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From Devices, to Content and Applications Management

With an ever-increasing number of organizations viewing mobile as a logical extension of their enterprise applications and data sets, it is critical for organizations to provide for proper device, content, and application control mechanisms to ensure successful mobile deployments. Therefore, enterprise device management, enterprise content management, and enterprise applications management are the three key pillars of next-generation enterprise mobility management implementations.

Introduction

This Frost & Sullivan insight presents an overview of the North American next-generation enterprise mobility management (EMM) market. It highlights the key components of next-generation EMM, and discusses the key issues for end customers and EMM solution providers. Throughout this insight, the terms “organization”, “business”, and “enterprise”; and “applications” and “apps” are used interchangeably.

Next Generation Enterprise Mobility Management

Mobile Device Management (MDM) solutions are used by enterprise IT to allow authorized users to access corporate IT resources on their mobile devices. Some programs – such as email – may be made available to every user in the organization, while other services – such as a sales database -- may be made available only to a specific set of users. However, rapid proliferation of third-party applications; increased usage of cloud storage; and increasing device fragmentation is posing new challenges for enterprise IT. Enterprise IT has to ensure proper security across a wide range of use cases, and at the same time, it has to deliver an optimum end-user experience. With an ever-increasing number of organizations viewing mobile as a logical extension of their enterprise applications and data sets, it is critical for organizations to provide for proper device, content, and application control mechanisms to ensure successful mobile deployments. Therefore, enterprise device management, enterprise application management, and enterprise content management have emerged as the main pillars of next generation EMM.

Table Of Contents

Next Generation Enterprise Mobility Management Market Insight
Contents

Introduction . 3

Next Generation Enterprise Mobility Management . 3

Enterprise Mobile Application Trends . 5

Identifying the Optimum Enterprise Mobile Application Strategy 6

Beyond a “Mobile Only” Approach .. 7

Phase 1: Partnerships (period prior to the year 2012) . 7

Phase 2: Acquisitions (2012-2014 time period) 8

Phase 3: Product Integrations (2014, and beyond) .. 8

EMM and M2M . 9

Virtualization and Mobile, and Virtualization in Mobile 9

Implications for EMM Solution Providers 10

Key Vendor Success Factors 10

Device Coverage and Technology Options 10

Services and Support . 11

Security ... 11

A Brief Assessment of the Market Opportunity . 11

The Last Word ... 13

Legal Disclaimer 14

The Frost and Sullivan Story 15

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