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Super Premium Beauty and Personal Care in Italy

  • December 2016
  • -
  • Euromonitor International
  • -
  • 22 pages

Super premium beauty and personal care is seeing only slow sales growth, with 2% current value growth in 2016 over the previous year. This is partly due to maturity in key product areas, particularly super premium fragrances and facial care, which together accounted for 78% value share in overall sales in the year. In addition, masstige products are posing strong competition in many areas, as the quality offered by these products continues to improve. The latter factor particularly impacted supe...

Euromonitor International’s Super Premium Beauty and Personal Care in Italy report offers a comprehensive guide to the size and shape of the Super Premium Beauty and Personal Care market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Super Premium Beauty and Personal Care retailing along with the development of consumers’ shopping patterns. Forecasts to 2020 illustrate how the market is set to change

Product coverage: Super Premium Baby and Child-Specific Products, Super Premium Bath and Shower, Super Premium Colour Cosmetics, Super Premium Deodorants, Super Premium Fragrances, Super Premium Haircare, Super Premium Hand Care, Super Premium Sets/Kits, Super Premium Skin Care, Super Premium Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Super Premium Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Super Premium Beauty and Personal Care in Italy
SUPER PREMIUM BEAUTY AND PERSONAL CARE IN ITALY
Euromonitor International
December 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Super Premium Beauty and Personal Care by Category: Value 2011-2016
Table 2 Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 3 NBO Company Shares of Super Premium Beauty and Personal Care: % Value 2011-2015
Table 4 LBN Brand Shares of Super Premium Beauty and Personal Care: % Value 2012-2015
Table 5 Distribution of Super Premium Beauty and Personal Care by Format: % Value 2011-2016
Table 6 Forecast Sales of Super Premium Beauty and Personal Care by Category: Value 2016-2021
Table 7 Forecast Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2016-2021
Executive Summary
Sales Supported by Slight Rise in Economic Confidence and Shopping Tourism
Focus on Younger Consumers Encourages Strong Digital Strategy
Italian Players Attract Domestic Consumers and Tourists Alike
Boutiques Dominate But Internet Retailing Surges in Share
Slightly Stronger Growth Ahead As Economy Grows and Tourist Numbers Rise
Key Trends and Developments
Feeble Economic Growth With Rising Income Disparity
Millennials Increasingly in Focus Despite Population Ageing
Italian Players Continue To Lead With Heritage Appealing To Tourists and Domestic Consumers Alike
Boutiques Remain Dominant But Consumers Increasingly Shop Online
Distribution
Summary 1 Select Luxury Shopping Centres: 2016
Summary 2 Select Luxury Department Stores: 2016
Market Data
Table 8 Sales of Luxury Goods by Category: Value 2011-2016
Table 9 Sales of Luxury Goods by Category: % Value Growth 2011-2016
Table 10 NBO Company Shares of Luxury Goods: % Value 2011-2015
Table 11 LBN Brand Shares of Luxury Goods: % Value 2012-2015
Table 12 Distribution of Luxury Goods by Format: % Value 2011-2016
Table 13 Distribution of Luxury Goods by Format and Category: % Value 2016
Table 14 Forecast Sales of Luxury Goods by Category: Value 2016-2021
Table 15 Forecast Sales of Luxury Goods by Category: % Value Growth 2016-2021
Sources
Summary 3 Research Sources












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