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Summary
"Americas Media Market to 2015: Media Services Adoption by Technology" report provides a top-level overview and detailed insights into the operating environment for mobile operators. It is an essential tool for companies active across the telecom value chain in Americas and for new companies that may be considering entering the market.

This product is part of Pyramid's new 'on demand' range. These reports are built on the foundation of the most up-to-date data at the moment of purchase, guaranteeing their sensitivity to the current state of the market, and facilitating informed business decisions that can be made with the utmost of confidence. Delivered within two working days, these 'on demand' products combine Pyramid's rigorous methodology with a new level of reactivity to the market, making them an exciting addition to our portfolio, and an even more useful resource for your organization.

Key Findings
- Demographics - Statistical data on Americas population, households, businesses, nominal GDP, nominal GDP per Capita, consumer price inflation, exchange rates (local currency and US dollar)
- Media services penetration
- Media services adoption by technology
- Media services market share by technology and by operator
- Media services monthly ARPS
- Media services revenue.

Synopsis
This report offers a concise breakdown of Americas operating environment, with both historic data and forecasts to 2015. The report contains quantitative data which covers:

- Demographics - data on Americas population, households, businesses, nominal GDP, nominal GDP per Capita, consumer price inflation, exchange rates (local currency and US dollar)
- Media services penetration
- Media services adoption by technology
- Media services market share by technology and by operator
- Media services monthly ARPS
- Media services revenue.

Since 1986, Pyramid Research has compiled an extensive database on the telecommunications markets in Asia, Africa, the Middle East, Europe, North America and Americas. The core components of this database mainly include:
Regulatory
- Interviews with top officials at regulatory agencies.
- Statistical data published by governments and regulatory agencies.
- Copies of telecom laws and amendments.
- Copies of tariff schedules, interconnection regulations and universal service requirements.
Operators
- Interviews with key officials in strategic planning, marketing, network planning and financial planning.
- Extensive surveys conducted with operators to determine key network statistics, investment, technology rollout plans, subscribers by service, tariff plans and service offerings.
- Internal statistics and bulletins published by operators.
Vendors
- Interviews with key officials within vendors both at in-country offices and in-company headquarters.


Table Of Contents

Americas Media Market to 2015: Media Services Adoption by Technology
Table of Contents
1 INTRODUCTION
1.1 What is this Report About?
1.2 Definitions
2 DEMOGRAPHICS
2.1 Americas Population, 2009 - 15F
2.2 Americas Households, 2009 - 15F
2.3 Americas Businesses, 2009 - 15F
2.4 Americas Nominal GDP (US$ B), 2009 - 15F
2.5 Americas Nominal GDP per Capita (US$), 2009 - 15F
2.6 Americas PPP Adjusted GDP per Capita (US$), 2009 - 15F
2.7 Americas Consumer Price Inflation (%), 2009 - 15F
2.8 Exchange Rate CNY / US$, 2009 - 15F
3 MEDIA SERVICES PENETRATION
3.1 Americas TV Households, 2009 - 15F
3.2 Americas Pay TV Households, 2009 - 15F
3.3 Americas Mobile Subscriptions by Type, 2009 - 15F
4 MEDIA SERVICES ADOPTION BY TECHNOLOGY
4.1 Americas TV Sets, 2009 - 15F
4.2 Americas Total Pay TV Accounts, 2009 - 15F
4.2.1 Americas Cable Accounts, 2009 - 15F
4.2.2 Americas IPTV, 2009 - 15F
4.3 Americas Total Mobile TV Subscriptions, 2009 - 15F
5 MEDIA SERVICES MARKET SHARE BY TECHNOLOGY
5.1 Americas Pay TV Accounts, 2009 - 15 F
5.2 Americas Mobile TV Subscriptions, 2009 - 15 F
6 MEDIA SERVICES MONTHLY ARPS
6.1 Americas Spend per Pay TV Account, 2009 - 15F
6.2 Americas IPTV, 2009 - 15F
6.3 Americas Mobile TV ARPS, 2009 - 15F
7 MEDIA SERVICES REVENUE
7.1 Americas Total Pay TV Revenue, 2009 - 15F
7.2 Americas IPTV, 2009 - 15F
7.3 Americas Total Mobile TV Revenue, 2009 - 15F
8 APPENDIX
8.1 About Pyramid Research
8.2 Disclaimer

List of Tables

Table 1: Definitions
Table 2: Americas Population (000), 2009 - 2015F
Table 3: Americas Households ('000), 2009 - 2015F
Table 4: Americas Businesses ('000), 2009 - 2015F
Table 5: Americas Nominal GDP (US$ B), 2009 - 2015F
Table 6: Americas Nominal GDP per Capita (US$), 2009 - 2015F
Table 7: Americas PPP Adjusted GDP per Capita (US$), 2009 - 2015F
Table 8: Americas Consumer Price Inflation (%), 2009 - 2015F
Table 9: Exchange Rate CNY / US$, 2009 - 2015F
Table 10: Americas TV Households (%), 2009 - 2015F
Table 11: Americas Pay TV Households (%), 2009 - 15F
Table 12: Americas Mobile TV Penetration of Population (%), 2009 - 15F
Table 13: Americas TV Sets ('000), 2009 - 2015F
Table 14: Americas Total Pay TV Accounts - MVNOs (000), 2009 - 2015F
Table 15: Americas Cable Accounts (000), 2009 - 2015F
Table 16: Americas IPTV (000), 2009 - 2015F
Table 17: Americas Total Mobile TV Subscriptions (000), 2009 - 2015F
Table 18: Americas Pay TV Accounts (%), 2009 - 2015 F
Table 19: Americas Mobile TV Subscriptions (%), 2009 - 2015 F
Table 20: Americas Spend per Pay TV Account (US$), 2009 - 2015F
Table 21: Americas IPTV Monthly ARPS (US$), 2009 - 2015F
Table 22: Americas Mobile TV ARPS (US$), 2009 - 2015F
Table 23: Americas Total Pay TV Revenue (US$m), 2009 - 2015F
Table 24: Americas IPTV (US$m), 2009 - 2015F
Table 25: Americas Mobile TV Revenue (US$m), 2009 - 2015F

List of Figures

Figure 1: Americas Population (000), 2009 - 2015F
Figure 2: Americas Households ('000), 2009 - 2015F
Figure 3: Americas Businesses ('000), 2009 - 2015F
Figure 4: Americas Nominal GDP (US$ B), 2009 - 2015F
Figure 5: Americas Nominal GDP per Capita (US$), 2009 - 2015F
Figure 6: Americas PPP Adjusted GDP per Capita (US$), 2009 - 2015F
Figure 7: Americas Consumer Price Inflation (%), 2009 - 2015F
Figure 8: Exchange Rate CNY / US$, 2009 - 2015F
Figure 9: Americas TV Households (%), 2009 - 2015F
Figure 10: Americas Pay TV Households (%), 2009 - 15F
Figure 11: Americas Mobile TV Penetration of Population (%), 2009 - 15F
Figure 12: Americas TV Sets ('000), 2009 - 2015F
Figure 13: Americas Total Pay TV Accounts - MVNOs (000), 2009 - 2015F
Figure 14: Americas Cable Accounts (000), 2009 - 2015F
Figure 15: Americas IPTV (000), 2009 - 2015F
Figure 16: Americas Total Mobile TV Subscriptions (000), 2009 - 2015F
Figure 17: Americas Pay TV Accounts (%), 2009 - 2015 F
Figure 18: Americas Mobile TV Subscriptions (%), 2009 - 2015 F
Figure 19: Americas Spend per Pay TV Account (US$), 2009 - 2015F
Figure 20: Americas IPTV Monthly ARPS (US$), 2009 - 2015F
Figure 21: Americas Mobile TV ARPS (US$), 2009 - 2015F
Figure 22: Americas Total Pay TV Revenue (US$m), 2009 - 2015F
Figure 23: Americas IPTV (US$m), 2009 - 2015F
Figure 24: Americas Mobile TV Revenue (US$m), 2009 - 2015F
Companies MentionedNA

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