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Men%s Grooming in Finland

  • April 2016
  • -
  • Euromonitor International
  • -
  • 32 pages

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Men’s grooming in Finland remains relatively immature by Western standards and took a hit during the economic downturn. Firstly, value sales in the highest sales category, men’s razors and blades, was affected by consumers downgrading to more affordable brands, although volume sales remained stable. Premium men’s grooming products volume sales also declined, with these products being replaced by mass brands by consumers suffering from the economic downturn. The fact that overall men’s grooming...

Euromonitor International's Men's Grooming in Finland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Men's Fragrances, Men's Shaving, Men's Toiletries.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Men's Grooming market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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