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Summary
"Turkey Mobile Data Market to 2015: Mobile Data Users by Application" report provides a top-level overview and detailed insights into the operating environment for mobile operators. It is an essential tool for companies active across the telecom value chain in Turkey and for new companies that may be considering entering the market.

This product is part of Pyramid's new 'on demand' range. These reports are built on the foundation of the most up-to-date data at the moment of purchase, guaranteeing their sensitivity to the current state of the market, and facilitating informed business decisions that can be made with the utmost of confidence. Delivered within two working days, these 'on demand' products combine Pyramid's rigorous methodology with a new level of reactivity to the market, making them an exciting addition to our portfolio, and an even more useful resource for your organization.

Key Findings
- Demographics - Statistical data on Turkey population, households, businesses, nominal GDP, nominal GDP per Capita, consumer price inflation, exchange rates (local currency and US dollar)
- Turkey mobile services penetration covering: Main lines, mobile users, mobile subscriptions by type and mobile data users
- Mobile data users by application - messaging and applications
- Mobile usage by: voice MOU, average monthly SMS and average monthly MMS
- Total mobile revenues including messaging and applications.

Synopsis
This report offers a concise breakdown of Turkey operating environment, with both historic data and forecasts to 2015. The report contains quantitative data which covers:

- Demographics - data on Turkey population, households, businesses, nominal GDP, nominal GDP per Capita, consumer price inflation, exchange rates (local currency and US dollar)
- Turkey mobile services penetration covering: Main lines, mobile users, mobile subscriptions by type and mobile data users
- Mobile data users by application - messaging and applications
- Mobile usage by: voice MOU, average monthly SMS and average monthly MMS
- Total mobile revenues including messaging and applications.

Since 1986, Pyramid Research has compiled an extensive database on the telecommunications markets in Asia, Africa, the Middle East, Europe, North America and Latin America. The core components of this database mainly include:

Regulatory
- Interviews with top officials at regulatory agencies.
- Statistical data published by governments and regulatory agencies.
- Copies of telecom laws and amendments.
- Copies of tariff schedules, interconnection regulations and universal service requirements.
Operators
- Interviews with key officials in strategic planning, marketing, network planning and financial planning.
- Extensive surveys conducted with operators to determine key network statistics, investment, technology rollout plans, subscribers by service, tariff plans and service offerings.
- Internal statistics and bulletins published by operators.
Vendors
- Interviews with key officials within vendors both at in-country offices and in-company headquarters.


Table Of Contents

Turkey Mobile Data Market to 2015: Mobile Data Users by Application
Table of Contents
1 INTRODUCTION
1.1 What is this Report About?
1.2 Definitions
2 DEMOGRAPHICS
2.1 Turkey Population, 2009 - 15F
2.2 Turkey Households, 2009 - 15F
2.3 Turkey Businesses, 2009 - 15F
2.4 Turkey Nominal GDP (US$ B), 2009 - 15F
2.5 Turkey Nominal GDP per Capita (US$), 2009 - 15F
2.6 Turkey PPP Adjusted GDP per Capita (US$), 2009 - 15F
2.7 Turkey Consumer Price Inflation (%), 2009 - 15F
2.8 Exchange Rate CNY / US$, 2009 - 15F
3 MOBILE SERVICES PENETRATION
3.1 Turkey Main Lines, 2009 - 15F
3.2 Turkey Mobile Users, 2009 - 15F
3.3 Turkey Mobile Subscriptions, 2009 - 15F
3.4 Turkey Mobile Data Users, 2009 - 15F
4 MOBILE DATA USERS BY APPLICATION
4.1 Turkey Messaging, 2009 - 15 F
4.2 Turkey Applications, 2009 - 15 F
5 MOBILE USAGE
5.1 Turkey Monthly Voice MOU by Package, 2009 - 15 F
5.2 Turkey Average Monthly SMS, 2009 - 15 F
5.3 Turkey Average Monthly MMS, 2009 - 15 F
6 MOBILE REVENUES
6.1 Turkey Total Mobile Revenues, 2009 - 15F
6.2 Turkey Messaging Revenue, 2009 - 15F
6.3 Turkey Applications Revenue, 2009 - 15F
7 APPENDIX
7.1 About Pyramid Research
7.2 Disclaimer

List of Tables

Table 1: Definitions
Table 2: Turkey Population (000), 2009 - 2015F
Table 3: Turkey Households ('000), 2009 - 2015F
Table 4: Turkey Businesses ('000), 2009 - 2015F
Table 5: Turkey Nominal GDP (US$ B), 2009 - 2015F
Table 6: Turkey Nominal GDP per Capita (US$), 2009 - 2015F
Table 7: Turkey PPP Adjusted GDP per Capita (US$), 2009 - 2015F
Table 8: Turkey Consumer Price Inflation (%), 2009 - 2015F
Table 9: Exchange Rate CNY / US$, 2009 - 2015F
Table 10: Turkey Main Lines (%), 2009 - 2015F
Table 11: Turkey Mobile Users (%), 2009 - 15F
Table 12: Turkey Mobile Subscriptions (%), 2009 - 15F
Table 13: Turkey Mobile Data Users (%), 2009 - 15F
Table 14: Turkey Messaging (000), 2009 - 2015 F
Table 15: Turkey Applications (000), 2009 - 2015 F
Table 16: Turkey Monthly Voice MOU by Package (units/month), 2009 - 2015 F
Table 17: Turkey Average Monthly SMS (units/month), 2009 - 2015 F
Table 18: Turkey Average Monthly MMS (units/month), 2009 - 2015 F
Table 19: Turkey Total Mobile Revenues [US$m], 2009 - 2015F
Table 20: Turkey Messaging Revenue [US$m], 2009 - 2015F
Table 21: Turkey Applications Revenue [US$m], 2009 - 2015F

List of Figures

Figure 1: Turkey Population (000), 2009 - 2015F
Figure 2: Turkey Households ('000), 2009 - 2015F
Figure 3: Turkey Businesses ('000), 2009 - 2015F
Figure 4: Turkey Nominal GDP (US$ B), 2009 - 2015F
Figure 5: Turkey Nominal GDP per Capita (US$), 2009 - 2015F
Figure 6: Turkey PPP Adjusted GDP per Capita (US$), 2009 - 2015F
Figure 7: Turkey Consumer Price Inflation (%), 2009 - 2015F
Figure 8: Exchange Rate CNY / US$, 2009 - 2015F
Figure 9: Turkey Main Lines (%), 2009 - 2015F
Figure 10: Turkey Mobile Users (%), 2009 - 15F
Figure 11: Turkey Mobile Subscriptions (%), 2009 - 15F
Figure 12: Turkey Mobile Data Users (%), 2009 - 15F
Figure 13: Turkey Messaging (000), 2009 - 2015 F
Figure 14: Turkey Applications (000), 2009 - 2015 F
Figure 15: Turkey Monthly Voice MOU by Package (units/month), 2009 - 2015 F
Figure 16: Turkey Average Monthly SMS (units/month), 2009 - 2015 F
Figure 17: Turkey Average Monthly MMS (units/month), 2009 - 2015 F
Figure 18: Turkey Total Mobile Revenues (US$m), 2009 - 2015F
Figure 19: Turkey Messaging Revenue (US$m), 2009 - 2015F
Figure 20: Turkey Applications Revenue (US$m), 2009 - 2015F
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