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Summary

This report provides a unique and comprehensive analysis of the company Global, Regional and National Tobacco Players: Lorillard, including the corporate profile, organisation structure, financial data, and competitive positioning. The analysis also details the organisation's history, merger and acquisition activity, licensing agreements, brand portfolio, as well as an assessment of competitive performance, strengths and weaknesses and current and future strategies.

Key Findings

Lorillard is the third largest cigarette manufacturer in the United States and claims to be the oldest continually operating tobacco company in the country. Lorillard's origins date back to 1760 when a French immigrant, Pierre Lorillard, opened a tobacco factory in New York City. The company's flagship brand is Newport which is the leading international brand and the second best selling brand in the USA, after Marlboro.

Table Of Contents

Global, Regional and National Tobacco Players: Lorillard
Introduction
Key Company Facts
Lorillard Inc
Corporate Structure
Ownership
Organisation
Financial Highlights
Lorillard: Financial Highlights, 2000-2012
Lorillard: Financial Performance by Segment, 2011 and 2012
Lorillard: Consolidated Balance Sheet, 2006-2012
MSA and Litigation Issues
MSA
Lorillard: MSA Payments, 2003-2012
Litigation
Lorillard: Major Tobacco Cases Pending, 2005-2013
Cigarette Business Review
Overview
Lorillard: Global Cigarette Sales and Share Development, 2000-2012
USA
USA: Market Size, Company Share and Sales Volume, 2000-2012
USA: Leading Manufacturer Shares by Price Segment, 2000-2012
Market Shares of Leading Brand Families, 2000-2012
Menthol Cigarettes: Brand Shares, 2000-2012
Lorillard: Market Volume and Share by Brand Family, 2001-2012
International Markets
Lorillard: Sales to Puerto Rico and US Possessions, 2004-2012
Other Tobacco Business
Electronic Cigarettes
Smokeless Tobacco
Company Strengths, Strategies and Performance

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