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Lojas Americanas SA in Retailing (Brazil)

  • April 2016
  • -
  • Euromonitor International
  • -
  • 3 pages

Lojas Americanas is expected to benefit from strong outlet volume expansion in the forecast period. The company announced plans to open 800 new outlets over 2014-2019, with 2015 seeing the addition of 90 new stores. The company is expected to maintain its focus of expansion in the North and Northeast regions, where its presence it is still limited. Internet retailing will also be a strong focus for the company in the forecast period, with the company striving to offer the optimum range of...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Retailing market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Lojas Americanas SA in Retailing (Brazil)
LOJAS AMERICANAS SA IN RETAILING (BRAZIL)
Euromonitor International
April 2016

LIST OF CONTENTS AND TABLES

Strategic Direction
Company Background
Digital Strategy
Summary 1 Lojas Americanas SA: Share of Sales Generated by Internet Retailing 2013-2015*
Private Label
Competitive Positioning
Summary 2 Lojas Americanas SA: Competitive Position 2015












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