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India FM Radio Industry Forecast and Opportunities, 2019

  • August 2014
  • -
  • TechSci Research
  • -
  • 151 pages

The history of radios dates back to the year 1923 when the Radio Club of Bombay started broadcasting programs in India. AIR (All India Radio) launched its first FM service from Madras to offer a wide range of audio programs to listeners with improved content and broadcast quality. Till 1999, India’s FM radio market was governed by AIR. However, with Phase-I auction policy in the same year, the market opened its realms for private FM radio companies. The policy met limited success with the launch of only 21 channels that were allotted under this policy. These channels are still operational across 12 cities in India. Later in 2005, the launch of Phase-II auction policy fuelled private FM radio channels in the country under which the government allocated licenses for 245 channels. However, with the upcoming Phase – III auctions the more new licenses are expected to be allocated which would further drive the market for FM Radio Stations in India.

According to “India FM Radio Industry Forecast & Opportunities, 2019”, the industry is expected to witness double digit growth during 2014-19. Increasing number of FM radio listeners coupled with the growing expenditure on advertisement campaigns by real-estate, pharmaceutical, education, healthcare sectors, etc., are resulting in strong growth of the FM radio industry. The upcoming phase-3 auction is also expected to spur the market for radio in the country as radio station operators would expand and enter further in Tier-2 and Tier-3 cities. The launch and implementation of this policy would provide the country with 839 radio channel licenses across 227 new cities in addition to existing cities. Driven by these factors, India FM radio industry is forecast to touch USD656.33 million by 2019. Having a large base of FM radio listeners, Delhi NCR and Maharashtra are the leading markets for FM radio in the country. Leading companies operating in India’s FM radio market include Prasar Bharati, Entertainment Network (India) Limited, Sun TV Network Limited, Reliance Broadcast Network Limited, Music Broadcast Private Limited and D.B Corp Ltd. “India FM Radio Industry Forecast & Opportunities, 2019” discusses the following aspects of FM Radio industry in India:

- India FM Radio Market Size, Share & Forecast
- India FM Radio Business Model
- India FM Radio Market Share By Company, By State
- Advertisement Tariff & Concepts and STP Analysis
- Changing Market Trends & Emerging Opportunities
- Competitive Landscape & Strategic Recommendations

Why You Should Buy This Report?

- To gain an in-depth understanding of FM Radio industry in India
- To identify the on-going trends and anticipated growth in the next five years
- To help industry consultants, companies and other stakeholders align their market-centric strategies
- To obtain research based business decisions and add weight to presentations and marketing materials
- To avail 10% customization in the report without any extra charges and get the research data or trends added in the report as per the buyer’s specific needs

Report Methodology

The information contained in this report is based upon both primary and secondary sources. Primary research included interviews with FM radio companies across India. Secondary research included an exhaustive search of relevant publications like newspapers, websites, and proprietary databases.

Table Of Contents

India FM Radio Industry Forecast and Opportunities, 2019
1. Research Methodology
2. Analyst View
3. India Media and Entertainment Industry Outlook
3.1. Market Size and Forecast
3.1.1. By Value
4. India FM Radio Industry Evolution
5. India FM Radio Business Model
5.1. Eligibility Criteria
5.2. CAPEX
5.3. OPEX
5.4. Revenue
6. India FM Radio Industry Outlook
6.1. Market Size and Forecast
6.1.1. By Value
6.2. Market Share and Forecast
6.2.1. By Company
6.2.2. By State
7. India FM Radio Industry Advertisement Tariffs and Concepts
8. STP Analysis of India FM Radio Industry
8.1. STP Analysis of Delhi NCR
8.2. STP Analysis of Mumbai
8.3. STP Analysis of Bangalore
8.4. STP Analysis of Chennai
8.5. STP Analysis of Kolkata
8.6. STP Analysis of Hyderabad
8.7. STP Analysis of Pune
8.8. STP Analysis of Patna
8.9. STP Analysis of Chandigarh
8.10. STP Analysis of Ahmedabad
8.11. STP Analysis of Shimla
8.12. STP Analysis of Thiruvananthapuram
8.13. STP Analysis of Jammu and Kashmir
8.14. STP Analysis of Jaipur
8.15. STP Analysis of Lucknow
8.16. STP Analysis of Pondicherry
8.17. STP Analysis of Bhubaneswar
8.18. STP Analysis of Shillong
8.19. STP Analysis of Aizawl
8.20. STP Analysis of Bhopal
8.21. STP Analysis of Raipur
8.22. STP Analysis of Itanagar
9. Market Dynamics
10. Recent Industry Trends
10.1. Focus on Rural Market
10.2. Live Events
10.3. Focus on Diversification
10.4. Certification Courses for Radio Jockey
10.5. Internet Radio
11. Policy and Regulatory Landscape
12. India Economic Profile
13. Competitive Landscape
13.1. Prasar Bharati
13.2. Entertainment Network (India) Limited
13.3. Reliance Broadcast Network Limited
13.4. Sun TV Network Limited
13.5. Music Broadcast Private Limited
13.6. T.V. Today Network Limited
13.7. D.B Corp Ltd.
13.8. HT Media Limited
13.9. Next Radio Limited
13.10. B.A.G. Films and Media Limited.
14. Strategic Recommendations

List of Figures

Figure 1: India Media and Entertainment Market Size, By Value, 2009-2013 (USD Billion)
Figure 2: India Media and Entertainment Market Share, By Type, By Value, 2013
Figure 3: India Media and Entertainment Market Size, By Value, 2014E-2019F
Figure 4: India FM Radio Market Size, By Value, 2009-2013 (USD Million)
Figure 5: India FM Radio Market Size, By Value, 2014E-2019F (USD Million)
Figure 6: India FM Radio Industry Share in Advertisement Market, By Value, 2013 and 2019F
Figure 7: India Advertisement Market Size, By Value, 2013-2019F (USD Billion)
Figure 8: India FM Radio Companies Outlook
Figure 9: India FM Radio Market Share, By Company, By Value, 2013
Figure 10: India Public FM Radio Market Size, 2013-2019F (USD Million)
Figure 11: India FM Radio Market Share, By Companies, By Value, 2013
Figure 12: India FM Private Radio Market Size, By Value, 2013
Figure 13: India FM Radio Market Share, By Major State, By Value, 2013
Figure 14: India Top 7 FM Radio Markets, By City, 2013
Figure 15: India Weekly Advertisement Tariff for 7 Slots per Day, By Company, By City, 2014 (USD)
Figure 16: Delhi Weekly Advertisement Tariff, By Company, By Spot per Day, 2014 (USD)
Figure 17: Mumbai Weekly Advertisement Tariff, By Channel, By Spot per Day, 2014 (USD)
Figure 18: Bangalore Weekly Advertisement Tariff, By Channel, By Spot per Day, 2014 (USD)
Figure 19: Chennai Weekly Advertisement Tariff, By Channel, By Spot per Day, 2014 (USD)
Figure 20: Kolkata Weekly Advertisement Tariff, By Channel, By Spot per Day, 2014 (USD)
Figure 21: Hyderabad Weekly Advertisement Tariff, By Channel, By Spot per Day, 2014 (USD)
Figure 22: Ahmedabad Weekly Advertisement Tariff, By Channel, By Spot per Day, 2014 (USD)
Figure 23: Jaipur Weekly Advertisement Tariff, By Channel, By Spot per Day, 2014 (USD)
Figure 24: Pune Weekly Advertisement Tariff, By Channel, By Spot per Day, 2014 (USD)
Figure 25: Radio One Advertisement Tariff, By City, 2014 (USD)
Figure 26: FM Radio Market STP Analysis, Delhi NCR, 2013
Figure 27: FM Radio Market STP Analysis, Mumbai, 2013
Figure 28: FM Radio Market STP Analysis, Bangalore, 2013
Figure 29: FM Radio Market STP Analysis, Chennai, 2013
Figure 30: FM Radio Market STP Analysis, Kolkata, 2013
Figure 31: FM Radio Market STP Analysis, Hyderabad, 2013
Figure 32: FM Radio Market STP Analysis, Pune, 2013
Figure 33: FM Radio Market STP Analysis, Patna, 2013
Figure 34: FM Radio Market STP Analysis, Chandigarh, 2013
Figure 35: FM Radio Market STP Analysis, Ahmedabad, 2013
Figure 36: FM Radio Market STP Analysis, Shimla, 2013
Figure 37: FM Radio Market STP Analysis, Thiruvananthapuram, 2013
Figure 38: FM Radio Market STP Analysis, Jammu and Kashmir, 2013
Figure 39: FM Radio Market STP Analysis, Jaipur, 2013
Figure 40: FM Radio Market STP Analysis, Lucknow, 2013
Figure 41: FM Radio Market STP Analysis, Pondicherry, 2013
Figure 42: FM Radio Market STP Analysis, Bhubaneswar, 2013
Figure 43: FM Radio Market STP Analysis, Shillong, 2013
Figure 44: FM Radio Market STP Analysis, Aizawl, 2013
Figure 45: FM Radio Market STP Analysis, Bhopal, 2013
Figure 46: FM Radio Market STP Analysis, Raipur, 2013
Figure 47: FM Radio Market STP Analysis, Itanagar, 2013
Figure 48: India Smartphone Market Size, By Volume, 2010-2019F (Million Units)
Figure 49: Entertainment Network (India) Limited. Radio Stations Details
Figure 50: Entertainment Network (India) Limited. Financial Details, 2013 and 2014 (USD Million)
Figure 51: Reliance Broadcast Network Limited Radio Stations Details
Figure 52: Reliance Broadcast Network Limited Financial Details, 2013 and 2014 (USD Million)
Figure 53: Sun TV Network Limited Radio Stations Details
Figure 54: Sun TV Network Limited Financial Details, 2013 and 2014 (USD Million)
Figure 55: Music Broadcast Private Limited Radio Stations Details
Figure 56: T.V. Today Network Limited Radio Stations Details
Figure 57: T.V. Today Network Limited Financial Details, 2012 and 2013 (USD Million)
Figure 58: D.B Corp Ltd. Radio Station Details, By City
Figure 59: D.B. Corp Ltd. Financial Details, 2012 and 2013 (USD Million)
Figure 60: D.B. Corp Ltd. Geographical Coverage, 2013
Figure 61: HT Media Limited Radio Stations Details
Figure 62: HT Media Limited Financial Details, 2013 and 2014 (USD Million)
Figure 63: HT Media Limited Market Share, By Business Segment, By Value, 2013
Figure 64: T.V. Today Network Limited Radio Station Details, By City
Figure 65: B.A.G. Films and Media Limited. Radio Station Details, By City

List of Tables

Table 1: India FM Radio Industry Total Channel Auctions, By City, 1999 and 2005
Table 2: India FM Radio Phase-III Policy Financial Eligibility Criteria, By City Category, 2014
Table 3: India FM Radio Company Capital Expense Components
Table 4: India FM Radio Company Operating Expense Share, 2013
Table 5: India FM Radio Promotional Activities Expenditure Share, By Industry, 2013
Table 6: Major FM Radio Channels in Delhi NCR
Table 7: India FM Radio Market Share in Maharashtra and Gujarat, By City, By Value, 2013
Table 8: India Phase-III Auction Policy Allocated FM Radio Channel, By State, By City Category (Units)
Table 9: India Premier Radio Certification Programs
Table 10: Prasar Bharati Radio Stations Details
Table 11: Entertainment Network (India) Limited Radio Jockeys and Shows Details, By City
Table 12: Reliance Broadcast Network Limited Radio Jockeys and Shows Details, By City
Table 13: Sun TV Network Limited Radio Jockeys and Shows Details, By City
Table 14: Music Broadcast Private Limited Radio Jockeys and Shows Details, By City
Table 15: T.V. Today Network Limited Radio Jockeys and Shows Details, By City
Table 16: D.B Corp Ltd. Radio Jockeys and Shows Details, By City
Table 17: HT Media Limited Radio Jockeys and Shows Details, By City

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