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Beer in India, Euromonitor International

  • July 2014
  • -
  • Euromonitor International
  • -
  • 56 pages

Consumers in urban India are slowly getting adventurous and trying new beers. With microbreweries and brew pubs expanding their footprints in metro cities, people have also started to appreciate wheat beers, ales and many imported beer brands. The trend of microbreweries started in 2008 with two microbreweries – Doolally and Howzatt. But now there are more than a dozen microbreweries all over India. Many imported beers like Estrella Damm and St Erhard have also made their foray in India in 2012...

Euromonitor International’s Beer in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2009-2013), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.

Product coverage: Dark Beer, Lager, Non/Low Alcohol Beer, Stout.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Beer market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

Beer in India, Euromonitor International
BEER IN INDIA
Euromonitor International
July 2014

LIST OF CONTENTS AND TABLES

Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Category Background
Lager Price Band Methodology
Summary 1 Lager by Price Band 2013
Category Data
Table 1 Sales of Beer by Category: Total Volume 2008-2013
Table 2 Sales of Beer by Category: Total Value 2008-2013
Table 3 Sales of Beer by Category: % Total Volume Growth 2008-2013
Table 4 Sales of Beer by Category: % Total Value Growth 2008-2013
Table 5 Sales of Beer by Off-trade vs On-trade: Volume 2008-2013
Table 6 Sales of Beer by Off-trade vs On-trade: Value 2008-2013
Table 7 Sales of Beer by Off-trade vs On-trade: % Volume Growth 2008-2013
Table 8 Sales of Beer by Off-trade vs On-trade: % Value Growth 2008-2013
Table 9 GBO Company Shares of Beer: % Total Volume 2009-2013
Table 10 NBO Company Shares of Beer: % Total Volume 2009-2013
Table 11 LBN Brand Shares of Beer: % Total Volume 2010-2013
Table 12 Production, Imports and Exports of Beer: Total Volume 2007-2012
Table 13 Imports of Beer by Country of Origin: Total Volume 2007-2012
Table 14 Imports of Beer by Country of Origin: Total Value 2007-2012
Table 15 Exports of Beer by Country of Destination: Total Volume 2007-2012
Table 16 Exports of Beer by Country of Destination: Total Value 2007-2012
Table 17 Forecast Sales of Beer by Category: Total Volume 2013-2018
Table 18 Forecast Sales of Beer by Category: Total Value 2013-2018
Table 19 Forecast Sales of Beer by Category: % Total Volume Growth 2013-2018
Table 20 Forecast Sales of Beer by Category: % Total Value Growth 2013-2018
Mohan Meakin Ltd in Alcoholic Drinks (india)
Strategic Direction
Key Facts
Summary 2 Mohan Meakin Ltd: Key Facts
Summary 3 Mohan Meakin Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 4 Mohan Meakin Ltd: Competitive Position 2013
Mount Shivalik Industries Ltd in Alcoholic Drinks (india)
Strategic Direction
Key Facts
Summary 5 Mount Shivalik Industries Ltd: Key Facts
Summary 6 Mount Shivalik Industries Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 7 Mount Shivalik Industries Ltd: Competitive Position 2013
Executive Summary
Inflation and High Taxes Dampen Volume Growth
Companies Use Premiumisation To Increase Margins
United Breweries Ltd Maintains Its Leadership
Distribution Continues To Be Highly Regulated
Young Demographic Population Will Aid Volume Growth
Key Trends and Developments
Premiumisation Used To Improve Margins
Taxes Dampen Volume Growth
Rising Manda Activities
Key New Product Launches
Summary 8 Key New Product Developments 2012-2013
Territory Key Trends and Developments
East and Northeast India
North India
South India
West India
Rural Vs Urban Key Trends and Developments
Market Background
Legislation
Table 21 Number of On-trade Establishments by Type 2008-2013
Taxation and Duty Levies
Summary 9 Taxation and Duty Levies on Alcoholic Drinks 2013
Table 22 Central Customs Duty
Table 23 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Categories 2013
Table 24 Selling Margin of a Typical Beer Brand in Retail Channel Incl. Wholesalers 2013
Table 25 Selling Margin of a Typical Beer Brand in Retail Channel Incl. Wholesalers 2013
Table 26 Selling Margin of a Typical Wine Brand in Retail Channel Incl. Wholesalers 2013
Table 27 Selling Margin of a Typical Wine Brand in Retail Channel Excl. Wholesalers 2013
Table 28 Selling Margin of a Typical Spirits Brand in Retail Channel Incl. Wholesalers 2013
Table 29 Selling Margin of a Typical Spirits Brand in Retail Channel Excl. Wholesalers 2013
Operating Environment
Contraband/parallel Trade
Duty Free
Cross-border/private Imports
Market Indicators
Table 30 Retail Consumer Expenditure on Alcoholic Drinks 2008-2013
Market Data
Table 31 Sales of Alcoholic Drinks by Category: Total Volume 2008-2013
Table 32 Sales of Alcoholic Drinks by Category: Total Value 2008-2013
Table 33 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2008-2013
Table 34 Sales of Alcoholic Drinks by Category: % Total Value Growth 2008-2013
Table 35 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2013
Table 36 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2013
Table 37 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2013
Table 38 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2013
Table 39 Sales of Alcoholic Drinks by Region: Total Volume 2008-2013
Table 40 Sales of Alcoholic Drinks by Region: Total Value 2008-2013
Table 41 Sales of Alcoholic Drinks by Region: % Total Volume Growth 2008-2013
Table 42 Sales of Alcoholic Drinks by Region: % Total Value Growth 2008-2013
Table 43 Sales of Alcoholic Drinks by Urban vs Rural: % Off-trade Value 2013
Table 44 GBO Company Shares of Alcoholic Drinks: % Total Volume 2009-2013
Table 45 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2008-2013
Table 46 Distribution of Alcoholic Drinks by Format and Category: % Off-trade Volume 2013
Table 47 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2013-2018
Table 48 Forecast Sales of Alcoholic Drinks by Category: Total Value 2013-2018
Table 49 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2013-2018
Table 50 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2013-2018
Table 51 Forecast Sales of Alcoholic Drinks by Region: Total Volume 2013-2018
Table 52 Forecast Sales of Alcoholic Drinks by Region: Total Value 2013-2018
Table 53 Forecast Sales of Alcoholic Drinks by Region: % Total Volume Growth 2013-2018
Table 54 Forecast Sales of Alcoholic Drinks by Region: % Total Value Growth 2013-2018
Definitions
Published Data Comparisons
Table 55 Consumer Expenditure on Alcoholic Drinks (Rs million): 2008 - 2013
Sources
Summary 10 Research Sources












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