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Summary
"Philippines Smartphone Market to 2015: Mobile Handset Smartphone Sales by Vendor and by Operating System" report provides a top-level overview and detailed insights into the operating environment for mobile operators. It is an essential tool for companies active across the telecom value chain in Philippines and for new companies that may be considering entering the market.

This product is part of Pyramid's new 'on demand' range. These reports are built on the foundation of the most up-to-date data at the moment of purchase, guaranteeing their sensitivity to the current state of the market, and facilitating informed business decisions that can be made with the utmost of confidence. Delivered within two working days, these 'on demand' products combine Pyramid's rigorous methodology with a new level of reactivity to the market, making them an exciting addition to our portfolio, and an even more useful resource for your organization.

Key Findings
- Demographics - Statistical data on Philippines population, households, businesses, nominal GDP, nominal GDP per Capita, consumer price inflation, exchange rates (local currency and US dollar)
- Mobile subscriptions and penetration by population
- Mobile handset sales by quarter
- Mobile handset revenue and average selling price
- Mobile handset sales volume by: type of customer, category, price band, air interface, vendor, operating system and feature
- Mobile smartphone handset sales by: venfor, operating system and by feature

Synopsis
This report offers a concise breakdown of Philippines operating environment, with both historic data and forecasts to 2015. The report contains quantitative data which covers:

- Demographics - data on Philippines population, households, businesses, nominal GDP, nominal GDP per Capita, consumer price inflation, exchange rates (local currency and US dollar)
- Mobile subscriptions and penetration by population
- Mobile handset sales by quarter
- Mobile handset revenue and average selling price
- Mobile handset sales volume by: type of customer, category, price band, air interface, vendor, operating system and feature
- Mobile smartphone handset sales by: venfor, operating system and by feature

Since 1986, Pyramid Research has compiled an extensive database on the telecommunications markets in Asia, Africa, the Middle East, Europe, North America and Latin America. The core components of this database mainly include:

Regulatory
- Interviews with top officials at regulatory agencies.
- Statistical data published by governments and regulatory agencies.
- Copies of telecom laws and amendments.
- Copies of tariff schedules, interconnection regulations and universal service requirements.
Operators
- Interviews with key officials in strategic planning, marketing, network planning and financial planning.
- Extensive surveys conducted with operators to determine key network statistics, investment, technology rollout plans, subscribers by service, tariff plans and service offerings.
- Internal statistics and bulletins published by operators.
Vendors
- Interviews with key officials within vendors both at in-country offices and in-company headquarters.


Table Of Contents

Philippines Smartphone Market to 2015: Mobile Handset Smartphone Sales by Vendor and by Operating System
Table of Contents
1 INTRODUCTION
1.1 What is this Report About?
1.2 Definitions
2 DEMOGRAPHICS
2.1 Philippines Population, 2009 - 15F
2.2 Philippines Nominal GDP (US$ B), 2009 - 15F
2.3 Philippines Nominal GDP per Capita (US$), 2009 - 15F
2.4 Philippines PPP Adjusted GDP per Capita (US$), 2009 - 15F
2.5 Philippines Annual GDP Growth (%), 2009 - 15F
2.6 Philippines Consumer Price Inflation (%), 2009 - 15F
2.7 Exchange Rate CNY / US$, 2009 - 15F
3 MOBILE HANDSET REVENUE AND AVERAGE SELLING PRICE
3.1 Philippines Mobile Handset Revenue, 2009 - 15F
3.2 Philippines Mobile Handset Average Selling Price, 2009 - 15F
4 MOBILE SUBSCRIPTIONS AND PENETRATION
4.1 Philippines Total Mobile Subscriptions: Market Volume, 2009 - 15F
4.2 Philippines Mobile Subscription Penetration (% of Population), 2009 - 15F
5 MOBILE HANDSET SALES ANALYSIS
5.1 Philippines Mobile Handset Sales Volume by Type of Customer, 2009 - 15F
5.2 Philippines Mobile Handset Sales Volume by Category, 2009 - 15F
5.3 Philippines Mobile Handset Sales Volume by Price Band, 2009 - 15F
5.4 Philippines Distribution of Mobile Handset Sales by Air Interface, 2009 - 15 F
5.5 Philippines Mobile Handset Sales Volume by Vendor, 2009 - 15F
5.6 Philippines Market Share Total Mobile Handset Sales, 2009 - 15F
5.7 Philippines Mobile Smartphone Sales By Vendor And By Operating System, 2009 - 15F
5.8 Philippines Market Share Total Smartphone Sales, 2009 - 15F
5.9 Philippines Total Smartphone Sales by Operating System, 2009 - 15F
5.1 Chinese Market Share Operating System, 2009 - 15F
5.11 Philippines Mobile Handset Sales by Feature, 2009 - 15F
5.12 Philippines Smartphone Handset Sales Volume by Feature, 2009 - 15F
5.13 Philippines Mobile Handset Sales by Feature, 2009 - 15F
5.14 Philippines Smartphone Handset Sales Volume by Feature, 2009 - 15F
6 APPENDIX
6.1 About Pyramid Research
6.2 Disclaimer

List of Tables

Table 1: Definitions
Table 2: Philippines Population, 2009 - 2015F
Table 3: Philippines Nominal GDP (US$ B), 2009 - 2015F
Table 4: Philippines Nominal GDP per Capita (US$), 2009 - 2015F
Table 5: Philippines PPP Adjusted GDP per Capita (US$), 2009 - 2015F
Table 6: Philippines Annual GDP Growth (%), 2009 - 2015F
Table 7: Philippines Consumer Price Inflation (%), 2009 - 2015F
Table 8: Exchange Rate CNY / US$, 2009 - 2015F
Table 9: Philippines Mobile Handset Revenue (US$ m), 2009 - 2015F
Table 10: Philippines Mobile Handset Average Selling Price (US$), 2009 - 2015F
Table 11: Philippines Total Mobile Subscriptions Market Volume, 2009 - 2015F
Table 12: Philippines Mobile Subscription Penetration (% of Population), 2009 - 2015F
Table 13: Philippines Mobile Handset Sales Volume by Type of Customer [000], 2009 - 2015F
Table 14: Philippines Mobile Handset Sales Volume by Category [000], 2009 - 2015F
Table 15: Philippines Handset Sales Volume by Price Band [000], 2009 - 2015F
Table 16: Philippines Distribution of Mobile Handset Sales by Air Interface (%), 2009 - 2015 F
Table 17: Philippines Handset Sales Volume by Vendor [000], 2009 - 2015F
Table 18: Philippines Market Share Total Mobile Handset Sales (%), 2009 - 2015F
Table 19: Philippines Mobile Smartphone Sales By Vendor And By Operating System [000], 2009 - 2015F
Table 20: Philippines Market Share Total Smartphone Sales (%), 2009 - 2015F
Table 21: Philippines Smartphone Sales Volume by Operating System [000], 2009 - 2015F
Table 22: Philippines Market Share Operating System (%), 2009 - 2015F
Table 23: Philippines Mobile Handset Sales by Feature [000], 2009 - 2015F
Table 24: Philippines Smartphone Handset Sales Volume by Feature [000], 2009 - 2015F
Table 25: Philippines Mobile Handset Sales by Feature [000], 2009 - 2015F
Table 26: Philippines Smartphone Handset Sales Volume by Feature [000], 2009 - 2015F

List of Figures

Figure 1: Philippines Population, 2009 - 2015F
Figure 2: Philippines Nominal GDP (US$ B), 2009 - 2015F
Figure 3: Philippines Nominal GDP per Capita (US$), 2009 - 2015F
Figure 4: Philippines PPP Adjusted GDP per Capita (US$), 2009 - 2015F
Figure 5: Philippines Annual GDP Growth (%), 2009 - 2015F
Figure 6: Philippines Consumer Price Inflation (%), 2009 - 2015F
Figure 7: Exchange Rate CNY / US$, 2009 - 2015F
Figure 8: Philippines Mobile Handset Revenue (US$ m), 2009 - 2015F
Figure 9: Philippines Mobile Handset Average Selling Price (US$), 2009 - 2015F
Figure 10: Philippines Total Mobile Subscriptions: Market Volume, 2009 - 2015F
Figure 11: Philippines Mobile Subscription Penetration (% of Population), 2009 - 2015F
Figure 12: Philippines Mobile Handset Sales Volume by Type of Customer, 2009 - 2015F
Figure 13: Philippines Mobile Handset Sales Volume by Category, 2009 - 2015F
Figure 14: Philippines Handset Sales Volume by Price Band, 2009 - 2015F
Figure 15: Philippines Distribution of Mobile Handset Sales by Air Interface (%) 2009 - 2015 F
Figure 16: Philippines Handset Sales Volume by Vendor, 2009 - 2015F
Figure 17: Philippines Market Share Total Mobile Handset Sales (%), 2009 - 2015F
Figure 18: Philippines Mobile Smartphone Sales By Vendor And By Operating System, 2009 - 2015F
Figure 19: Philippines Market Share Total Smartphone Sales (%), 2009 - 2015F
Figure 20: Philippines Smartphone Sales Volume by Operating System, 2009 - 2015F
Figure 21: Philippines Market Share Operating System (%), 2009 - 2015F
Figure 22: Philippines Mobile Handset Sales by Feature, 2009 - 2015F
Figure 23: Philippines Smartphone Handset Sales Volume by Feature, 2009 - 2015F
Figure 24: Philippines Mobile Handset Sales by Feature, 2009 - 2015F
Figure 25: Philippines Smartphone Handset Sales Volume by Feature, 2009 - 2015F
Companies MentionedNokia, Samsung, LG, Sony Mobile, RIM, Apple, Motorola, Huawei, ZTE, HTC, Lenovo

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