1. Market Research
  2. > Food Market Trends


  • July 2015
  • -
  • EMA
  • -
  • 45 pages

The Kenya Food Market Report 2015 features Emerging Market Analysts (EMA)'s market assessment and independent forecasts for food expenditure, consumption, sales, and imports/exports and forecasts for the mass grocery retail sector. The report also includes analyses of major regulatory developments, the background macroeconomic outlook and competitive landscape comparing national and multinational companies by leading products and services, sales, investments, partners and expansion strategies.

EMA’s Kenya Food Market Report 2015 provides industry professionals and strategists, sector analysts, business investors, trade associations and regulatory bodies with independent forecasts and competitive intelligence on the food and drink industry and the mass grocery retail market in Kenya.

What makes this report unique?

The report also presents a unique blend of qualitative analysis combined with extensive quantitative data including global, regional and country outlook and country forecasts from 2015 -2020 - all highlighting strategic business opportunities.

Key Benefits
- Benchmark EMA’s independent food industry forecasts for Kenya to test other views - a key input for successful budgeting and strategic business planning in the Kenyan food and drink market.
- Target business opportunities and risks in Kenya through our reviews of latest industry trends, regulatory changes and major deals, projects and investments.
- Exploit latest competitive intelligence on your competitors, partners and clients via our Company Profiles (inc, latest activity) and Competitive Landscape Tables.

Why you should buy The Kenya Food Market Report 2015

- 45 pages of comprehensive analysis
- 7 key tables, charts, and graphs quantifying the market in detail
- The Kenya Food market forecasts between 2015 and 2020
- Five year forecasts for the Kenya Food, including:
- Production
- Consumption
- Sales
- Exports
- Imports
- Kenya Food SWOT analysis, project tables for each commodity, production and consumption, of each, competitive landscape outlook, detailing major players in the sector, Kenya’s economic activity.
- 11 key companies identified and profiled, including 2015 market segment, market share information and latest information.

You can order this report today and Gain an understanding of how to tap into the potential of this market by ordering Kenya Food Market Report 2015

Table Of Contents

Executive Summary 4
Kenya Food Sector SWOT 6
SWOT Analysis 6
Global Food Industry Overview 7
Kenya Food Overview 15
Kenya Food Market Data and Forecasts 17
Table: Kenya Food Industry Data, 2011-2020 17
Figure: Kenya Food Consumption Forecast, 2011-2020 18
Table: Kenya Snacks Food Industry Data, 2011-2020 20
Table: Kenya Dairy Industry Data, 2011-2020 22
Key Trends and Developments 24
Kenya Economic Outlook 26
Table: Kenya Economic Activity Data 2012-2020 26
Consumer Outlook 28
Mass Grocery Retail Outlook 29
Table: Key Players: Kenya Mass Grocery Retail Sector 29
Competitive Landscape 32
Table: Key Players: Kenya Food Sector 32
Company Profiles 34
Bidco Oil Refineries 34
Bio Food Products Ltd 34
Branded Fine Foods' Crown 35
Farmers Choice 35
Nestle EAR 35
Proctor and Allan East Africa 36
Unilever Kenya 36
Mass Grocery Retail 37
Naivas 37
Nakumatt Holdings Limited 37
Tuskys Limited 38
Uchumi Supermarkets Limited 38
Glossary Of Terms 40
Research Methodology 41
Appendix A 42
Appendix B 43

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