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  5. > Brazil Mobile Handset Market to 2015: Mobile Handset Sales by Vendor

Summary
"Brazil Mobile Handset Market to 2015: Mobile Handset Sales by Vendor" report provides a top-level overview and detailed insights into the operating environment for mobile operators. It is an essential tool for companies active across the telecom value chain in Brazil and for new companies that may be considering entering the market.

Key Findings
- Demographics - Statistical data on Brazil population, households, businesses, nominal GDP, nominal GDP per Capita, consumer price inflation, exchange rates (local currency and US dollar)
- Mobile subscriptions and penetration rates
- Mobile handset sales by quarter
- Mobile handset sales by customer type - New subscriptions and replacement mobile handset
- Mobile handset sales and market share by vendor
- Mobile handset ASP
- Mobile handset revenue

Synopsis
This report offers a concise breakdown of Brazil operating environment, with both historic data and forecasts to 2015. The report contains quantitative data which covers:

- Demographics - data on Brazil population, households, businesses, nominal GDP, nominal GDP per Capita, consumer price inflation, exchange rates (local currency and US dollar)
- Mobile subscriptions and penetration rates
- Mobile handset sales by quarter
- Mobile handset sales by customer type - New subscriptions and replacement mobile handset
- Mobile handset sales and market share by vendor
- Mobile handset ASP
- Mobile handset revenue

Since 1986, Pyramid Research has compiled an extensive database on the telecommunications markets in Asia, Africa, the Middle East, Europe, North America and Latin America. The core components of this database mainly include:
Regulatory
- Interviews with top officials at regulatory agencies.
- Statistical data published by governments and regulatory agencies.
- Copies of telecom laws and amendments.
- Copies of tariff schedules, interconnection regulations and universal service requirements.
Operators
- Interviews with key officials in strategic planning, marketing, network planning and financial planning.
- Extensive surveys conducted with operators to determine key network statistics, investment, technology rollout plans, subscribers by service, tariff plans and service offerings.
- Internal statistics and bulletins published by operators.
Vendors
- Interviews with key officials within vendors both at in-country offices and in-company headquarters.

Table Of Contents

Brazil Mobile Handset Market to 2015: Mobile Handset Sales by Vendor
Table of Contents
1 INTRODUCTION
1.1 What is this Report About?
1.2 Definitions
2 DEMOGRAPHICS
2.1 Brazil Population, 2009 - 15F
2.2 Brazil Nominal GDP (US$ m), 2009 - 15F
2.3 Brazil Nominal GDP per Capita (US$), 2009 - 15F
2.4 Brazil PPP Adjusted GDP per Capita (US$), 2009 - 15F
2.5 Brazil Annual GDP Growth, 2009 - 15F
2.6 Brazil Consumer Price Inflation (%), 2009 - 15F
2.7 Exchange Rate BRL / US$, 2009 - 15F
3 MOBILE SUBSCRIPTIONS AND PENETRATION
3.1 Brazil Total Mobile Subscriptions, 2009 - 15F
3.2 Brazil Mobile Subscription Penetration of Population, 2009 - 15F
4 MOBILE HANDSET SALES BY QUARTER
4.1 Brazil Total Mobile Handset Sales by Quarter, 2009 - 15F
5 MOBILE HANDSET SALES BY TYPE OF CUSTOMER
5.1 Brazil Total Mobile Handset Sales to New Subscriptions
5.2 Brazil Total Replacement Mobile Handset Sales
6 MOBILE HANDSET SALES BY CATEGORY
6.1 Brazil Total Mobile Handset Sales
6.2 Brazil Total Gray Market Mobile Handset Sales
6.3 Brazil Mobile Handset Sales by Price Band, 2009 - 15F
6.4 Brazil Mobile Handset Sales by Vendor, 2009 - 15F
6.5 Brazil Market Share Total Mobile Handset Sales by Vendor, 2009 - 15F
7 MOBILE HANDSET ASP
7.1 Brazil Total Market ASP, 2009 - 15F
8 MOBILE HANDSET REVENUE
8.1 Brazil Total Market Handset Revenue, 2009 - 15F
9 APPENDIX
9.1 About Pyramid Research
9.2 Disclaimer

List of Tables
Table 1: Definitions
Table 2: Brazilian Population, 2009 - 2015F
Table 3: Brazilian Nominal GDP (US$ m), 2009 - 2015F
Table 4: Brazilian Nominal GDP per Capita (US$), 2009 - 2015F
Table 5: Brazilian PPP Adjusted GDP per Capita (US$), 2009 - 2015F
Table 6: Brazilian Annual GDP Growth (%), 2009 - 2015F
Table 7: Brazilian Consumer Price Inflation (%), 2009 - 2015F
Table 8: Exchange Rate BRL / US$, 2009 - 2015F
Table 9: Brazilian Total Mobile Subscriptions (‘000), 2009 - 2015F
Table 10: Brazilian Mobile Subscription Penetration of Population (%), 2009 - 15F
Table 11: Brazilian Total Mobile Handset Sales by Quarter (‘000), 2009 - 2015F
Table 12: Brazilian Total Mobile Handset Sales to New Subscriptions (‘000), 2009 - 2015F
Table 13: Brazilian Total Replacement Mobile Handset Sales (‘000), 2009 - 2015F
Table 14: Brazilian Total Mobile Handset Sales by Category (‘000), 2009 - 2015F
Table 15: Brazilian Total Gray Market Mobile Handset Sales (‘000), 2009 - 2015F
Table 16: Brazilian Handset Sales by Price Band (000), 2009 - 2015F
Table 17: Brazilian Handset Sales by Vendor [000], 2009 - 2015F
Table 18: Brazilian Market Share Total Mobile Handset Sales by Vendor (%), 2009 - 2015F
Table 19: Brazilian Total Market ASP (US$), 2009 - 2015F
Table 20: Brazilian Total Market Handset Revenue (US$), 2009 - 2015F

List of Figures
Figure 1: Brazilian Population, 2009 - 2015F
Figure 2: Brazilian Nominal GDP (US$ m), 2009 - 2015F
Figure 3: Brazilian Nominal GDP per Capita (US$), 2009 - 2015F
Figure 4: Brazilian PPP Adjusted GDP per Capita (US$), 2009 - 2015F
Figure 5: Brazilian Annual GDP Growth (%), 2009 - 2015F
Figure 6: Brazilian Consumer Price Inflation (%), 2009 - 2015F
Figure 7: Exchange Rate BRL / US$, 2009 - 2015F
Figure 8: Brazilian Total Mobile Subscriptions (‘000), 2009 - 2015F
Figure 9: Brazilian Mobile Subscription Penetration of Population (%), 2009 - 15F
Figure 10: Brazilian Total Mobile Handset Sales by Quarter (‘000), 2009 - 2015F
Figure 11: Brazilian Total Mobile Handset Sales to New Subscriptions (‘00), 2009 - 2015F
Figure 12: Brazilian Total Replacement Mobile Handset Sales (‘000), 2009 - 2015F
Figure 13: Brazilian Total Mobile Handset Sales by Category (‘000), 2009 - 2015F
Figure 14: Brazilian Total Gray Market Mobile Handset Sales (‘000), 2009 - 2015F
Figure 15: Brazilian Handset Sales by Price Band (‘000), 2009 - 2015F
Figure 16: Brazilian Handset Sales by Vendor, 2009 - 2015F
Figure 17: Brazilian Market Share Total Mobile Handset Sales by Vendor (%), 2009 - 2015F
Figure 18: Brazilian Total Market ASP (US$), 2009 - 2015F
Figure 19: Brazilian Total Market Handset Revenue (US$), 2009 - 2015F

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