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Power up: Industry revenue will increase thanks to robust demand from core demographic markets



Abstract

Energy Drink Production

The Energy Drink Production industry has achieved robust growth over the past five years, outperforming most other packaged beverage production industries. Beverage producers benefitted from increased per capita disposable incomes, which allowed consumers to continue purchasing industry goods, particularly as impulse purchases at convenience stores. Over the next five years, the industry is anticipated to continue growing, albeit at a slower rate than the previous five-year period. Producers will benefit from declining demand for carbonated soft drinks as consumers seek to replace soda with alternative beverages. As a result of growing demand for all-natural beverages, manufacturers are expected to introduce a variety of all-natural and organic energy drinks, appealing to consumers who are wary of the negative health consequences of artificial ingredients.


This industry produces soft drinks that help boost energy through various ingredients, including caffeine, vitamins and herbal supplements. Common vitamins and herbs include vitamin B, guarana and taurine.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.



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Table Of Contents

Energy Drink Production - Industry Market Research Report

TABLE OF CONTENTS

ABOUT THIS INDUSTRY
Industry Definition
Main Activities
Similar Industries
Additional Resources

INDUSTRY AT A GLANCE

INDUSTRY PERFORMANCE
Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle

PRODUCTS and MARKETS
Supply Chain
Products and Services
Demand Determinants
Major Markets
International Trade
Business Locations

COMPETITIVE LANDSCAPE
Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Basis of Competition
Barriers to Entry
Industry Globalization

MAJOR COMPANIES

OPERATING CONDITIONS
Capital Intensity
Technology and Systems
Revenue Volatility
Regulation and Policy
Industry Assistance

KEY STATISTICS
Industry Data
Annual Change
Key Ratios

JARGON and GLOSSARY



MAJOR COMPANIES

Red Bull

Rockstar Energy Drink

Monster Beverage Corp.

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