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The Accanto Systems: customer experience management

  • September 2014
  • -
  • Analysys Mason
  • -
  • 11 pages

CSPs are shifting their focus from measuring traditional network KPIs to actual customer experience, and Accanto is well-placed as a niche CEM player to benefit from this.
Accanto Systems is a provider of customer experience management (CEM) and network analytics solutions to communications service providers (CSPs). It focuses on enabling CSPs to measure customer impact through quality of experience (QoE) monitoring and optimisation with its ‘intelligent Customer Experience Management’ (iCEM) solution. iCEM offers a wide range of use cases and applications on top of a real-time analytics platform that is powered by Accanto’s patented business analytics algorithm.

This company profile provides:
a company summary
an analysis of the company’s strategic direction
an architectural overview of the iCEM solution
a case study of a European CSP that implemented the iCEM solution to measure QoE and optimise network investment
a product summary
Accanto Systems’ significant CEM customers
an analysis of the company’s: strengths, weaknesses, opportunities and threats.

Table Of Contents

The Accanto Systems: customer experience management

Table of contents


Company summary


Strategic direction


Accanto iCEM solution architecture


Use case: A European CSP optimises network investment to focus on high-value customers, increase ARPU and reduce churn


Product summary


Significant customers


Analysis: strengths, weaknesses, opportunities and threats


About the authors


About Analysys Mason


andnbsp;


List of figures


Figure 1: Accanto company facts


Figure 2: Accanto Systems' iCEM solution architectural overview


Figure 3: Expected annual benefits of iCEM implementation in a Tier 2 CSP in Scandinavia


Figure 4: Accanto Systems' CEM product


Figure 5: Accanto Systems' significant CEM customers

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