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Womenswear in Argentina

  • February 2017
  • -
  • Euromonitor International
  • -
  • 33 pages

2016 saw Argentina’s apparel and footwear industry register a strong decline in volume sales as a result of the general fall in local consumption. In light of this situation, womenswear registered a drop of 12% in volume sales in 2016 as value sales rose by 15% at current prices. This increase was driven by the high rate of general inflation, which exceeded 30% over the year.

Euromonitor International’s Womenswear in Argentina report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2021 illustrate how the market is set to change.

Product coverage:
Women’s Nightwear, Women’s Outerwear, Women’s Swimwear, Women’s Underwear.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Womenswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Womenswear in Argentina
WOMENSWEAR IN ARGENTINA
Euromonitor International
February 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Womenswear: Volume 2011-2016
Table 2 Sales of Womenswear: Value 2011-2016
Table 3 Sales of Womenswear: % Volume Growth 2011-2016
Table 4 Sales of Womenswear: % Value Growth 2011-2016
Table 5 NBO Company Shares of Womenswear: % Value 2012-2016
Table 6 LBN Brand Shares of Womenswear: % Value 2013-2016
Table 7 NBO Company Shares of Women's Nightwear: % Value 2012-2016
Table 8 LBN Brand Shares of Women's Nightwear: % Value 2013-2016
Table 9 NBO Company Shares of Women's Outerwear: % Value 2012-2016
Table 10 LBN Brand Shares of Women's Outerwear: % Value 2013-2016
Table 11 NBO Company Shares of Women's Swimwear: % Value 2012-2016
Table 12 LBN Brand Shares of Women's Swimwear: % Value 2013-2016
Table 13 NBO Company Shares of Women's Underwear: % Value 2012-2016
Table 14 LBN Brand Shares of Women's Underwear: % Value 2013-2016
Table 15 Forecast Sales of Womenswear: Volume 2016-2021
Table 16 Forecast Sales of Womenswear: Value 2016-2021
Table 17 Forecast Sales of Womenswear: % Volume Growth 2016-2021
Table 18 Forecast Sales of Womenswear: % Value Growth 2016-2021
Adidas Argentina SA in Apparel and Footwear (argentina)
Strategic Direction
Key Facts
Summary 1 Adidas Argentina SA: Key Facts
Summary 2 Adidas Argentina SA: Operational Indicators
Retail Operations
Summary 3 Adidas Argentina SA: Retail Operational Indicators
Internet Strategy
Competitive Positioning
Summary 4 Adidas Argentina SA: Competitive Position 2016
Cosas Nuestras SA in Apparel and Footwear (argentina)
Strategic Direction
Key Facts
Summary 5 Cosas Nuestras SA: Key Facts
Summary 6 Cosas Nuestras SA: Operational Indicators
Retail Operations
Summary 7 Cosas Nuestras SA: Retail Operational Indicators
Internet Strategy
Competitive Positioning
Summary 8 Cosas Nuestras SA: Competitive Position 2016
Nike Argentina SA in Apparel and Footwear (argentina)
Strategic Direction
Key Facts
Summary 9 Nike Argentina SA: Key Facts
Summary 10 Nike Argentina SA: Operational Indicators
Retail Operations
Summary 11 Nike Argentina SA: Retail Operational Indicators
Internet Strategy
Competitive Positioning
Summary 12 Nike Argentina SA: Competitive Position 2016
Executive Summary
Contraction of the Domestic Economy Has Negative Impact on Apparel and Footwear
Promotional Strategies Undertaken To Motivate Consumers and Boost Sales
Strong Influx of Imported Products
Apparel and Footwear: the Most Popular Product Category for E-commerce
Uncertainty Due To the Economic and Political Changes
Key Trends and Developments
Apparel and Footwear E-commerce Is Strengthened
Change in Trade Policy: Import Products Entrance
'very Rational' Consumer Behaviour Remains the Norm
Market Data
Table 19 Sales of Apparel and Footwear by Category: Volume 2011-2016
Table 20 Sales of Apparel and Footwear by Category: Value 2011-2016
Table 21 Sales of Apparel and Footwear by Category: % Volume Growth 2011-2016
Table 22 Sales of Apparel and Footwear by Category: % Value Growth 2011-2016
Table 23 NBO Company Shares of Apparel and Footwear: % Value 2012-2016
Table 24 LBN Brand Shares of Apparel and Footwear: % Value 2013-2016
Table 25 Distribution of Apparel and Footwear by Format: % Value 2011-2016
Table 26 Distribution of Apparel and Footwear by Format and Category: % Value 2016
Table 27 Forecast Sales of Apparel and Footwear by Category: Volume 2016-2021
Table 28 Forecast Sales of Apparel and Footwear by Category: Value 2016-2021
Table 29 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2016-2021
Table 30 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2016-2021
Definitions
Other Terminology:
Sources
Summary 13 Research Sources

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