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World Cigarettes Belarus

  • January 2014
  • -
  • GlobalData
  • -
  • 44 pages

Summary

Table of Contents

Summary

World Cigarettes Belarus focuses on the extent to which the market has evolved during the last twelve years in line with changing smoking habits in Belarus, the competitive environment and economic developments. The end result is an accurate and objective interpretation of market trends (since 1990) and directions, assessing underlying currents of change and projecting the market scenarios of the future, providing forecasts to 2022.

Key Findings

The 31.2 billion piece Belarus cigarette market is mainly supplied by two local entities: GTF Neman, a joint stock company and the smaller, privately-owned OOO Tabac-Invest. Neman accounts for 60.1% of supplies through its own brands but also manufactures for JTI and BAT which have 18.9% and 16.4% of the market respectively. Two Neman brands lead the market, with Winston (JTI) ranking third, Kent and Pall Mall (both BAT) ranking sixth and seventh and Monte Carlo (JTI) ranking eighth.

Super Slims, Slims and Compact King Size are a rapidly expanding segment, accounting for approaching 20% of the market with Minsk Compact King Size and NZ Super Slims (both Neman) being the leading brands.

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