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Soft Drinks in Kazakhstan

  • February 2016
  • -
  • Euromonitor International
  • -
  • 64 pages

People in Kazakhstan continued to intensively consume soft drinks in 2015. There is a tendency of switching to higher-quality, healthier soft drinks products that contain fewer chemicals and more natural ingredients. More and more consumers in Kazakhstan are joining the healthy lifestyle trend.

Euromonitor International’s Soft Drinks in Kazakhstan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Soft Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Soft Drinks in Kazakhstan
SOFT DRINKS IN KAZAKHSTAN
Euromonitor International
February 2016

LIST OF CONTENTS AND TABLES

Executive Summary
the Value and Volume Size of Soft Drinks in Kazakhstan Continue To Increase
Devaluation in August 2015 Strikes Kazakhstan's Economy
Local Manufacturers Are Leading Soft Drinks in Kazakhstan
Modern Grocery Retailers Drive Sales of New Product Developments in Country
Key Factors Will Influence Soft Drinks' Growth in Kazakhstan
Market Data
Table 1 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2010-2015
Table 2 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2010-2015
Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2010-2015
Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2010-2015
Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2015
Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2015
Table 7 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2015
Table 8 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2015
Table 9 Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2010-2015
Table 10 Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2010-2015
Table 11 Off-trade Sales of Soft Drinks by Category: Value 2010-2015
Table 12 Off-trade Sales of Soft Drinks by Category: % Value Growth 2010-2015
Table 13 Total Sales of Soft Drinks by Fountain On-trade: Volume 2010-2015
Table 14 Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2010-2015
Table 15 NBO Company Shares of Off-trade Soft Drinks (as sold): % Volume 2011-2015
Table 16 LBN Brand Shares of Off-trade Soft Drinks (as sold): % Volume 2012-2015
Table 17 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2011-2015
Table 18 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2012-2015
Table 19 NBO Company Shares of Off-trade Soft Drinks: % Value 2011-2015
Table 20 LBN Brand Shares of Off-trade Soft Drinks: % Value 2012-2015
Table 21 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2015
Table 22 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2015-2020
Table 23 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2015-2020
Table 24 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2015-2020
Table 25 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2015-2020
Table 26 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2015-2020
Table 27 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2015-2020
Table 28 Forecast Off-trade Sales of Soft Drinks by Category: Value 2015-2020
Table 29 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2015-2020
Table 30 Forecast Total Sales of Soft Drinks by Fountain On-trade: Volume 2015-2020
Table 31 Forecast Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2015-2020
Sources
Summary 1 Research Sources
Coca-Cola Almaty Bottlers Sp in Soft Drinks (kazakhstan)
Strategic Direction
Key Facts
Summary 2 Coca-Cola Almaty Bottlers: Key Facts
Competitive Positioning
Summary 3 Coca-Cola Almaty Bottlers SP: Competitive Position 2015
Rg Brands Ao in Soft Drinks (kazakhstan)
Strategic Direction
Key Facts
Summary 4 RG Brands AO: Key Facts
Competitive Positioning
Summary 5 RG Brands: Competitive Position 2015
Riks Too in Soft Drinks (kazakhstan)
Strategic Direction
Key Facts
Summary 6 Riks: Key Facts
Competitive Positioning
Summary 7 Riks TOO: Competitive Position 2015
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 32 Off-trade Sales of Bottled Water by Category: Volume 2010-2015
Table 33 Off-trade Sales of Bottled Water by Category: Value 2010-2015
Table 34 Off-trade Sales of Bottled Water by Category: % Volume Growth 2010-2015
Table 35 Off-trade Sales of Bottled Water by Category: % Value Growth 2010-2015
Table 36 NBO Company Shares of Off-trade Bottled Water: % Volume 2011-2015
Table 37 LBN Brand Shares of Off-trade Bottled Water: % Volume 2012-2015
Table 38 NBO Company Shares of Off-trade Bottled Water: % Value 2011-2015
Table 39 LBN Brand Shares of Off-trade Bottled Water: % Value 2012-2015
Table 40 Forecast Off-trade Sales of Bottled Water by Category: Volume 2015-2020
Table 41 Forecast Off-trade Sales of Bottled Water by Category: Value 2015-2020
Table 42 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2015-2020
Table 43 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 44 Low Calorie Carbonates by Category 2010-2015
Table 45 Off-trade vs On-trade Sales of Carbonates: Volume 2010-2015
Table 46 Off-trade vs On-trade Sales of Carbonates: Value 2010-2015
Table 47 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2010-2015
Table 48 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2010-2015
Table 49 Off-trade Sales of Carbonates by Category: Volume 2010-2015
Table 50 Off-trade Sales of Carbonates by Category: Value 2010-2015
Table 51 Off-trade Sales of Carbonates by Category: % Volume Growth 2010-2015
Table 52 Off-trade Sales of Carbonates by Category: % Value Growth 2010-2015
Table 53 Total Sales of Carbonates by Fountain On-trade: Volume 2010-2015
Table 54 Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2010-2015
Table 55 NBO Company Shares of Off-trade Carbonates: % Volume 2011-2015
Table 56 LBN Brand Shares of Off-trade Carbonates: % Volume 2012-2015
Table 57 NBO Company Shares of Off-trade Carbonates: % Value 2011-2015
Table 58 LBN Brand Shares of Off-trade Carbonates: % Value 2012-2015
Table 59 Forecast Off-trade Sales of Carbonates by Category: Volume 2015-2020
Table 60 Forecast Off-trade Sales of Carbonates by Category: Value 2015-2020
Table 61 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2015-2020
Table 62 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2015-2020
Table 63 Forecast Total Sales of Carbonates by Fountain On-trade: Volume 2015-2020
Table 64 Forecast Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2015-2020
Headlines
Trends
Concentrates Conversions
Table 65 Concentrates Conversion Factors for Ready-to-Drink (RTD) Format
Category Data
Table 66 Off-trade Sales of Concentrates (as sold) by Category: Volume 2010-2015
Table 67 Off-trade Sales of Concentrates (RTD) by Category: Volume 2010-2015
Table 68 Off-trade Sales of Concentrates by Category: Value 2010-2015
Table 69 Off-trade Sales of Concentrates (as sold) by Category: % Volume Growth 2010-2015
Table 70 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2010-2015
Table 71 Off-trade Sales of Concentrates by Category: % Value Growth 2010-2015
Table 72 NBO Company Shares of Off-trade Concentrates (RTD): % Volume 2011-2015
Table 73 LBN Brand Shares of Off-trade Concentrates (RTD): % Volume 2012-2015
Table 74 NBO Company Shares of Off-trade Concentrates: % Value 2011-2015
Table 75 LBN Brand Shares of Off-trade Concentrates: % Value 2012-2015
Table 76 NBO Company Shares of Off-trade Liquid Concentrates (as sold): % Volume 2011-2015
Table 77 LBN Brand Shares of Off-trade Liquid Concentrates (as sold): % Volume 2012-2015
Table 78 NBO Company Shares of Off-trade Powder Concentrates (as sold): % Volume 2011-2015
Table 79 LBN Brand Shares of Off-trade Powder Concentrates (as sold): % Volume 2012-2015
Table 80 Forecast Off-trade Sales of Concentrates (as sold) by Category: Volume 2015-2020
Table 81 Forecast Off-trade Sales of Concentrates (RTD) by Category: Volume 2015-2020
Table 82 Forecast Off-trade Sales of Concentrates by Category: Value 2015-2020
Table 83 Forecast Off-trade Sales of Concentrates (as sold) by Category: % Volume Growth 2015-2020
Table 84 Forecast Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2015-2020
Table 85 Forecast Off-trade Sales of Concentrates by Category: % Value Growth 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 86 Off-trade Sales of Juice by Category: Volume 2010-2015
Table 87 Off-trade Sales of Juice by Category: Value 2010-2015
Table 88 Off-trade Sales of Juice by Category: % Volume Growth 2010-2015
Table 89 Off-trade Sales of Juice by Category: % Value Growth 2010-2015
Table 90 NBO Company Shares of Off-trade Juice: % Volume 2011-2015
Table 91 LBN Brand Shares of Off-trade Juice: % Volume 2012-2015
Table 92 NBO Company Shares of Off-trade Juice: % Value 2011-2015
Table 93 LBN Brand Shares of Off-trade Juice: % Value 2012-2015
Table 94 Forecast Off-trade Sales of Juice by Category: Volume 2015-2020
Table 95 Forecast Off-trade Sales of Juice by Category: Value 2015-2020
Table 96 Forecast Off-trade Sales of Juice by Category: % Volume Growth 2015-2020
Table 97 Forecast Off-trade Sales of Juice by Category: % Value Growth 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 98 Off-trade Sales of RTD Tea by Category: Volume 2010-2015
Table 99 Off-trade Sales of RTD Tea by Category: Value 2010-2015
Table 100 Off-trade Sales of RTD Tea by Category: % Volume Growth 2010-2015
Table 101 Off-trade Sales of RTD Tea by Category: % Value Growth 2010-2015
Table 102 NBO Company Shares of Off-trade RTD Tea: % Volume 2011-2015
Table 103 LBN Brand Shares of Off-trade RTD Tea: % Volume 2012-2015
Table 104 NBO Company Shares of Off-trade RTD Tea: % Value 2011-2015
Table 105 LBN Brand Shares of Off-trade RTD Tea: % Value 2012-2015
Table 106 Forecast Off-trade Sales of RTD Tea by Category: Volume 2015-2020
Table 107 Forecast Off-trade Sales of RTD Tea by Category: Value 2015-2020
Table 108 Forecast Off-trade Sales of RTD Tea by Category: % Volume Growth 2015-2020
Table 109 Forecast Off-trade Sales of RTD Tea by Category: % Value Growth 2015-2020
Headlines
Trends
Category Data
Table 110 Off-trade Sales of Energy Drinks by Category: Volume 2010-2015
Table 111 Off-trade Sales of Energy Drinks by Category: Value 2010-2015
Table 112 Off-trade Sales of Energy Drinks by Category: % Volume Growth 2010-2015
Table 113 Off-trade Sales of Energy Drinks by Category: % Value Growth 2010-2015
Table 114 NBO Company Shares of Off-trade Energy Drinks: % Volume 2011-2015
Table 115 LBN Brand Shares of Off-trade Energy Drinks: % Volume 2012-2015
Table 116 NBO Company Shares of Off-trade Energy Drinks: % Value 2011-2015
Table 117 LBN Brand Shares of Off-trade Energy Drinks: % Value 2012-2015
Table 118 Forecast Off-trade Sales of Energy Drinks by Category: Volume 2015-2020
Table 119 Forecast Off-trade Sales of Energy Drinks by Category: Value 2015-2020
Table 120 Forecast Off-trade Sales of Energy Drinks by Category: % Volume Growth 2015-2020
Table 121 Forecast Off-trade Sales of Energy Drinks by Category: % Value Growth 2015-2020












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