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The Contemporary Landscape for Dishwashers and Detergents

  • June 2014
  • -
  • Euromonitor International
  • -
  • 74 pages

Although both dishwashers and automatic dishwashing remain very limited to the most developed markets of North America and Western Europe, there is evidence that these categories are showing some signs of spreading their wings and moving into new territories – namely developing markets. While the Turkish market suggests ADW can flourish even in developing markets the future success of the category perhaps rests on the ability of appliance and detergent manufacturers to act in unison rather than...

Euromonitor International’s The Contemporary Landscape for Dishwashers and Detergents global briefing offers an insight into to the size and shape of the Home Care market, highlights buzz topics, emerging regions, countries and categories as well as pressing industry issues and white spaces. It identifies the opportunity zones within home care, analyses leading companies and brands and offers strategic analysis of major factors influencing the market - be they new product developments, packaging/ format /ingredients innovations, economic/lifestyle/environmental influences, distribution or retail pricing issues. Forecasts illustrate how the market is set to change and criteria for success.

Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

The Contemporary Landscape for Dishwashers and Detergents
The Contemporary Landscape for Dishwashers and Detergents
Euromonitor International
June 2014
Introduction
Overview
Understanding Consumers
Competitive Landscape
Regional Highlights
Regional highlights
Future Prospects
Future prospects
Report Definitions

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