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Strategic Insight of the Global Carsharing Market

  • August 2014
  • -
  • Frost & Sullivan
  • -
  • 83 pages

Sustained Growth Leads to Continued Investment, Mergers and Acquisitions, and Territorial Expansion

The study offers a strategic insight into the global traditional carsharing market, with snapshots of the emerging segments of corporate and peer-to-peer (P2P) carsharing. The study examines the growth of carsharing over the past few years, and provides 2014 growth outlooks for membership and number of vehicles in North America, Latin America, Europe, Australia, and Asia. It studies the factors accelerating the growth of carsharing membership, including the evolving business models of rental companies, original equipment manufacturers and carsharing operators; new technology; mergers and acquisitions; expanding territories; and the increase in use of electric vehicles.

Carsharing Market: Key Events, Global, 2013
- New CSOs in Germany: Citeecar started low-cost carsharing; Ford2Go
- Volkswagen acquired % of Greenwheels
- Carsharing in Italy grew from members in 2011 to over in 2013
- One-way carsharing expanded (car2go, DriveNow, Twizyway, Enjoy, Autolib’)
- Corporate carsharing grew (Carbox, AlphaCity, Shareyourfleet)
- EV carsharing showed considerable growth (Autolib’ increased from to vehicles)
- Avis acquired Zipcar for about $ million with plans to grow through franchising
- Enterprise continued acquisition of CSOs: IGO and PhillyCarShare
- Car2go expanded in more North American cities, increasing its fleet by vehicles and reaching 300,000 members
- About % of the carsharing members in North America subscribe to original equipment manufacturer (OEM) carsharing services
- Across Asia, membership reached by the end of 2013
- The Japanese market in particular saw significant growth (Orix and Time have over members)
- Launch of the Kandi “vending machine” in China
- OEM launches by Nissan (Choimobi Japan) and Hyundai-Kia (Electric Vehicle Sharing program in Seoul, South Korea)

Research Aims and Objectives

Aim
The aim of this study is to analyze the global carsharing services market and to provide an overview of types of services, regional snapshots, and emerging trends.

Objectives
- To provide a strategic overview of the global carsharing market, which consists traditional, corporate, and P2P services
- To offer insight into the operational and business models of traditional carsharing services
- To present a comparative analysis of growth of the traditional carsharing market from 2006 to 2013 and forecast it through 2020
- To discuss 2013 highlights in the traditional carsharing market and the growth expected in 2014
- To comparatively analyze carsharing by region, powertrain, and technology
- To offer insight into the corporate carsharing market
- To examine the OEMs involved in carsharing services
- To provide an outlook for the global P2P carsharing market

Table Of Contents

Strategic Insight of the Global Carsharing Market
1. EXECUTIVE SUMMARY

Executive Summary
Executive Summary—Key Findings
Executive Summary—Global Membership and Fleet Size
Executive Summary—Carsharing Operators by Country
Executive Summary—Market Highlights
Executive Summary—Rapid Growth of Carsharing in Italy
Executive Summary—Global Carsharing Market Outlook
Executive Summary—Key Corporate Carsharing Participants
Executive Summary—Corporate Carsharing Evolution
Executive Summary—Convergence in Corporate Carsharing
Executive Summary—Technology Influencing Carsharing
Executive Summary—Key Conclusions
Executive Summary—Associated Multimedia

2. RESEARCH SCOPE, OBJECTIVES, BACKGROUND, AND METHODOLOGY

Research Scope, Objectives, Background, and Methodology
Research Scope
Research Aims and Objectives
Key Questions this Study Will Answer
Research Background
Research Methodology

3. DEFINITIONS AND SEGMENTATION

Definitions and Segmentation
Carsharing Segmentation
System Definitions
Definitions—One-way Carsharing and Round-trip Carsharing

4. GROWTH IN CARSHARING—STATISTICAL REVIEW

Growth in Carsharing—Statistical Review
Key Findings
Carsharing Membership
Carsharing Fleets
Global Traditional Carsharing Opportunities
Carsharing Operators by Country
Top 10 Carsharing Operators

5. CARSHARING BUSINESS MODEL EVOLUTION

Carsharing Business Model Evolution
Carsharing Customer Experience
Carsharing Ecosystem

6. CARSHARING MARKET—KEY HIGHLIGHTS

Carsharing Market—Key Highlights
Market Highlights
Global Carsharing Market Outlook

7. COUNTRY AND REGIONAL ANALYSIS

Country and Regional Analysis
Country Analysis—Carsharing in Germany
Case Study—Rapid Growth of Carsharing in Italy
Regional Analysis—Carsharing Operations in North America
Regional Analysis—Carsharing Operations in Europe
Regional Analysis—Carsharing Operations in Asia and Australia

8. CORPORATE CARSHARING

Corporate Carsharing
Corporate Carsharing System
Evolution of Corporate Mobility
Operational Model of Corporate Carsharing
Key Corporate Carsharing Participants
Corporate Carsharing Evolution
Convergence in Corporate Carsharing
Corporate Carsharing Market Outlook

9. VEHICLE MANUFACTURER CARSHARING STRATEGIES

Vehicle Manufacturer Carsharing Strategies
The Rise of Vehicle Manufacturers in Carsharing

10. ELECTRIC VEHICLES IN CARSHARING FLEETS

Electric Vehicles in Carsharing Fleets
EVs in Carsharing Fleets

11. CARSHARING TECHNOLOGIES

Carsharing Technologies
Carsharing Technology Market Value Chain
Technology Influencing Carsharing

12. KEY GLOBAL CARSHARING OPERATOR PROFILES

Key Global Carsharing Operator Profiles
New Market Entrant—Citeecar
OEM Carsharing—Daimler's car2go
OEM Carsharing—BMW's DriveNow
CSO—Bollore Group
CSO—Zipcar

13. REVIEW OF P2P CARSHARING

Review of P2P Carsharing
Outlook of Global Peer-to-peer Carsharing

14. CONCLUSIONS AND FUTURE OUTLOOK

Conclusions and Future Outlook
Key Conclusions
Legal Disclaimer

15. APPENDIX

Appendix
List of Abbreviations
Learn More—Next Steps
Additional Sources of Information on Study Topic Area
Market Engineering Methodology

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