1. Market Research
  2. > Food
  3. > Cereal Products Market Trends

Consumer Trends Analysis: Understanding Consumer Trends and Drivers of Behavior in the Indian Bakery and Cereals Food Market

  • May 2014
  • 58 pages
  • GlobalData
Report ID: 2154074

Summary

Table of Contents

Search Inside

Summary

Understanding Consumer Trends and Drivers of Behavior in the Indian Bakery and Cereals Food Market provides an overview of the market, analyzing market data, demographic consumption patterns within the category, and the key consumer trends driving consumption. The report highlights innovative new product development that effectively targets the most pertinent consumer need states, and offers strategic recommendations to capitalize on evolving consumer landscapes.

Key Findings

- Age-specific products are a growing phenomenon in the Indian Bakery and Cereals market that support health concerns of different age groups
- Hectic lives leading to time-scarcity will continue to influence the Bakery and Cereal Food consumption in India
- Consumption of Bakery and Cereal products among Indians is driven by pursuit of pleasure and moments of relaxation
- Bakery and Cereal products which offer better value for money will continue to be popular among Indian consumers.

Synopsis

Understanding Consumer Trends and Drivers of Behavior in the Indian Bakery and Cereals Food Market identifies the key demographic groups driving consumption, and what motivates their consumption. The report uses a unique method of quantifying consumer trends to highlight the degree of influence they have on consumption within the category. The report also identifies the most important trends within the market and shows whether beliefs over what influences consumer behavior within the category are accurate.
Get access to:
- Key consumer demographic groups driving consumption within the Indian market. The figures showcase the number of times consumers of specific ages and gender consume Bakery and Cereals, as well as identifying whether these demographic groups "over" consume in the category (i.e. they account for a higher proportion of occasions than the proportion of society they represent overall).
- Market value and volumes over 2008-2018 for India and nine other countries to give a global context.
- The degree of influence that the 20 key consumer trends identified by Canadean have on Bakery and Cereals consumption volumes, with granular analysis on the extent that degree of influences varies between gender and age group.
- Insight into the implications behind the data, and analysis of how the needs of will evolve in the short-to-medium term future.
- Examples of international and Indian-specific product innovation targeting key consumer needs.

Reasons To Buy

This report brings together consumer analysis and market data to provide actionable insight into the behavior of Indian Bakery and Cereals consumers. This is based on Canadean's unique consumer data, developed from extensive consumption surveys and consumer group tracking, which quantifies the influence of 20 consumption motivations in the SECTOR sector. This allows product and marketing strategies to be better aligned with the leading trends in the market.

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 60 Million searchable statistics with tables, figures & datasets
  • More than 25,000 trusted sources
  • Single User License — provides access to the report by one individual.
  • Department License — allows you to share the report with up to 5 users
  • Site License — allows the report to be shared amongst all employees in a defined country
  • Corporate License — allows for complete access, globally.

Ahmad helps you find the right report:

Testimonials

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

We were impressed with the support that ReportLinker’s research specialists’ team provided. The report we purchased was useful and provided exactly what we want.

Category Manager at
Ikea

ReportLinker gave access to reliable and useful data while avoiding dispersing resources and spending too much time on unnecessary research.

Executive Director at
PwC Advisory

The customer service was fast, responsive, and 100% professional in all my dealings (...) If we have more research needs, I'll certainly prioritize working with ReportLinker!

Scott Griffith

Vice President Marketing at
Maurice Sporting Goods

The research specialist provided prompt, helpful instructions for accessing ReportLinker's product. He also followed up to make sure everything went smoothly and to ensure an easy transition to the next stage of my research

Jessica P Huffman

Research Associate at
American Transportation Research Institute

Excellent customer service. Very responsive and fast.

Director, Corporate Strategy at
Ingredion

I reached out to ReportLinker for a detailed market study on the Air Treatment industry. The quality of the report, the research specialist’s willingness to solve my queries exceeded my expectations. I would definitely recommend ReportLinker for in-depth industry information.

Mariana Mendoza

Global Platform Senior Manager at
Whirlpool Corporation

Thanks! I like what you've provided and will certainly come back if I need to do further research works.

Bee Hin Png

CEO at
LDR Pte Ltd

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

Purchase Reports From Reputable Market Research Publishers
Global Breakfast Cereals Industry

Global Breakfast Cereals Industry

  • $ 4500
  • Industry report
  • August 2016
  • by Global Industry Analysts

This report analyzes the worldwide markets for Breakfast Cereals in US$ Million and Metric Tons by the following Segments: Hot Cereals, and Cold Cereals. The report provides separate comprehensive analytics ...

Global Pizza (Prepared Meals) Market - Outlook to 2020: Market Size, Growth and Forecast Analytics

Global Pizza (Prepared Meals) Market - Outlook to 2020: Market Size, Growth and Forecast Analytics

  • $ 14995
  • Industry report
  • March 2017
  • by GlobalData

Global Pizza (Prepared Meals) Market - Outlook to 2020: Market Size, Growth and Forecast Analytics Summary "Global Pizza (Prepared Meals) Market - Outlook to 2020: Market Size, Growth and Forecast Analytics" ...

Global Savory Baked Goods (Savory & Deli Foods) Market - Outlook to 2020: Market Size, Growth and Forecast Analytics

Global Savory Baked Goods (Savory & Deli Foods) Market - Outlook to 2020: Market Size, Growth and Forecast Analytics

  • $ 14995
  • Industry report
  • March 2017
  • by GlobalData

Global Savory Baked Goods (Savory & Deli Foods) Market - Outlook to 2020: Market Size, Growth and Forecast Analytics Summary "Global Savory Baked Goods (Savory & Deli Foods) Market - Outlook to 2020: Market ...


ref:plp2014

Reportlinker.com © Copyright 2017. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.