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Menswear in Argentina

  • February 2016
  • -
  • Euromonitor International
  • -
  • 31 pages

The negative local business environment and macroeconomic instability were the main drivers behind menswear’s performance in 2015. Contracting purchasing power in terms of apparel products due to a hike in unit prices caused menswear to continue to decline in retail volume terms in 2015. Import barriers and the consequent shortage of global super premium brands plus the proliferation of street vendors and illegal fairs in main cities hurt performance. Illegal sales in Argentina reached ARS4...

Euromonitor International's Menswear in Argentina report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Men's Nightwear, Men's Outerwear, Men's Swimwear, Men's Underwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Menswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Menswear in Argentina
MENSWEAR IN ARGENTINA
Euromonitor International
February 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Menswear: Volume 2010-2015
Table 2 Sales of Menswear: Value 2010-2015
Table 3 Sales of Menswear: % Volume Growth 2010-2015
Table 4 Sales of Menswear: % Value Growth 2010-2015
Table 5 NBO Company Shares of Menswear: % Value 2011-2015
Table 6 LBN Brand Shares of Menswear: % Value 2012-2015
Table 7 NBO Company Shares of Men's Nightwear: % Value 2011-2015
Table 8 LBN Brand Shares of Men's Nightwear: % Value 2012-2015
Table 9 NBO Company Shares of Men's Outerwear: % Value 2011-2015
Table 10 LBN Brand Shares of Men's Outerwear: % Value 2012-2015
Table 11 NBO Company Shares of Men's Swimwear: % Value 2011-2015
Table 12 LBN Brand Shares of Men's Swimwear: % Value 2012-2015
Table 13 NBO Company Shares of Men's Underwear: % Value 2011-2015
Table 14 LBN Brand Shares of Men's Underwear: % Value 2012-2015
Table 15 Forecast Sales of Menswear: Volume 2015-2020
Table 16 Forecast Sales of Menswear: Value 2015-2020
Table 17 Forecast Sales of Menswear: % Volume Growth 2015-2020
Table 18 Forecast Sales of Menswear: % Value Growth 2015-2020
Adidas Argentina SA in Apparel and Footwear (argentina)
Strategic Direction
Key Facts
Summary 1 adidas Argentina SA: Key Facts
Summary 2 adidas Argentina SA: Operational Indicators
Retail Operations
Summary 3 adidas Argentina SA: Retail Operational Indicators
Internet Strategy
Competitive Positioning
Summary 4 adidas Argentina SA: Competitive Position 2015
Cosas Nuestras SA in Apparel and Footwear (argentina)
Strategic Direction
Key Facts
Summary 5 Cosas Nuestras SA: Key Facts
Summary 6 Cosas Nuestras SA: Operational Indicators
Retail Operations
Summary 7 Cosas Nuestras SA: Retail Operational Indicators
Internet Strategy
Competitive Positioning
Summary 8 Cosas Nuestras SA: Competitive Position 2015
Nike Argentina SA in Apparel and Footwear (argentina)
Strategic Direction
Key Facts
Summary 9 Nike Argentina SA: Key Facts
Summary 10 Nike Argentina SA: Operational Indicators
Retail Operations
Summary 11 Nike Argentina SA: Retail Operational Indicators
Internet Strategy
Competitive Positioning
Summary 12 Nike Argentina SA: Competitive Position 2015
Executive Summary
Flat Retail Volume Growth Despite Government Stimulus
Illegal Sales Soar Due To High Inflation, Trade Barriers and Lower Purchasing Power
Import Barriers Benefit Local Designers
Internet Retailing Gains Share
Key Trends and Developments
Category Fundamentals Weaken After Strong Review Period Growth
Government-sponsored "plan Ahora 12" Averts Further Deterioration
Increasing Counterfeiting and Smuggling Threaten Apparel and Footwear
Market Data
Table 19 Sales of Apparel and Footwear by Category: Volume 2010-2015
Table 20 Sales of Apparel and Footwear by Category: Value 2010-2015
Table 21 Sales of Apparel and Footwear by Category: % Volume Growth 2010-2015
Table 22 Sales of Apparel and Footwear by Category: % Value Growth 2010-2015
Table 23 NBO Company Shares of Apparel and Footwear: % Value 2011-2015
Table 24 LBN Brand Shares of Apparel and Footwear: % Value 2012-2015
Table 25 Distribution of Apparel and Footwear by Format: % Value 2010-2015
Table 26 Distribution of Apparel and Footwear by Format and Category: % Value 2015
Table 27 Forecast Sales of Apparel and Footwear by Category: Volume 2015-2020
Table 28 Forecast Sales of Apparel and Footwear by Category: Value 2015-2020
Table 29 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2015-2020
Table 30 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2015-2020
Definitions
Sources
Summary 13 Research Sources












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