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Management briefing: FMCG in the Middle East

  • April 2014
  • -
  • Just-Food
  • -
  • 30 pages

Summary

Table of Contents

The Middle East has been receiving much attention of late and just-food has reported on a number of activities and issues in the area and their impact on FMCG.

This latest just-food briefing report sets out the opportunities (and challenges) of operating in the Middle East.

It contains a series of interviews with senior executives, including the regional heads for Nestle, Mondelez International and Arla Foods.

We also talk to UK-based exporter Ramsden International, which has done business in the Middle East for two decades but is still expecting to see double-digit growth in the region.

And we hear from UAE-based retailer Choithrams about how it sees the business landscape developing.

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