Table of Contents
The decline in wine consumption is a decade-old trend in Portugal, which will not be reverted easily. This leaves wine producers which want to expand with two options: exporting or increasing the value of their sales. A myriad of wine producers is doing both. The reputation of Portuguese wines in international markets is growing, and national bottles have landed several awards. At the 2013 edition of the International Wine Challenge, Portuguese wines won a total of 57 gold medals. This does not...
Euromonitor International’s Wine in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2009-2013), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.
Product coverage: Fortified Wine and Vermouth, Non-Grape Wine, Sparkling Wine, Still Light Grape Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Wine market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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