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Summary
"South Korea Smartphone Market to 2015: Mobile Handset Smartphone Sales by Vendor and by Operating System" report provides a top-level overview and detailed insights into the operating environment for mobile operators. It is an essential tool for companies active across the telecom value chain in South Korea and for new companies that may be considering entering the market.

Key Findings
- Demographics - Statistical data on South Korea population, households, businesses, nominal GDP, nominal GDP per Capita, consumer price inflation, exchange rates (local currency and US dollar)
- Mobile subscriptions and penetration by population
- Mobile handset sales by quarter
- Mobile handset revenue and average selling price
- Mobile handset sales volume by: type of customer, category, price band, air interface, vendor, operating system and feature
- Mobile smartphone handset sales by: venfor, operating system and by feature

Synopsis
This report offers a concise breakdown of South Korea operating environment, with both historic data and forecasts to 2015. The report contains quantitative data which covers:

- Demographics - data on South Korea population, households, businesses, nominal GDP, nominal GDP per Capita, consumer price inflation, exchange rates (local currency and US dollar)
- Mobile subscriptions and penetration by population
- Mobile handset sales by quarter
- Mobile handset revenue and average selling price
- Mobile handset sales volume by: type of customer, category, price band, air interface, vendor, operating system and feature
- Mobile smartphone handset sales by: venfor, operating system and by feature

Since 1986, Pyramid Research has compiled an extensive database on the telecommunications markets in Asia, Africa, the Middle East, Europe, North America and Latin America. The core components of this database mainly include:
Regulatory
- Interviews with top officials at regulatory agencies.
- Statistical data published by governments and regulatory agencies.
- Copies of telecom laws and amendments.
- Copies of tariff schedules, interconnection regulations and universal service requirements.
Operators
- Interviews with key officials in strategic planning, marketing, network planning and financial planning.
- Extensive surveys conducted with operators to determine key network statistics, investment, technology rollout plans, subscribers by service, tariff plans and service offerings.
- Internal statistics and bulletins published by operators.
Vendors
- Interviews with key officials within vendors both at in-country offices and in-company headquarters.

Table Of Contents

South Korea Smartphone Market to 2015: Mobile Handset Smartphone Sales by Vendor and by Operating System
Table of Contents
1 INTRODUCTION
1.1 What is this Report About?
1.2 Definitions
2 DEMOGRAPHICS
2.1 South Korea Population, 2009 - 15F
2.2 South Korea Nominal GDP (US$ m), 2009 - 15F
2.3 South Korea Nominal GDP per Capita (US$), 2009 - 15F
2.4 South Korea PPP Adjusted GDP per Capita (US$), 2009 - 15F
2.5 South Korea Annual GDP Growth (%), 2009 - 15F
2.6 South Korea Consumer Price Inflation (%), 2009 - 15F
2.7 Exchange Rate KRW / US$, 2009 - 15F
3 MOBILE SUBSCRIPTIONS AND PENETRATION
3.1 South Korea Total Mobile Subscriptions: Market Volume, 2009 - 15F
3.2 South Korea Mobile Subscription Penetration (% of Population), 2009 - 15F
4 MOBILE HANDSET SALES BY QUARTER
5 MOBILE HANDSET SALES ANALYSIS
5.1 South Korea Mobile Handset Sales Volume by Type of Customer, 2009 - 15F
5.2 South Korea Mobile Handset Sales Volume by Category, 2009 - 15F
5.3 South Korea Mobile Handset Sales Volume by Price Band, 2009 - 15F
5.4 South Korea Distribution of Mobile Handset Sales by Air Interface, 2009 - 15 F
5.5 South Korea Market Share Total Mobile Handset Sales, 2009 - 15F
5.6 South Korea Mobile Smartphone Sales By Vendor And By Operating System, 2009 - 15F
5.7 South Korea Market Share Total Smartphone Sales, 2009 - 15F
5.8 South Korea Total Smartphone Sales by Operating System, 2009 - 15F
5.9 South Korea Market Share Operating System, 2009 - 15F
5.1 South Korea Mobile Handset Sales By Feature, 2009 - 15F
5.11 South Korea Smartphone Handset Sales Volume by Feature, 2009 - 15F
5.12 South Korea Mobile Handset ASP, 2009 - 15F
5.13 South Korea Mobile Handset Revenue, 2009 - 15F
6 APPENDIX
6.1 About Pyramid Research
6.2 Disclaimer

List of Tables
Table 1: Definitions
Table 2: South Korean Population, 2009 - 2015F
Table 3: South Korean Nominal GDP (US$ m), 2009 - 2015F
Table 4: South Korean Nominal GDP per Capita (US$), 2009 - 2015F
Table 5: South Korean PPP Adjusted GDP per Capita (US$), 2009 - 2015F
Table 6: South Korean Annual GDP Growth (%), 2009 - 2015F
Table 8: South Korean Consumer Price Inflation (%), 2009 - 2015F
Table 9: Exchange Rate KRW / US$, 2009 - 2015F
Table 9: South Korean Total Mobile Subscriptions: Market Volume 2009 - 2015F
Table 10: South Korean Mobile Subscription Penetration (% of Population), 2009 - 2015F
Table 11: South Korean Mobile Handset Sales By Quarter [000], 2009 - 2013F
Table 12: South Korean Mobile Handset Sales Volume by Type of Customer [000], 2009 - 2015F
Table 13: South Korean Mobile Handset Sales Volume by Category [000], 2009 - 2015F
Table 14: South Korean Handset Sales Volume by Price Band [000], 2009 - 2015F
Table 15: South Korean Distribution of Mobile Handset Sales by Air Interface (%), 2009 - 2015 F
Table 16: South Korean Market Share Total Mobile Handset Sales (%), 2009 - 2015F
Table 17: South Korean Mobile Smartphone Sales By Vendor And By Operating System [000], 2009 - 2015F
Table 18: South Korean Market Share Total Smartphone Sales (%), 2009 - 2015F
Table 19: South Korean Total Smartphone Sales by Operating System [000], 2009 - 2015F
Table 20: South Korean Market Share Operating System (%), 2009 - 2015F
Table 21: South Korean Mobile Handset Sales By Feature [000], 2009 - 2015F
Table 22: South Korean Smartphone Handset Sales Volume by Feature [000], 2009 - 2015F
Table 23: South Korean Mobile Handset ASP ($US), 2009 - 2015F
Table 24: South Korean Mobile Handset Revenue [US$million], 2009 - 2015F

List of Figures
Figure 1: South Korean Population, 2009 - 2015F
Figure 2: South Korean Nominal GDP (US$ m), 2009 - 2015F
Figure 3: South Korean Nominal GDP per Capita (US$), 2009 - 2015F
Figure 4: South Korean PPP Adjusted GDP per Capita (US$), 2009 - 2015F
Figure 5: South Korean Annual GDP Growth (%), 2009 - 2015F
Figure 7: South Korean Consumer Price Inflation (%), 2009 - 2015F
Figure 8: Exchange Rate KRW / US$, 2009 - 2015F
Figure 8: South Korean Total Mobile Subscriptions: Market Volume, 2009 - 2015F
Figure 9: South Korean Mobile Subscription Penetration (% of Population), 2009 - 2015F
Figure 10: South Korean Mobile Handset Sales By Quarter [000], 2009 - 2013F
Figure 11: South Korean Mobile Handset Sales Volume by Type of Customer, 2009 - 2015F
Figure 12: South Korean Mobile Handset Sales Volume by Category, 2009 - 2015F
Figure 13: South Korean Handset Sales Volume by Price Band, 2009 - 2015F
Figure 14: South Korean Distribution of Mobile Handset Sales by Air Interface (%) 2009 - 2015 F
Figure 15: South Korean Market Share Total Mobile Handset Sales (%), 2009 - 2015F
Figure 16: South Korean Mobile Smartphone Sales By Vendor And By Operating System, 2009 - 2015F
Figure 17: South Korean Market Share Total Smartphone Sales (%), 2009 - 2015F
Figure 18: South Korean Total Smartphone Sales by Operating System [000], 2009 - 2015F
Figure 19: South Korean Market Share Operating System (%), 2009 - 2015F
Figure 20: South Korean Mobile Handset Sales By Feature [000], 2009 - 2015F
Figure 21: South Korean Smartphone Handset Sales Volume by Feature, 2009 - 2015F
Figure 22: South Korean Mobile Handset ASP ($US), 2009 - 2015F
Figure 23: South Korean Mobile Handset Revenue [US$million], 2009 - 2015F

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