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Summary
"Thailand Mobile Data Market to 2015: Mobile Data Users by Application" report provides a top-level overview and detailed insights into the operating environment for mobile operators. It is an essential tool for companies active across the telecom value chain in Thailand and for new companies that may be considering entering the market.

This product is part of Pyramid's new 'on demand' range. These reports are built on the foundation of the most up-to-date data at the moment of purchase, guaranteeing their sensitivity to the current state of the market, and facilitating informed business decisions that can be made with the utmost of confidence. Delivered within two working days, these 'on demand' products combine Pyramid's rigorous methodology with a new level of reactivity to the market, making them an exciting addition to our portfolio, and an even more useful resource for your organization.

Key Findings
- Demographics - Statistical data on Thailand population, households, businesses, nominal GDP, nominal GDP per Capita, consumer price inflation, exchange rates (local currency and US dollar)
- Thailand mobile services penetration covering: Main lines, mobile users, mobile subscriptions by type and mobile data users
- Mobile data users by application - messaging and applications
- Mobile usage by: voice MOU, average monthly SMS and average monthly MMS
- Total mobile revenues including messaging and applications.

Synopsis
This report offers a concise breakdown of Thailand operating environment, with both historic data and forecasts to 2015. The report contains quantitative data which covers:

- Demographics - data on Thailand population, households, businesses, nominal GDP, nominal GDP per Capita, consumer price inflation, exchange rates (local currency and US dollar)
- Thailand mobile services penetration covering: Main lines, mobile users, mobile subscriptions by type and mobile data users
- Mobile data users by application - messaging and applications
- Mobile usage by: voice MOU, average monthly SMS and average monthly MMS
- Total mobile revenues including messaging and applications.

Since 1986, Pyramid Research has compiled an extensive database on the telecommunications markets in Asia, Africa, the Middle East, Europe, North America and Latin America. The core components of this database mainly include:

Regulatory
- Interviews with top officials at regulatory agencies.
- Statistical data published by governments and regulatory agencies.
- Copies of telecom laws and amendments.
- Copies of tariff schedules, interconnection regulations and universal service requirements.
Operators
- Interviews with key officials in strategic planning, marketing, network planning and financial planning.
- Extensive surveys conducted with operators to determine key network statistics, investment, technology rollout plans, subscribers by service, tariff plans and service offerings.
- Internal statistics and bulletins published by operators.
Vendors
- Interviews with key officials within vendors both at in-country offices and in-company headquarters.


Table Of Contents

Thailand Mobile Data Market to 2015: Mobile Data Users by Application
Table of Contents
1 INTRODUCTION
1.1 What is this Report About?
1.2 Definitions
2 DEMOGRAPHICS
2.1 Thailand Population, 2009 - 15F
2.2 Thailand Households, 2009 - 15F
2.3 Thailand Businesses, 2009 - 15F
2.4 Thailand Nominal GDP (US$ B), 2009 - 15F
2.5 Thailand Nominal GDP per Capita (US$), 2009 - 15F
2.6 Thailand PPP Adjusted GDP per Capita (US$), 2009 - 15F
2.7 Thailand Consumer Price Inflation (%), 2009 - 15F
2.8 Exchange Rate CNY / US$, 2009 - 15F
3 MOBILE SERVICES PENETRATION
3.1 Thailand Main Lines, 2009 - 15F
3.2 Thailand Mobile Users, 2009 - 15F
3.3 Thailand Mobile Subscriptions, 2009 - 15F
3.4 Thailand Mobile Data Users, 2009 - 15F
4 MOBILE DATA USERS BY APPLICATION
4.1 Thailand Messaging, 2009 - 15 F
4.2 Thailand Applications, 2009 - 15 F
5 MOBILE USAGE
5.1 Thailand Monthly Voice MOU by Package, 2009 - 15 F
5.2 Thailand Average Monthly SMS, 2009 - 15 F
5.3 Thailand Average Monthly MMS, 2009 - 15 F
6 MOBILE REVENUES
6.1 Thailand Total Mobile Revenues, 2009 - 15F
6.2 Thailand Messaging Revenue, 2009 - 15F
6.3 Thailand Applications Revenue, 2009 - 15F
7 APPENDIX
7.1 About Pyramid Research
7.2 Disclaimer

List of Tables

Table 1: Definitions
Table 2: Thailand Population (000), 2009 - 2015F
Table 3: Thailand Households ('000), 2009 - 2015F
Table 4: Thailand Businesses ('000), 2009 - 2015F
Table 5: Thailand Nominal GDP (US$ B), 2009 - 2015F
Table 6: Thailand Nominal GDP per Capita (US$), 2009 - 2015F
Table 7: Thailand PPP Adjusted GDP per Capita (US$), 2009 - 2015F
Table 8: Thailand Consumer Price Inflation (%), 2009 - 2015F
Table 9: Exchange Rate CNY / US$, 2009 - 2015F
Table 10: Thailand Main Lines (%), 2009 - 2015F
Table 11: Thailand Mobile Users (%), 2009 - 15F
Table 12: Thailand Mobile Subscriptions (%), 2009 - 15F
Table 13: Thailand Mobile Data Users (%), 2009 - 15F
Table 14: Thailand Messaging (000), 2009 - 2015 F
Table 15: Thailand Applications (000), 2009 - 2015 F
Table 16: Thailand Monthly Voice MOU by Package (units/month), 2009 - 2015 F
Table 17: Thailand Average Monthly SMS (units/month), 2009 - 2015 F
Table 18: Thailand Average Monthly MMS (units/month), 2009 - 2015 F
Table 19: Thailand Total Mobile Revenues [US$m], 2009 - 2015F
Table 20: Thailand Messaging Revenue [US$m], 2009 - 2015F
Table 21: Thailand Applications Revenue [US$m], 2009 - 2015F

List of Figures

Figure 1: Thailand Population (000), 2009 - 2015F
Figure 2: Thailand Households ('000), 2009 - 2015F
Figure 3: Thailand Businesses ('000), 2009 - 2015F
Figure 4: Thailand Nominal GDP (US$ B), 2009 - 2015F
Figure 5: Thailand Nominal GDP per Capita (US$), 2009 - 2015F
Figure 6: Thailand PPP Adjusted GDP per Capita (US$), 2009 - 2015F
Figure 7: Thailand Consumer Price Inflation (%), 2009 - 2015F
Figure 8: Exchange Rate CNY / US$, 2009 - 2015F
Figure 9: Thailand Main Lines (%), 2009 - 2015F
Figure 10: Thailand Mobile Users (%), 2009 - 15F
Figure 11: Thailand Mobile Subscriptions (%), 2009 - 15F
Figure 12: Thailand Mobile Data Users (%), 2009 - 15F
Figure 13: Thailand Messaging (000), 2009 - 2015 F
Figure 14: Thailand Applications (000), 2009 - 2015 F
Figure 15: Thailand Monthly Voice MOU by Package (units/month), 2009 - 2015 F
Figure 16: Thailand Average Monthly SMS (units/month), 2009 - 2015 F
Figure 17: Thailand Average Monthly MMS (units/month), 2009 - 2015 F
Figure 18: Thailand Total Mobile Revenues (US$m), 2009 - 2015F
Figure 19: Thailand Messaging Revenue (US$m), 2009 - 2015F
Figure 20: Thailand Applications Revenue (US$m), 2009 - 2015F
Companies MentionedNA

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