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Menswear in Taiwan, Euromonitor International

  • July 2014
  • -
  • Euromonitor International
  • -
  • 33 pages

Given already stable demand for menswear, lower growth in 2012 naturally led to higher growth in 2013 as men sought to replace necessities. Moreover, the rising sports trend in Taiwan boosted sales of casual/leisure men’s outerwear as the majority of sports-goers in the country are male. Successful government efforts to raise health awareness and increased participation in sports is resulting in Taiwanese consumers, including non-sports goers, to embrace the sports phenomenon by wearing casual...

Euromonitor International’s Menswear in Taiwan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2018 illustrate how the market is set to change.

Product coverage: Men’s Outerwear, Men’s Underwear, Nightwear and Swimwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Menswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Table Of Contents

Menswear in Taiwan, Euromonitor International
MENSWEAR IN TAIWAN
Euromonitor International
July 2014

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Menswear: Volume 2008-2013
Table 2 Sales of Menswear: Value 2008-2013
Table 3 Sales of Menswear: % Volume Growth 2008-2013
Table 4 Sales of Menswear: % Value Growth 2008-2013
Table 5 NBO Company Shares of Menswear: % Value 2009-2013
Table 6 LBN Brand Shares of Menswear: % Value 2010-2013
Table 7 Forecast Sales of Menswear: Volume 2013-2018
Table 8 Forecast Sales of Menswear: Value 2013-2018
Table 9 Forecast Sales of Menswear: % Volume Growth 2013-2018
Table 10 Forecast Sales of Menswear: % Value Growth 2013-2018
Adidas Taiwan Ltd in Apparel and Footwear (taiwan)
Strategic Direction
Key Facts
Summary 1 adidas Taiwan Ltd: Key Facts
Company Background
Competitive Positioning
Summary 2 adidas Taiwan Ltd: Competitive Position 2013
Internet Strategy
Chart 1 Adidas Taiwan Ltd: Adidas on Zhongxiao East Road, Daan District, Taipei City
Production
Brs Nike Taiwan Co Ltd in Apparel and Footwear (taiwan)
Strategic Direction
Key Facts
Summary 3 BRS Nike Taiwan Co Ltd: Key Facts
Company Background
Competitive Positioning
Summary 4 BRS Nike Taiwan Co Ltd: Competitive Position 2013
Internet Strategy
Chart 2 BRS Nike Taiwan Co Ltd: Nike in Fuxing SOGO Department Store, Taipei City
Production
Inditex, Industria De Diseño Textil SA in Apparel and Footwear (taiwan)
Strategic Direction
Key Facts
Summary 5 Inditex, Industria de Diseño Textil SA :Key Facts
Company Background
Competitive Positioning
Summary 6 Inditex, Industria de Diseño Textil SA: Competitive Position 2013
Internet Strategy
Chart 3 Inditex, Industria de Diseño Textil SA: Zara on Zhongxiao East Road, in Daan District, Taipei City
Production
Executive Summary
Weak Economic Growth Hampers Apparel Sales
Large International Brands Continue To Saturate Apparel
Consumers Looking Toward Apparel Consumption Alternatives
Internet Retailing Continues To Witness Growth
Consumer Confidence Is Expected To Boost Apparel Performance
Key Trends and Developments
International Brands Continue To Saturate Apparel
Average Price Remains Steady As Economic Growth Stalls
Internet Retailing Continues Strong Growth
Consumers Continue To Look To Value-for-money Options
Market Data
Table 11 Sales of Apparel and Footwear by Category: Volume 2008-2013
Table 12 Sales of Apparel and Footwear by Category: Value 2008-2013
Table 13 Sales of Apparel and Footwear by Category: % Volume Growth 2008-2013
Table 14 Sales of Apparel and Footwear by Category: % Value Growth 2008-2013
Table 15 NBO Company Shares of Apparel and Footwear: % Value 2009-2013
Table 16 LBN Brand Shares of Apparel and Footwear: % Value 2010-2013
Table 17 Distribution of Apparel and Footwear by Format: % Value 2008-2013
Table 18 Distribution of Apparel and Footwear by Format and Category: % Value 2013
Table 19 Forecast Sales of Apparel and Footwear by Category: Volume 2013-2018
Table 20 Forecast Sales of Apparel and Footwear by Category: Value 2013-2018
Table 21 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2013-2018
Table 22 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2013-2018
Definitions
Sources
Summary 7 Research Sources












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