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Global Content Delivery Network (CDN) Industry

  • July 2014
  • -
  • Global Industry Analysts
  • -
  • 176 pages

This report analyzes the worldwide markets for Content Delivery Network in US$ Million. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Latin America and Rest of World. Annual estimates and forecasts are provided for the period 2013 through 2020. Also, a seven-year historic analysis is provided for these markets. Market data and analytics are derived from primary and secondary research. Company profiles are primarily based on public domain information including company URLs. The report profiles 59 companies including many key and niche players such as -

Akamai Technologies, Inc.
Arkena
Amazon Web Services Inc.
BitGravity, Inc.
CDNetworks

Table Of Contents

Global Content Delivery Network (CDN) Industry



I. INTRODUCTION, METHODOLOGY and PRODUCT DEFINITIONS
Study Reliability and Reporting Limitations I-1
Disclaimers I-2
Data Interpretation and Reporting Level I-2
Quantitative Techniques and Analytics I-3
Product Definitions and Scope of Study I-3


II. EXECUTIVE SUMMARY

1. INDUSTRY OVERVIEW II-1
Evolution of the Internet as a Vehicle for Content Delivery: A
Quick Primer II-1
Opportunity Indicators II-2
Table 1: Worldwide Mobile Networks (2013 and 2018): Percentage
Share Breakdown of Number of Connections by Type of Network
Technology (includes corresponding Graph/Chart) II-2

Table 2: Global Penetration of Active Mobile Broadband
Subscriptions (In %) by Geographic Region for the Year 2013
(includes corresponding Graph/Chart) II-3

Table 3: Number of Internet Users Worldwide (in Million) and
Penetration Percentage for Years 2001, 2011 and 2013 (includes
corresponding Graph/Chart) II-3

Table 4: World Internet Economy (2013): Percentage Share
Breakdown of Number of Internet Users by Country (includes
corresponding Graph/Chart) II-4

Table 5: Worldwide Internet Penetration Rates (%) by Region:
January 2014 (includes corresponding Graph/Chart) II-4
Market Structure and Competition II-5
Table 6: Global CDN Market By Leading Players (2013):
Percentage Share Breakdown of Number of Customers for Akamai,
Amazon, CloudFlare, EdgeCast, MaxCDN and Others (includes
corresponding Graph/Chart) II-5
Commoditization: A Characteristic Trait of the CDN Market II-5
What Does it Take to Survive in the Marketplace? II-6
Key Market Trends and Issues II-7
Strong Growth in Online Paid Content Spurs Demand for CDNs II-7
Rise of e-Commerce and m-Commerce to Benefit Market Growth II-8
Opportunity Indicator II-9
Table 7: World Market for M-Commerce (2013 and 2018P):
Breakdown of Revenues (In US$ Million) by Geographic Region
(includes corresponding Graph/Chart) II-9
Spiraling Sales of Smartphones Exerts Pressure on Mobile
Content Delivery and Spurs Demand for Mobile CDNs II-9
Opportunity Indicator II-11
Table 8: World Market for Smartphones (2013E): Breakdown of
Sales in Thousand Units by Geographic Region (includes
corresponding Graph/Chart) II-11
Increasing Demand for Mobile Music Streaming Fuels Mobile CDN
Market Growth II-11
Increased Online Video Streaming: A Key Growth Driver II-12
Opportunity Indicator II-13
Table 9: Worldwide Mobile Video Data (2013 and 2018):
Breakdown of Traffic Volumes (In Terabytes per Month) by
Geographic Region (includes corresponding Graph/Chart) II-13
High Activity on Mobile Social Networks Drives Demand II-14
Strong Demand for CDNs Capable of Handling Dynamic Content II-14
Active CDN - A Dynamic Platform II-15
Growth in Digital Broadcasting Spurs Demand for CDNs II-15
Robust Demand for Web Hosting Services: A Key Driver II-16
Opportunity Indicator II-17
Table 10: World Market for Web Hosting Services (2013 and
2018P): Breakdown of Revenue US$ Million by Geographic
Region (includes corresponding Graph/Chart) II-17
Rapid Growth in e-Learning Drives Demand for Content Delivery
Solutions II-17
Opportunity Indicator II-19
Table 11: World Market for eLearning (2013 and 2018P):
Breakdown of Revenue in US$ Million by Geographic Region
(includes corresponding Graph/Chart) II-19
Entry of Telecom Players II-19
Strategies Adopted By Telcos II-20
Table 12: Global Telco CDN Market (2013): Breakdown of
Number of Telco CDNs by Region (includes corresponding
Graph/Chart) II-20
Rapid Proliferation of OTT (Over the Top) Content Drives the
Need Factor for CDN II-21
Key Challenges to Growth II-21
P2P: A Competitive Threat to the CDN Market II-21
Market Outlook II-22

2. PRODUCT OVERVIEW II-23
Content Delivery Network - An Introduction II-23
Business Goals of CDNs II-23
Evolution of CDNs II-24
Content Delivery Networks - A Historical Journey II-24
Comparison of CDNs and Associated Systems II-25
CDN Architecture II-25
Composition of CDN II-26
CDN Organization II-26
Overlay Approach II-26
Active Network Approach II-27
Interaction Protocols II-27
Operating Mechanism II-27
Content Distribution and Management II-28
Content Distribution: Push and Pull Methods II-29
Management Platform II-29
Services Provided by CDN II-30
Content/Services Supported by CDNs II-30
Advantages of CDNs II-30
Increased Capacity II-30
Faster Delivery of Content II-30
Content Redundancy II-31
Lower Cost and Load II-31
Increased Reliability II-31
Automatic Availability II-31
Applications Content Delivery Network II-31
Pricing Models in CDNs II-32
Factors Influencing CDN Vendor Operations II-32
Customer Base II-32
Management II-32
Brand Reputation II-32
Pricing II-32
Financial Viability II-33
Promising CDN Practices II-33

3. PRODUCT LAUNCHES II-34
DreamHost Introduces CDN II-34
CDNlion Launches Content Delivery Network II-34
Hibernia Introduces HiberniaCDN II-34
Tealium Introduces New Multi-CDN Architecture II-34
CDNify Introduces CDN Network II-34
EdgeCast Introduces New Content Delivery Network for E-
Commerce Companies II-34
Ericsson Launches CDN at Mobile World Congress II-34
Netflix Introduces Open Connect II-34

4. RECENT INDUSTRY ACTIVITY II-35
STC and Tata Establishes a Partnership to Launch CDN II-35
Wasu Establishes a Content Delivery Agreement with IMAX-TCL II-35
Akamai and Telefonica Ink a Partnership II-35
Verizon Acquires CDN Provider EdgeCast II-35
Ooredoo and Level 3 Establish a Partnership II-35
Etisalat and Level 3 Ink an Agreement II-35
Orange and Akamai Form an Alliance II-35
ATandT Forms a Partnership with Akamai II-35

5. FOCUS ON SELECT PLAYERS II-36
Pure-Play CDN Vendors II-36
Akamai Technologies, Inc. (US) II-36
Arkena (France) II-36
Amazon Web Services Inc. (US) II-36
BitGravity, Inc. (US) II-36
CloudFlare (US) II-37
CDNetworks (Korea) II-37
ChinaCache (China) II-37
EdgeCast Networks, Inc. (US) II-38
Edgestream, Inc. (US) II-38
Highwinds Network Group, Inc. (US) II-38
Internap Network Services Corporation (US) II-39
Level 3 Communications, Inc. (US) II-39
Limelight Networks, Inc. (US) II-39
Mirror Image® Internet, Inc. (US) II-39
MaxCDN (US) II-40
NaviSite, Inc. (US) II-40
Qualcomm Incorporated (US) II-40
Technicolor (France) II-41
Velocix Ltd. (UK) II-41
Telco CDNs II-41
ATandT Inc (USA) II-41
BT Group plc (UK) II-42
Deutsche Telekom A.G. (Germany) II-42
NTT Communications Corporation (Japan) II-42
Telefónica S.A. (Spain) II-43

6. GLOBAL MARKET PERSPECTIVE II-44
Table 13: World Recent Past, Current and Future Analysis for
Content Delivery Network by Geographic Region - US, Canada,
Japan, Europe, Asia-Pacific, Latin America and Rest of World
Markets Independently Analyzed with Annual Revenue Figures in
US$ Million for Years 2013 through 2020 (includes
corresponding Graph/Chart) II-44

Table 14: World historic Review for Content Delivery Network
by Geographic Region - US, Canada, Japan, Europe,
Asia-Pacific, Latin America and Rest of World Markets
Independently Analyzed with Annual Revenue Figures in US$
Million for Years 2006 through 2012 (includes corresponding
Graph/Chart) II-45

Table 15: World 15-Year Perspective for Content Delivery
Network by Geographic Region - Percentage Breakdown of
Revenues for US, Canada, Japan, Europe, Asia-Pacific, Latin
America and Rest of World Markets for Years 2006, 2014, and
2020 (includes corresponding Graph/Chart) II-46


III. MARKET

1. THE UNITED STATES III-1
A.Market Analysis III-1
Outlook III-1
Competition III-1
Table 16: North American CDN Market (2013): Percentage
Share Breakdown of Revenues by Leading Players- Akamai,
Amazon, Level 3, Edgecast, Limelight, Others (includes
corresponding Graph/Chart) III-1
Product Launches III-2
Strategic Corporate Developments III-2
Key Players III-3
B.Market Analytics III-8
Table 17: US Recent Past, Current and Future Analysis for
Content Delivery Network Market Analyzed with Annual Revenue
Figures in US$ Million for Years 2013 through 2020 (includes
corresponding Graph/Chart) III-8

Table 18: US Historic Review for Content Delivery Network
Market Analyzed with Annual Revenue Figures in US$ Million
for Years 2006 through 2012 (includes corresponding
Graph/Chart) III-9

2. CANADA III-10
A.Market Analysis III-10
Current and Future Analysis III-10
B.Market Analytics III-10
Table 19: Canadian Recent Past, Current and Future Analysis
for Content Delivery Network Market Analyzed with Annual
Revenue Figures in US$ Million for Years 2013 through 2020
(includes corresponding Graph/Chart) III-10

Table 20: Canadian Historic Review for Content Delivery
Network Market Analyzed with Annual Revenue Figures in US$
Million for Years 2006 through 2012 (includes corresponding
Graph/Chart) III-11

3. JAPAN III-12
A.Market Analysis III-12
Current and Future Analysis III-12
NTT Communications Corporation - A Key Player III-12
B.Market Analytics III-13
Table 21: Japanese Recent Past, Current and Future Analysis
for Content Delivery Network Market Analyzed with Annual
Revenue Figures in US$ Million for Years 2013 through 2020
(includes corresponding Graph/Chart) III-13

Table 22: Japanese Historic Review for Content Delivery
Network Market Analyzed with Annual Revenue Figures in US$
Million for Years 2006 through 2012 (includes corresponding
Graph/Chart) III-13

4. EUROPE III-14
A.Market Analysis III-14
Europe - High Potential for Growth III-14
Advertising Activities to Propel Revenues III-14
Trend Towards Localization III-14
B.Market Analytics III-15
Table 23: European Recent Past, Current and Future Analysis
for Content Delivery Network by Geographic Region - France,
Germany, Italy, UK, Spain, Russia and Rest of Europe Markets
Independently Analyzed with Annual Revenue Figures in US$
Million for Years 2013 through 2020 (includes corresponding
Graph/Chart) III-15

Table 24: European Historic Review for Content Delivery
Network by Geographic Region - France, Germany, Italy, UK,
Spain, Russia and Rest of Europe Markets Independently
Analyzed with Annual Revenue Figures in US$ Million for
Years 2006 through 2012 (includes corresponding Graph/Chart) III-16

Table 25: European 15-Year Perspective for Content Delivery
Network by Geographic Region - Percentage Breakdown of
Revenues for France, Germany, Italy, UK, Spain, Russia and
Rest of Europe Markets for Years 2006, 2014, and 2020
(includes corresponding Graph/Chart) III-17

4a. FRANCE III-18
A.Market Analysis III-18
Current and Future Analysis III-18
Key Players III-18
B.Market Analytics III-19
Table 26: French Recent Past, Current and Future Analysis
for Content Delivery Network Market Analyzed with Annual
Revenue Figures in US$ Million for Years 2013 through 2020
(includes corresponding Graph/Chart) III-19

Table 27: French Historic Review for Content Delivery
Network Market Analyzed with Annual Revenue Figures in US$
Million for Years 2006 through 2012 (includes corresponding
Graph/Chart) III-20

4b. GERMANY III-21
A.Market Analysis III-21
Current and Future Analysis III-21
Deutsche Telekom A.G. - A Key Player III-21
B.Market Analytics III-22
Table 28: German Recent Past, Current and Future Analysis
for Content Delivery Network Market Analyzed with Annual
Revenue Figures in US$ Million for Years 2013 through 2020
(includes corresponding Graph/Chart) III-22

Table 29: German Historic Review for Content Delivery
Network Market Analyzed with Annual Revenue Figures in US$
Million for Years 2006 through 2012 (includes corresponding
Graph/Chart) III-22

4c. ITALY III-23
A.Market Analysis III-23
Current and Future Analysis III-23
B.Market Analytics III-23
Table 30: Italian Recent Past, Current and Future Analysis
for Content Delivery Network Market Analyzed with Annual
Revenue Figures in US$ Million for Years 2013 through 2020
(includes corresponding Graph/Chart) III-23

Table 31: Italian Historic Review for Content Delivery
Network Market Analyzed with Annual Revenue Figures in US$
Million for Years 2006 through 2012 (includes corresponding
Graph/Chart) III-24

4d. THE UNITED KINGDOM III-25
A.Market Analysis III-25
Current and Future Analysis III-25
Select Players III-25
Product Launch III-26
B.Market Analytics III-26
Table 32: UK Recent Past, Current and Future Analysis for
Content Delivery Network Market Analyzed with Annual Revenue
Figures in US$ Million for Years 2013 through 2020 (includes
corresponding Graph/Chart) III-26

Table 33: UK Historic Review for Content Delivery Network
Market Analyzed with Annual Revenue Figures in US$ Million
for Years 2006 through 2012 (includes corresponding
Graph/Chart) III-27

4e. SPAIN III-28
A.Market Analysis III-28
Current and Future Analysis III-28
Telefónica S.A. - A Key Player III-28
B.Market Analytics III-28
Table 34: Spanish Recent Past, Current and Future Analysis
for Content Delivery Network Market Analyzed with Annual
Revenue Figures in US$ Million for Years 2013 through 2020
(includes corresponding Graph/Chart) III-28

Table 35: Spanish Historic Review for Content Delivery
Network Market Analyzed with Annual Revenue Figures in US$
Million for Years 2006 through 2012 (includes corresponding
Graph/Chart) III-29

4f. RUSSIA III-30
A.Market Analysis III-30
Current and Future Analysis III-30
B.Market Analytics III-30
Table 36: Russian Recent Past, Current and Future Analysis
for Content Delivery Network Market Analyzed with Annual
Revenue Figures in US$ Million for Years 2013 through 2020
(includes corresponding Graph/Chart) III-30

Table 37: Russian Historic Review for Content Delivery
Network Market Analyzed with Annual Revenue Figures in US$
Million for Years 2006 through 2012 (includes corresponding
Graph/Chart) III-31

4g. REST OF EUROPE III-32
A.Market Analysis III-32
Current and Future Analysis III-32
Product Launch III-32
Recent Industry Activity III-32
B.Market Analytics III-33
Table 38: Rest of Europe Recent Past, Current and Future
Analysis for Content Delivery Network Market Analyzed with
Annual Revenue Figures in US$ Million for Years 2013 through
2020 (includes corresponding Graph/Chart) III-33

Table 39: Rest of Europe Historic Review for Content
Delivery Network Market Analyzed with Annual Revenue Figures
in US$ Million for Years 2006 through 2012 (includes
corresponding Graph/Chart) III-34

5. ASIA-PACIFIC III-35
A.Market Analysis III-35
Outlook III-35
B.Market Analytics III-35
Table 40: Asia-Pacific Recent Past, Current and Future
Analysis for Content Delivery Network by Geographic Region -
China, India and Rest of Asia-Pacific Markets Independently
Analyzed with Annual Revenue Figures in US$ Million for
Years 2013 through 2020 (includes corresponding Graph/Chart) III-35

Table 41: Asia-Pacific Historic Review for Content Delivery
Network by Geographic Region - China, India and Rest of
Asia-Pacific Markets Independently Analyzed with Annual
Revenue Figures in US$ Million for Years 2006 through 2012
(includes corresponding Graph/Chart) III-36

Table 42: Asia-Pacific 15-Year Perspective for Content
Delivery Network by Geographic Region - Percentage Breakdown
of Revenues for China, India and Rest of Asia-Pacific
Markets for Years 2006, 2014, and 2020 (includes
corresponding Graph/Chart) III-37

5a. CHINA III-38
A.Market Analysis III-38
Current and Future Analysis III-38
Key Statistical Findings III-38
Table 43: Chinese CDN Market (2013): Percentage Share
Breakdown By Leading Players - ChinaCache, Dinon, Fastweb,
Wangsu, Others (includes corresponding Graph/Chart) III-38
Strategic Corporate Development III-38
ChinaCache - A Key Player III-38
B.Market Analytics III-39
Table 44: Chinese Recent Past, Current and Future Analysis
for Content Delivery Network Market Analyzed with Annual
Revenue Figures in US$ Million for Years 2013 through 2020
(includes corresponding Graph/Chart) III-39

Table 45: Chinese Historic Review for Content Delivery
Network Market Analyzed with Annual Revenue Figures in US$
Million for Years 2006 through 2012 (includes corresponding
Graph/Chart) III-40

5b. INDIA III-41
A.Market Analysis III-41
Current and Future Analysis III-41
Strategic Corporate Development III-41
B.Market Analytics III-41
Table 46: Indian Recent Past, Current and Future Analysis
for Content Delivery Network Market Analyzed with Annual
Revenue Figures in US$ Million for Years 2013 through 2020
(includes corresponding Graph/Chart) III-41

Table 47: Indian Historic Review for Content Delivery
Network Market Analyzed with Annual Revenue Figures in US$
Million for Years 2006 through 2012 (includes corresponding
Graph/Chart) III-42

5c. REST OF ASIA-PACIFIC III-43
A.Market Analysis III-43
Current and Future Analysis III-43
CDNetworks - A Key Player III-43
B.Market Analytics III-44
Table 48: Rest of Asia-Pacific Recent Past, Current and
Future Analysis for Content Delivery Network Market Analyzed
with Annual Revenue Figures in US$ Million for Years 2013
through 2020 (includes corresponding Graph/Chart) III-44

Table 49: Rest of Asia-Pacific Historic Review for Content
Delivery Network Market Analyzed with Annual Revenue Figures
in US$ Million for Years 2006 through 2012 (includes
corresponding Graph/Chart) III-45

6. LATIN AMERICA III-46
A.Market Analysis III-46
Current and Future Analysis III-46
B.Market Analytics III-46
Table 50: Latin American Recent Past, Current and Future
Analysis for Content Delivery Network by Geographic Region -
Brazil, Mexico and Rest of Latin America Markets
Independently Analyzed with Annual Revenue Figures in US$
Million for Years 2013 through 2020 (includes corresponding
Graph/Chart) III-46

Table 51: Latin American Historic Review for Content
Delivery Network by Geographic Region - Brazil, Mexico and
Rest of Latin America Markets Independently Analyzed with
Annual Revenue Figures in US$ Million for Years 2006 through
2012 (includes corresponding Graph/Chart) III-47

Table 52: Latin American 15-Year Perspective for Content
Delivery Network by Geographic Region - Percentage Breakdown
of Revenues for Brazil, Mexico and Rest of Latin America
Markets for Years 2006, 2014, and 2020 (includes
corresponding Graph/Chart) III-48

6a. BRAZIL III-49
A.Market Analysis III-49
Current and Future Analysis III-49
B.Market Analytics III-49
Table 53: Brazilian Recent Past, Current and Future Analysis
for Content Delivery Network Market Analyzed with Annual
Revenue Figures in US$ Million for Years 2013 through 2020
(includes corresponding Graph/Chart) III-49

Table 54: Brazilian Historic Review for Content Delivery
Network Market Analyzed with Annual Revenue Figures in US$
Million for Years 2006 through 2012 (includes corresponding
Graph/Chart) III-50

6b. MEXICO III-51
A.Market Analysis III-51
Current and Future Analysis III-51
B.Market Analytics III-51
Table 55: Mexican Recent Past, Current and Future Analysis
for Content Delivery Network Market Analyzed with Annual
Revenue Figures in US$ Million for Years 2013 through 2020
(includes corresponding Graph/Chart) III-51

Table 56: Mexican Historic Review for Content Delivery
Network Market Analyzed with Annual Revenue Figures in US$
Million for Years 2006 through 2012 (includes corresponding
Graph/Chart) III-52

6c. REST OF LATIN AMERICA III-53
A.Market Analysis III-53
Current and Future Analysis III-53
B.Market Analytics III-53
Table 57: Rest of Latin America Recent Past, Current and
Future Analysis for Content Delivery Network Market Analyzed
with Annual Revenue Figures in US$ Million for Years 2013
through 2020 (includes corresponding Graph/Chart) III-53

Table 58: Rest of Latin America Historic Review for Content
Delivery Network Market Analyzed with Annual Revenue Figures
in US$ Million for Years 2006 through 2012 (includes
corresponding Graph/Chart) III-54

7. REST OF WORLD III-55
A.Market Analysis III-55
Outlook III-55
Recent Industry Activities III-55
B.Market Analytics III-56
Table 59: Rest of World Recent Past, Current and Future
Analysis for Content Delivery Network Market Analyzed with
Annual Revenue Figures in US$ Million for Years 2013 through
2020 (includes corresponding Graph/Chart) III-56

Table 60: Rest of World Historic Review for Content Delivery
Network Market Analyzed with Annual Revenue Figures in US$
Million for Years 2006 through 2012 (includes corresponding
Graph/Chart) III-57


IV. COMPETITIVE LANDSCAPE

Total Companies Profiled: 59 (including Divisions/Subsidiaries - 60)

The United States (38)
Canada (1)
Japan (4)
Europe (13)
- France (4)
- The United Kingdom (3)
- Spain (1)
- Rest of Europe (5)
Asia-Pacific (Excluding Japan) (3)
Middle East (1)

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