brazilian Pay TV Households (%), 2009 - 15F
Figure 11: Brazilian Total TV Accounts (‘000),2009 - 2015F
Figure 12: Brazilian Cable Accounts (‘000),2009 - 2015F
Figure 13: Brazilian DTH/Satellite Accounts (‘000),2009 - 2015F
Figure 14: Brazilian DTT/DVB-T Accounts (‘000),2009 - 2015F
Figure 15: Brazilian MMDS/LMDS Accounts (‘000),2009 - 2015F
Figure 16: Brazilian IPTV Accounts (‘000),2009 - 2015F
Figure 17: Brazilian Pay TV Accounts (%), 2009 - 2015 F
Figure 18: Brazilian Cable Accounts (%),2009 - 2015 F
Figure 19: Brazilian DTH/Satellite Accounts (%),2009 - 2015 F
Figure 20: Brazilian DTT/DVB-T Accounts (%),2009 - 2015 F
Figure 21: Brazilian MMDS/LMDS Accounts(%),2009 - 2015 F
Figure 22: Brazilian IPTV Accounts (%),2009 - 2015 F
Figure 23: Brazilian Spend per Pay TV Account (US$),2009 - 2015F
Figure 24: Brazilian IPTV Monthly ARPS (US$),2009 - 2015F
Figure 25: Brazilian Total Pay TV Revenue (US$m),2009 - 2015F
Figure 26: Brazilian IPTV (US$m),2009 - 2015F

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