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Juice in Italy

  • February 2017
  • -
  • Euromonitor International
  • -
  • 38 pages

Manufacturers in Italy majorly focused on premiumisation and naturalisation to overcome the maturity of juice in 2016, as well as in 2015. From 2012 onwards, sales of juice suffered in Italy, notably due to a perceived lack of importance. The offering became too standardised and common, and sales of private label slumped in 2011/2012 up to 2014/2015, which dragged down the entire category. However, between 2015 and 2016, juice experienced some areas of dynamic growth in not from concentrate 100%...

Euromonitor International’s Juice in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2012-2016), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: 100% Juice, Coconut and Other Plant Waters, Juice Drinks (up to 24% Juice), Nectars.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Juice market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Juice in Italy
JUICE IN ITALY
Euromonitor International
February 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Off-trade Sales of Juice by Category: Volume 2011-2016
Table 2 Off-trade Sales of Juice by Category: Value 2011-2016
Table 3 Off-trade Sales of Juice by Category: % Volume Growth 2011-2016
Table 4 Off-trade Sales of Juice by Category: % Value Growth 2011-2016
Table 5 Leading Flavours for Off-trade 100% Juice: % Volume 2011-2016
Table 6 Leading Flavours for Off-trade Juice Drinks (up to 24% Juice): % Volume 2011-2016
Table 7 Leading Flavours for Off-trade Nectars (25-99% Juice): % Volume 2011-2016
Table 8 NBO Company Shares of Off-trade Juice: % Volume 2012-2016
Table 9 LBN Brand Shares of Off-trade Juice: % Volume 2013-2016
Table 10 NBO Company Shares of Off-trade Juice: % Value 2012-2016
Table 11 LBN Brand Shares of Off-trade Juice: % Value 2013-2016
Table 12 Forecast Off-trade Sales of Juice by Category: Volume 2016-2021
Table 13 Forecast Off-trade Sales of Juice by Category: Value 2016-2021
Table 14 Forecast Off-trade Sales of Juice by Category: % Volume Growth 2016-2021
Table 15 Forecast Off-trade Sales of Juice by Category: % Value Growth 2016-2021
Conserve Italia - Consorzio Cooperative Conserve Italia Scarl in Soft Drinks (italy)
Strategic Direction
Key Facts
Summary 1 Conserve Italia - Consorzio Cooperative Conserve Italia scarl: Key Facts
Summary 2 Conserve Italia - Consorzio Cooperative Conserve Italia scarl: Operational Indicators
Competitive Positioning
Summary 3 Conserve Italia - Consorzio Cooperative Conserve Italia scarl: Competitive Position 2016
Fonti Di Vinadio SpA in Soft Drinks (italy)
Strategic Direction
Key Facts
Summary 4 Fonti Di Vinadio SpA: Key Facts
Summary 5 Fonti Di Vinadio SpA: Operational Indicators
Competitive Positioning
Summary 6 Fonti Di Vinadio SpA: Competitive Position 2016
Zuegg SpA in Soft Drinks (italy)
Strategic Direction
Key Facts
Summary 7 Zuegg SpA: Key Facts
Summary 8 Zuegg SpA: Operational Indicators
Competitive Positioning
Summary 9 Zuegg SpA: Competitive Position 2016
Executive Summary
Product and Flavour Diversification Is A Key Trend in 2016
Soft Drinks Increasingly Influenced by the Health and Wellness Trend
Leading Players Remain Strong in Particular Categories
Consumers Open To New Product Developments
Significant Room for Further Growth in the Most Dynamic Categories
Key Trends and Developments
Younger Generation's Influence
Health and Wellness Trend Impacts Italian Soft Drinks
Opportunities Are Created by Manufacturers Through New Consumption Occasions
Market Data
Table 16 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2011-2016
Table 17 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2011-2016
Table 18 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2011-2016
Table 19 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2011-2016
Table 20 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2016
Table 21 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2016
Table 22 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2016
Table 23 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2016
Table 24 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2011-2016
Table 25 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2011-2016
Table 26 Off-trade Sales of Soft Drinks by Category: Value 2011-2016
Table 27 Off-trade Sales of Soft Drinks by Category: % Value Growth 2011-2016
Table 28 Total Sales of Soft Drinks by Fountain On-trade: Volume 2011-2016
Table 29 Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2011-2016
Table 30 NBO Company Shares of Total Soft Drinks (RTD): % Volume 2012-2016
Table 31 LBN Brand Shares of Total Soft Drinks (RTD): % Volume 2013-2016
Table 32 NBO Company Shares of On-trade Soft Drinks (RTD): % Volume 2012-2016
Table 33 LBN Brand Shares of On-trade Soft Drinks (RTD): % Volume 2013-2016
Table 34 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2012-2016
Table 35 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2013-2016
Table 36 NBO Company Shares of Off-trade Soft Drinks: % Value 2012-2016
Table 37 LBN Brand Shares of Off-trade Soft Drinks: % Value 2013-2016
Table 38 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2011-2016
Table 39 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2011-2016
Table 40 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2016
Table 41 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2016-2021
Table 42 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2016-2021
Table 43 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2016-2021
Table 44 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2016-2021
Table 45 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2016-2021
Table 46 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2016-2021
Table 47 Forecast Off-trade Sales of Soft Drinks by Category: Value 2016-2021
Table 48 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2016-2021
Table 49 Forecast Total Sales of Soft Drinks by Fountain On-trade: Volume 2016-2021
Table 50 Forecast Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2016-2021
Appendix
Fountain Sales in Italy
Sources
Summary 10 Research Sources












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