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World Cigarettes Taiwan

  • April 2013
  • -
  • ERC
  • -
  • 36 pages


World Cigarettes Taiwan focuses on the extent to which the market has evolved during the last twelve years in line with changing smoking habits in Taiwan, the competitive environment and economic developments. The end result is an accurate and objective interpretation of market trends (since 1990) and directions, assessing underlying currents of change and projecting the market scenarios of the future, providing forecasts to 2021.

Key Findings

In 2010 JTI overtook the long term leader of the Taiwanese market, TTLC, with the two companies accounting for a combined share of 73.2% in 2011. Despite the long-term decline in its share, TTLC's Long Life/Gentle brand continues to lead the market with JTI's Mild Seven ranking second. Around a fifth of the population smoke; over one third of men and very few women giving a smoking population of 3.76 million. Per capita consumption is high at 1,600 pieces, only 7% less than in 1990.

Table Of Contents

World Cigarettes Taiwan
Market Size
Cigarette Consumption, 1990-2012
Per Capita Consumption, 1990-2012
Market Structure
Market Breakdown, Domestic v Imported Products, 2000-2012
Market Segmentation by Price Segment, 2009-2011
Manufacturers and Brands
Manufacturer Sales and Market Shares, 2000-2012
Brand Family Shares, 2002-2011
Taxation and Retail Prices
Retail Prices
Smoking Population
Smoking Population, 1990-2011
Smoking Population by Age, 1996 and 1998
Incidence of Smoking by Age and Sex, 2006
Number of Cigarettes Smoked Per Day, 2004-2007
Characteristics of the Smoking Population, 2000-2003
Production and Trade
Cigarette Production, 1990-2011
Imports of Cigarettes, 1990-2011
Imports by Country of Origin, 2000-2011
Exports of Cigarettes, 1990-2011
Exports by Country of Destination, 2000-2011
Operating Constraints
Advertising Restrictions
Health Warnings
Other Restrictions
Company Profiles
Taiwan Tobacco and Liquor Corporation (TTLC)
Imperial Tobacco Taiwan Co Ltd
Prospects and Forecasts
Consumption Forecasts to 2021

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