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Energy Drink Production - Industry Market Research Report

  • October 2016
  • -
  • Ibisworld
  • -
  • 36 pages

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Power up: Industry revenue will increase thanks to robust demand from core demographic markets



Abstract

Energy Drink Production

The Energy Drink Production industry has achieved robust growth over the past five years, outperforming most other packaged beverage production industries. Beverage producers benefitted from increased per capita disposable incomes, which allowed consumers to continue purchasing industry goods, particularly as impulse purchases at convenience stores. Over the next five years, the industry is anticipated to continue growing, albeit at a slower rate than the previous five-year period. Producers will benefit from declining demand for carbonated soft drinks as consumers seek to replace soda with alternative beverages. As a result of growing demand for all-natural beverages, manufacturers are expected to introduce a variety of all-natural and organic energy drinks, appealing to consumers who are wary of the negative health consequences of artificial ingredients.


This industry produces soft drinks that help boost energy through various ingredients, including caffeine, vitamins and herbal supplements. Common vitamins and herbs include vitamin B, guarana and taurine.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.



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