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  5. > Baby Bloom or Baby Gloom: Prospects and Challenges in Baby and Child-specific Products

Baby and child-specific products was the second fastest growing category in total beauty and personal care in 2013. It remains something of a niche in an ageing world. Disposable incomes are rising while birth rates are falling and women are giving birth later, creating a challenging environment for manufacturers of baby and child-specific products. Opportunities remain in baby and child-specific skin care, but availability and awareness remain issues in emerging markets.

Euromonitor International’s Baby Bloom or Baby Gloom: Prospects and Challenges in Baby and Child-specific Products global briefing offers an insight into to the size and shape of the Beauty and Personal Care market and highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues and white spaces. It identifies the leading companies and brands, offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change and criteria for success. The report also explores developments in the premium vs mass/masstige segments, and the evolution of novel beauty concepts.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men’s Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Sets/Kits, Skin Care, Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


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Baby Bloom or Baby Gloom: Prospects and Challenges in Baby and Child-specific Products

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