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  5. > Market Forecast and Key Trends in the Passenger Vehicle Market in India

Super Compacts and Compact SUVs Priced Aggressively to Drive the Market

Driven by aggressive pricing, the Indian passenger vehicle market is expected to grow with launch of entry level sedans (super compacts) and compact SUVs until 2019. Domestic sales of PVs in India decreased from 2,686,768 units in FY 2013 to 2,431,250 units in FY 2014, registering a decline of 9.5% due to the increase in fuel cost, lending rate, and current economic conditions. With the narrowing price difference between gasoline and diesel variant vehicles and newer technologies being introduced in gasoline engines, the share of diesel vehicles is likely to decline in the near future. The overall inflation remains high due to a persistent rise in fuel prices and is expected to continue for the next few months or a year.

Executive Summary—Total Domestic Sales Snapshot Explained
- Domestic sales in the Indian PV market is expected to grow at a CAGR of % with sales volume rising from million units in FY 2014 to million units in FY 2019.
- With significant contribution in the PC segment, Maruti Suzuki and Hyundai are likely to drive the domestic sales of PVs in India by FY 2019.
- Indian OEMs—Tata Motors and Mahindra are expected to increase their market share in the UV segment by FY 2019.
- Further, participants like Maruti Suzuki, Ford, Nissan, and Hyundai are likely to add volumes to the compact UV segment with their new launches.
- Compared to FY 2014, PV sales in India in FY 2019 is likely to be dominated by gasoline variant vehicles, due to the narrowing price difference between gasoline and diesel and new launches in the UV and super compact segments.

Research Aims and Objectives

Aim:
The aim of this study is to research, analyze, and forecast Indian passenger vehicle production, sales, and exports for the next five years (FY 2015 to FY 2019).

Objectives:
- To asses the current market for passenger vehicles in India.
- To study the Mega Trends impacting the passenger vehicle market.
- To assess the potential drivers and restraints that impact the passenger vehicle market.
- To co-relate the drivers and restraints with socio-economic parameters.
- To provide forecast by:
o Passenger vehicle segment
o OEMs
o Fuel type
o Engine size

Table Of Contents

Market Forecast and Key Trends in the Passenger Vehicle Market in India
1. EXECUTIVE SUMMARY

Executive Summary
Executive Summary—Key Findings
Executive Summary—Market Engineering Measurements
Executive Summary—Total Domestic Sales Snapshot
Executive Summary—Total Domestic Sales Snapshot Explained
Executive Summary—Competitive Positioning of Key Industry Participants
Executive Summary—Key Conclusions and Future Outlook
Executive Summary—Key Conclusions and Future Outlook (continued)

2. RESEARCH SCOPE, OBJECTIVES, BACKGROUND, AND METHODOLOGY

Research Scope, Objectives, Background, and Methodology
Research Scope
Research Aims and Objectives
Key Questions this Study will Answer
Research Methodology
Key OEMs Considered in this Study

3. DEFINITIONS AND SEGMENTATION

Definitions and Segmentation
Indian Automotive Industry Segmentation
PV Segmentation

4. MEGA TRENDS IN INDIA AND INDUSTRY CONVERGENCE IMPLICATIONS—INTRODUCTION

Mega Trends in India and Industry Convergence Implications—Introduction
Definition of a Mega Trend
Definitions Used in the Study

5. URBANIZATION

Urbanization
Four Main Trends in Urbanization
Urbanization as a Mega Trend
Mega Regions in 2025 and Beyond
Mega Connection
Sustainable Cities

6. ECONOMY

Economy
India's GDP Trends and Forecast
Top 10 States Contributing to India's GDP in 2010 and 2020
India's Growth Drivers

7. INFRASTRUCTURE DEVELOPMENT

Infrastructure Development
India Infrastructure Investment Trends
Construction Industry Investment
Heavy Investment in Public Transportation Facilities by 2020

8. ROAD DEVELOPMENT

Road Development
Road Infrastructure in India
Road Infrastructure Development Plan
BRTS Infrastructure Development

9. RAILWAYS DEVELOPMENT

Railways Development
Major Investment
Metro Rail Planned in Various Cities

10. EXTERNAL CHALLENGES: DRIVERS AND RESTRAINTS—TOTAL PV MARKET

External Challenges: Drivers and Restraints—Total PV Market
Drivers and Restraints
Indian PV Market Drivers
Drivers Explained
Indian PV Market Restraints
Restraints Explained

11. FORECASTS AND TRENDS—TOTAL PV MARKET

Forecasts and Trends—Total PV Market
Market Engineering Measurements
Total PV Market—Select Models to be Launched in the Next 5 Years
Indian PV Market—Past Trends
Total PV Market—Domestic Sales Scenario Analysis
Total PV Market—Frost and Sullivan Scenario Analysis
Total PV Market—Economic Parameters and Segment Growth
Forecast Scenario Assumptions for 2019
Forecast Scenario Assumptions
Total PV Market—Domestic Sales Forecast by PV Segments
Total PV Market— Domestic Sales Forecast by PV Segment Discussion
Total PV Market—Engine-wise Split for the PV Produced
Total PV Market—SUVs Engine-wise Production Forecast FandS Scenario Analysis
Total PV Market—MPVs Engine-wise Production Forecast FandS Scenario Analysis
Future Trends in Powertrain

12. PASSENGER CAR (PC) SEGMENT BREAKDOWN

Passenger Car (PC) Segment Breakdown
PC Segment—Domestic Sales Forecast by Vehicle Segment
PC Segment—Domestic Sales Forecast by OEM
PC Segment—Domestic Sales Forecast
PC Segment—Competitive Analysis
PC Segment—Competitive Analysis for the Micro Segment
PC Segment—Competitive Analysis for the Mini Segment
PC Segment—Competitive Analysis for the Compact Segment
PC Segment—Competitive Analysis for the Super Compact Segment
PC Segment—Competitive Analysis for the Mid-Size Segment
PC Segment—Competitive Analysis for the Executive Segment
PC Segment—Competitive Analysis for the Premium Segment
PC Segment—Competitive Analysis for the Luxury Segment
PC Segment—Future Outlook

13. UTILITY VEHICLE (UV) SEGMENT BREAKDOWN

Utility Vehicle (UV) Segment Breakdown
UV Segment—Domestic Sales Forecast by Vehicle Segment
UV Segment—Domestic Sales Forecast by OEMs
UV Segment—Domestic Sales Forecast
UV Segment—Competitive Analysis
UV Segment—Competitive Analysis for the SUV Segment
UV Segment—Competitive Analysis for the MPV Segment
UV Segment—Future Outlook

14. VAN SEGMENT BREAKDOWN

Van Segment Breakdown
Van Segment—Domestic Sales Forecast
Van Segment—Domestic Sales Forecast by OEMs
Van Segment—Domestic Sales Forecast Discussion
Van Segment—Competitive Analysis
Van Segment—Future Outlook

15. CONCLUSIONS AND FUTURE OUTLOOK

Conclusions and Future Outlook
Key Conclusions and Future Outlook
The Last Word—Three Big Predictions
Legal Disclaimer

16. APPENDIX

Appendix
Table of Acronyms Used
Market Engineering Methodology

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