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This report provides a unique and comprehensive analysis of the company Global, Regional and National Tobacco Players: Tabacuba, including the corporate profile, organisation structure, financial data, and competitive positioning. The analysis also details the organisation's history, merger and acquisition activity, licensing agreements, brand portfolio, as well as an assessment of competitive performance, strengths and weaknesses and current and future strategies.
Tabacuba remains the dominant cigarette manufacturer in Cuba, its share (including sales of its joint venture with Souza Cruz-Brascuba) amounting to almost 100% of the market.
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