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Super Premium Beauty and Personal Care in Switzerland

  • November 2016
  • -
  • Euromonitor International
  • -
  • 30 pages

Premium mass-market brands pose strong competition to super premium beauty and personal care. Premium mass-market brands have upgraded their products in order to target the upper socioeconomic groups and to broaden their consumer base. These brands are often perceived as luxury products by consumers. Most now have product lines which were previously exclusively the domain of super premium brands.

Euromonitor International’s Super Premium Beauty and Personal Care in Switzerland report offers a comprehensive guide to the size and shape of the Super Premium Beauty and Personal Care market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Super Premium Beauty and Personal Care retailing along with the development of consumers’ shopping patterns. Forecasts to 2020 illustrate how the market is set to change

Product coverage: Super Premium Baby and Child-Specific Products, Super Premium Bath and Shower, Super Premium Colour Cosmetics, Super Premium Deodorants, Super Premium Fragrances, Super Premium Haircare, Super Premium Hand Care, Super Premium Sets/Kits, Super Premium Skin Care, Super Premium Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Super Premium Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Super Premium Beauty and Personal Care in Switzerland
SUPER PREMIUM BEAUTY AND PERSONAL CARE IN SWITZERLAND
Euromonitor International
November 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Super Premium Beauty and Personal Care by Category: Value 2011-2016
Table 2 Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 3 NBO Company Shares of Super Premium Beauty and Personal Care: % Value 2011-2015
Table 4 LBN Brand Shares of Super Premium Beauty and Personal Care: % Value 2012-2015
Table 5 Distribution of Super Premium Beauty and Personal Care by Format: % Value 2011-2016
Table 6 Forecast Sales of Super Premium Beauty and Personal Care by Category: Value 2016-2021
Table 7 Forecast Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2016-2021
Montblanc International GmbH in Luxury Goods (switzerland)
Strategic Direction
Key Facts
Summary 1 Montblanc International GmbH: Key Facts
Summary 2 Montblanc International GmbH: Operational Indicators
Internet Strategy
Competitive Positioning
Summary 3 Montblanc International GmbH: Luxury Goods Brands by Category 2016
Summary 4 Montblanc International GmbH: Competitive Position 2015
Executive Summary
Luxury Goods Registers Moderate Growth
Unit Prices Remain Stable
the Competitive Landscape Is Fragmented
Online Retailing Wins Distribution Share
Moderate Growth Is Expected in the Forecast Period
Key Trends and Developments
the Strong Swiss Franc Affects Consumer Demand
Women Are Still Avid Buyers of Luxury Goods
A Fragmented Competitive Landscape in Luxury Goods
the Importance of Specialist Retailers Persists
Distribution
Table 8 Select Luxury Shopping Centres: 2016
Table 9 Select Luxury Department Stores: 2016
Market Data
Table 10 Sales of Luxury Goods by Category: Value 2011-2016
Table 11 Sales of Luxury Goods by Category: % Value Growth 2011-2016
Table 12 NBO Company Shares of Luxury Goods: % Value 2011-2015
Table 13 LBN Brand Shares of Luxury Goods: % Value 2012-2015
Table 14 Distribution of Luxury Goods by Format: % Value 2011-2016
Table 15 Distribution of Luxury Goods by Format and Category: % Value 2016
Table 16 Forecast Sales of Luxury Goods by Category: Value 2016-2021
Table 17 Forecast Sales of Luxury Goods by Category: % Value Growth 2016-2021
Sources
Summary 5 Research Sources












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