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Asia-Pacific Enterprise Telephony Market CY 2013 Tracker

  • July 2014
  • -
  • Frost & Sullivan
  • -
  • 244 pages

The Declining Enterprise Telephony Market Will Make a Comeback

This Asia-Pacific enterprise telephony market study analyses the market trends, vendor market performance, vertical and horizontal market splits, go-to-market strategies, and major public customer wins. The market is segmented into private branch exchange (PBX), key telephone system (KTS), WPBX, and IP PBX. This research is based on Frost & Sullivan's proprietary T.E.A.M. methodology, which ensures that clients have a complete '360 Degree Perspective' to drive decision-making. The base year of the study is 2013 and the forecast period is 2014–2020.

Executive Summary
-The enterprise telephony market recorded a revenue of $ million in CY 2013, declining by % as compared to CY 2012. The market experienced reduced spending and an elongated sales cycle that lead to the decline.
-All the technology segment revenues declined in CY 2013 with the exception of Wireless Private Branch Exchange (WPBX), which witnessed growth.
-The only countries that recorded revenue growth in enterprise telephony were the Philippines, Thailand, and New Zealand. Countries such as Indonesia, India, and China declined by high double-digit amounts, indicating reduced telephony demand.
-In terms of vendor performance, most of the vendors saw their revenue decline in CY 2013. However, Microsoft, Samsung, Ericsson-LG, and Oki managed to grow their telephony revenues.
-Telephony demand from the education, manufacturing, transportation, and logistics verticals improved in CY 2013 as compared to CY 2012.
-Hosted telephony and unified communications as a service is expected to drive demand to telephony-on-premises solutions in the future.

Assumptions
-All revenues are end-user revenues.
-Revenues are stated in U.S. dollars unless stated otherwise.
-Revenues associated with professional services and maintenance are excluded from this study.
-Channel markup is assumed between and %, depending on the market.
-The numbers and analysis presented in this research service for Avaya represent Avaya plus Nortel business. The previous year’s numbers and comparison are done assuming Avaya existed as a single entity representing Avaya+Nortel.
-In an attempt to minimize report length, we have reported the revenues for the leading vendors only. If you are looking for revenue numbers for emerging telephony vendors in the Asia-Pacific region, please contact us. Details are provided in the research team slide.

Table Of Contents

Asia-Pacific Enterprise Telephony Market CY 2013 Tracker
Contents

Executive Summary 4
Market Definition and Research Methodology 6
Asia-Pacific Enterprise Telephony Market CY 2013 14
Australia Enterprise Telephony Market CY 2013 29
China Enterprise Telephony Market CY 2013 43
Hong Kong Enterprise Telephony Market CY 2013 57
India Enterprise Telephony Market CY 2013 70
Indonesia Enterprise Telephony Market CY 2013 84
Japan Enterprise Telephony Market CY 2013 98
Malaysia Enterprise Telephony Market CY 2013 112
New Zealand Enterprise Telephony Market CY 2013 128
Philippines Enterprise Telephony Market CY 2013 142
Singapore Enterprise Telephony Market CY 2013 156
South Korea Enterprise Telephony Market CY 2013 169
Taiwan Enterprise Telephony Market CY 2013 185
Thailand Enterprise Telephony Market CY 2013 199
Vietnam Enterprise Telephony Market CY 2013 215
Appendix 229

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