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Summary
"Americas Mobile Data Market to 2015: Mobile Data Users by Application" report provides a top-level overview and detailed insights into the operating environment for mobile operators. It is an essential tool for companies active across the telecom value chain in Americas and for new companies that may be considering entering the market.

This product is part of Pyramid's new 'on demand' range. These reports are built on the foundation of the most up-to-date data at the moment of purchase, guaranteeing their sensitivity to the current state of the market, and facilitating informed business decisions that can be made with the utmost of confidence. Delivered within two working days, these 'on demand' products combine Pyramid's rigorous methodology with a new level of reactivity to the market, making them an exciting addition to our portfolio, and an even more useful resource for your organization.

Key Findings
- Demographics - Statistical data on Americas population, households, businesses, nominal GDP, nominal GDP per Capita, consumer price inflation, exchange rates (local currency and US dollar)
- Americas mobile services penetration covering: Main lines, mobile users, mobile subscriptions by type and mobile data users
- Mobile data users by application - messaging and applications
- Mobile usage by: voice MOU, average monthly SMS and average monthly MMS
- Total mobile revenues including messaging and applications.

Synopsis
This report offers a concise breakdown of Americas operating environment, with both historic data and forecasts to 2015. The report contains quantitative data which covers:

- Demographics - data on Americas population, households, businesses, nominal GDP, nominal GDP per Capita, consumer price inflation, exchange rates (local currency and US dollar)
- Americas mobile services penetration covering: Main lines, mobile users, mobile subscriptions by type and mobile data users
- Mobile data users by application - messaging and applications
- Mobile usage by: voice MOU, average monthly SMS and average monthly MMS
- Total mobile revenues including messaging and applications.

Since 1986, Pyramid Research has compiled an extensive database on the telecommunications markets in Asia, Africa, the Middle East, Europe, North America and Americas. The core components of this database mainly include:
Regulatory
- Interviews with top officials at regulatory agencies.
- Statistical data published by governments and regulatory agencies.
- Copies of telecom laws and amendments.
- Copies of tariff schedules, interconnection regulations and universal service requirements.
Operators
- Interviews with key officials in strategic planning, marketing, network planning and financial planning.
- Extensive surveys conducted with operators to determine key network statistics, investment, technology rollout plans, subscribers by service, tariff plans and service offerings.
- Internal statistics and bulletins published by operators.
Vendors
- Interviews with key officials within vendors both at in-country offices and in-company headquarters.


Table Of Contents

Americas Mobile Data Market to 2015: Mobile Data Users by Application
Table of Contents
1 INTRODUCTION
1.1 What is this Report About?
1.2 Definitions
2 DEMOGRAPHICS
2.1 Americas Population, 2009 - 15F
2.2 Americas Households, 2009 - 15F
2.3 Americas Businesses, 2009 - 15F
2.4 Americas Nominal GDP (US$ B), 2009 - 15F
2.5 Americas Nominal GDP per Capita (US$), 2009 - 15F
2.6 Americas PPP Adjusted GDP per Capita (US$), 2009 - 15F
2.7 Americas Consumer Price Inflation (%), 2009 - 15F
2.8 Exchange Rate CNY / US$, 2009 - 15F
3 MOBILE SERVICES PENETRATION
3.1 Americas Main Lines, 2009 - 15F
3.2 Americas Mobile Users, 2009 - 15F
3.3 Americas Mobile Subscriptions, 2009 - 15F
3.4 Americas Mobile Data Users, 2009 - 15F
4 MOBILE DATA USERS BY APPLICATION
4.1 Americas Messaging, 2009 - 15 F
4.2 Americas Applications, 2009 - 15 F
5 MOBILE USAGE
5.1 Americas Monthly Voice MOU by Package, 2009 - 15 F
5.2 Americas Average Monthly SMS, 2009 - 15 F
5.3 Americas Average Monthly MMS, 2009 - 15 F
6 MOBILE REVENUES
6.1 Americas Total Mobile Revenues, 2009 - 15F
6.2 Americas Messaging Revenue, 2009 - 15F
6.3 Americas Applications Revenue, 2009 - 15F
7 APPENDIX
7.1 About Pyramid Research
7.2 Disclaimer

List of Tables

Table 1: Definitions
Table 2: Americas Population (000), 2009 - 2015F
Table 3: Americas Households ('000), 2009 - 2015F
Table 4: Americas Businesses ('000), 2009 - 2015F
Table 5: Americas Nominal GDP (US$ B), 2009 - 2015F
Table 6: Americas Nominal GDP per Capita (US$), 2009 - 2015F
Table 7: Americas PPP Adjusted GDP per Capita (US$), 2009 - 2015F
Table 8: Americas Consumer Price Inflation (%), 2009 - 2015F
Table 9: Exchange Rate CNY / US$, 2009 - 2015F
Table 10: Americas Main Lines (%), 2009 - 2015F
Table 11: Americas Mobile Users (%), 2009 - 15F
Table 12: Americas Mobile Subscriptions (%), 2009 - 15F
Table 13: Americas Mobile Data Users (%), 2009 - 15F
Table 14: Americas Messaging (000), 2009 - 2015 F
Table 15: Americas Applications (000), 2009 - 2015 F
Table 16: Americas Monthly Voice MOU by Package (units/month), 2009 - 2015 F
Table 17: Americas Average Monthly SMS (units/month), 2009 - 2015 F
Table 18: Americas Average Monthly MMS (units/month), 2009 - 2015 F
Table 19: Americas Total Mobile Revenues [US$m], 2009 - 2015F
Table 20: Americas Messaging Revenue [US$m], 2009 - 2015F
Table 21: Americas Applications Revenue [US$m], 2009 - 2015F

List of Figures

Figure 1: Americas Population (000), 2009 - 2015F
Figure 2: Americas Households ('000), 2009 - 2015F
Figure 3: Americas Businesses ('000), 2009 - 2015F
Figure 4: Americas Nominal GDP (US$ B), 2009 - 2015F
Figure 5: Americas Nominal GDP per Capita (US$), 2009 - 2015F
Figure 6: Americas PPP Adjusted GDP per Capita (US$), 2009 - 2015F
Figure 7: Americas Consumer Price Inflation (%), 2009 - 2015F
Figure 8: Exchange Rate CNY / US$, 2009 - 2015F
Figure 9: Americas Main Lines (%), 2009 - 2015F
Figure 10: Americas Mobile Users (%), 2009 - 15F
Figure 11: Americas Mobile Subscriptions (%), 2009 - 15F
Figure 12: Americas Mobile Data Users (%), 2009 - 15F
Figure 13: Americas Messaging (000), 2009 - 2015 F
Figure 14: Americas Applications (000), 2009 - 2015 F
Figure 15: Americas Monthly Voice MOU by Package (units/month), 2009 - 2015 F
Figure 16: Americas Average Monthly SMS (units/month), 2009 - 2015 F
Figure 17: Americas Average Monthly MMS (units/month), 2009 - 2015 F
Figure 18: Americas Total Mobile Revenues (US$m), 2009 - 2015F
Figure 19: Americas Messaging Revenue (US$m), 2009 - 2015F
Figure 20: Americas Applications Revenue (US$m), 2009 - 2015F
Companies MentionedNA

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