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Summary
"Guatemala Media Market to 2015: Media Services Adoption by Technology" report provides a top-level overview and detailed insights into the operating environment for mobile operators. It is an essential tool for companies active across the telecom value chain in Guatemala and for new companies that may be considering entering the market.

This product is part of Pyramid's new 'on demand' range. These reports are built on the foundation of the most up-to-date data at the moment of purchase, guaranteeing their sensitivity to the current state of the market, and facilitating informed business decisions that can be made with the utmost of confidence. Delivered within two working days, these 'on demand' products combine Pyramid's rigorous methodology with a new level of reactivity to the market, making them an exciting addition to our portfolio, and an even more useful resource for your organization.

Key Findings
- Demographics - Statistical data on Guatemala population, households, businesses, nominal GDP, nominal GDP per Capita, consumer price inflation, exchange rates (local currency and US dollar)
- Media services penetration
- Media services adoption by technology
- Media services market share by technology and by operator
- Media services monthly ARPS
- Media services revenue.

Synopsis
This report offers a concise breakdown of Guatemala operating environment, with both historic data and forecasts to 2015. The report contains quantitative data which covers:

- Demographics - data on Guatemala population, households, businesses, nominal GDP, nominal GDP per Capita, consumer price inflation, exchange rates (local currency and US dollar)
- Media services penetration
- Media services adoption by technology
- Media services market share by technology and by operator
- Media services monthly ARPS
- Media services revenue.

Since 1986, Pyramid Research has compiled an extensive database on the telecommunications markets in Asia, Africa, the Middle East, Europe, North America and Latin America. The core components of this database mainly include:

Regulatory
- Interviews with top officials at regulatory agencies.
- Statistical data published by governments and regulatory agencies.
- Copies of telecom laws and amendments.
- Copies of tariff schedules, interconnection regulations and universal service requirements.
Operators
- Interviews with key officials in strategic planning, marketing, network planning and financial planning.
- Extensive surveys conducted with operators to determine key network statistics, investment, technology rollout plans, subscribers by service, tariff plans and service offerings.
- Internal statistics and bulletins published by operators.
Vendors
- Interviews with key officials within vendors both at in-country offices and in-company headquarters.


Table Of Contents

Guatemala Media Market to 2015: Media Services Adoption by Technology
Table of Contents
1 INTRODUCTION
1.1 What is this Report About?
1.2 Definitions
2 DEMOGRAPHICS
2.1 Guatemala Population, 2009 - 15F
2.2 Guatemala Households, 2009 - 15F
2.3 Guatemala Businesses, 2009 - 15F
2.4 Guatemala Nominal GDP (US$ B), 2009 - 15F
2.5 Guatemala Nominal GDP per Capita (US$), 2009 - 15F
2.6 Guatemala PPP Adjusted GDP per Capita (US$), 2009 - 15F
2.7 Guatemala Consumer Price Inflation (%), 2009 - 15F
2.8 Exchange Rate CNY / US$, 2009 - 15F
3 MEDIA SERVICES PENETRATION
3.1 Guatemala TV Households, 2009 - 15F
3.2 Guatemala Pay TV Households, 2009 - 15F
3.3 Guatemala Mobile Subscriptions by Type, 2009 - 15F
4 MEDIA SERVICES ADOPTION BY TECHNOLOGY
4.1 Guatemala TV Sets, 2009 - 15F
4.2 Guatemala Total Pay TV Accounts, 2009 - 15F
4.2.1 Guatemala Cable Accounts, 2009 - 15F
4.2.2 Guatemala IPTV, 2009 - 15F
4.3 Guatemala Total Mobile TV Subscriptions, 2009 - 15F
5 MEDIA SERVICES MARKET SHARE BY TECHNOLOGY
5.1 Guatemala Pay TV Accounts, 2009 - 15 F
5.2 Guatemala Mobile TV Subscriptions, 2009 - 15 F
6 MEDIA SERVICES MONTHLY ARPS
6.1 Guatemala Spend per Pay TV Account, 2009 - 15F
6.2 Guatemala IPTV, 2009 - 15F
6.3 Guatemala Mobile TV ARPS, 2009 - 15F
7 MEDIA SERVICES REVENUE
7.1 Guatemala Total Pay TV Revenue, 2009 - 15F
7.2 Guatemala IPTV, 2009 - 15F
7.3 Guatemala Total Mobile TV Revenue, 2009 - 15F
8 APPENDIX
8.1 About Pyramid Research
8.2 Disclaimer

List of Tables

Table 1: Definitions
Table 2: Guatemala Population (000), 2009 - 2015F
Table 3: Guatemala Households ('000), 2009 - 2015F
Table 4: Guatemala Businesses ('000), 2009 - 2015F
Table 5: Guatemala Nominal GDP (US$ B), 2009 - 2015F
Table 6: Guatemala Nominal GDP per Capita (US$), 2009 - 2015F
Table 7: Guatemala PPP Adjusted GDP per Capita (US$), 2009 - 2015F
Table 8: Guatemala Consumer Price Inflation (%), 2009 - 2015F
Table 9: Exchange Rate CNY / US$, 2009 - 2015F
Table 10: Guatemala TV Households (%), 2009 - 2015F
Table 11: Guatemala Pay TV Households (%), 2009 - 15F
Table 12: Guatemala Mobile TV Penetration of Population (%), 2009 - 15F
Table 13: Guatemala TV Sets ('000), 2009 - 2015F
Table 14: Guatemala Total Pay TV Accounts - MVNOs (000), 2009 - 2015F
Table 15: Guatemala Cable Accounts (000), 2009 - 2015F
Table 16: Guatemala IPTV (000), 2009 - 2015F
Table 17: Guatemala Total Mobile TV Subscriptions (000), 2009 - 2015F
Table 18: Guatemala Pay TV Accounts (%), 2009 - 2015 F
Table 19: Guatemala Mobile TV Subscriptions (%), 2009 - 2015 F
Table 20: Guatemala Spend per Pay TV Account (US$), 2009 - 2015F
Table 21: Guatemala IPTV Monthly ARPS (US$), 2009 - 2015F
Table 22: Guatemala Mobile TV ARPS (US$), 2009 - 2015F
Table 23: Guatemala Total Pay TV Revenue (US$m), 2009 - 2015F
Table 24: Guatemala IPTV (US$m), 2009 - 2015F
Table 25: Guatemala Mobile TV Revenue (US$m), 2009 - 2015F

List of Figures

Figure 1: Guatemala Population (000), 2009 - 2015F
Figure 2: Guatemala Households ('000), 2009 - 2015F
Figure 3: Guatemala Businesses ('000), 2009 - 2015F
Figure 4: Guatemala Nominal GDP (US$ B), 2009 - 2015F
Figure 5: Guatemala Nominal GDP per Capita (US$), 2009 - 2015F
Figure 6: Guatemala PPP Adjusted GDP per Capita (US$), 2009 - 2015F
Figure 7: Guatemala Consumer Price Inflation (%), 2009 - 2015F
Figure 8: Exchange Rate CNY / US$, 2009 - 2015F
Figure 9: Guatemala TV Households (%), 2009 - 2015F
Figure 10: Guatemala Pay TV Households (%), 2009 - 15F
Figure 11: Guatemala Mobile TV Penetration of Population (%), 2009 - 15F
Figure 12: Guatemala TV Sets ('000), 2009 - 2015F
Figure 13: Guatemala Total Pay TV Accounts - MVNOs (000), 2009 - 2015F
Figure 14: Guatemala Cable Accounts (000), 2009 - 2015F
Figure 15: Guatemala IPTV (000), 2009 - 2015F
Figure 16: Guatemala Total Mobile TV Subscriptions (000), 2009 - 2015F
Figure 17: Guatemala Pay TV Accounts (%), 2009 - 2015 F
Figure 18: Guatemala Mobile TV Subscriptions (%), 2009 - 2015 F
Figure 19: Guatemala Spend per Pay TV Account (US$), 2009 - 2015F
Figure 20: Guatemala IPTV Monthly ARPS (US$), 2009 - 2015F
Figure 21: Guatemala Mobile TV ARPS (US$), 2009 - 2015F
Figure 22: Guatemala Total Pay TV Revenue (US$m), 2009 - 2015F
Figure 23: Guatemala IPTV (US$m), 2009 - 2015F
Figure 24: Guatemala Mobile TV Revenue (US$m), 2009 - 2015F
Companies MentionedNA

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